Kelly Schnurr

- Mov Media Productions is a small advertising and marketing firm that offers full-service creative solutions to clients, companies and associations. Specializing in the production of strategic visual content, social media brand management, and the creation of platforms, vehicles and products.

• Created STOKE ZINE, a not for profit magazine focusing on the people and start-ups in Muskoka that are making sweeping changes towards community enhancement, and environmental stewardship and sustainability.

• Created SMASH MOUTH CLOTHING, a full service company that provides custom logo creation for tees and hoodies. Clients include; Huntsville Pickleball Association, That Little Place by The Lights, Downtown Espresso and The Town of Huntsville.

• Provides exceptional customer service, addressing issues promptly to ensure customer satisfaction and repeat business.
• Increases customer satisfaction by providing high-quality services and timely communication.
• Manages daily operations for optimal efficiency, streamlining processes to reduce costs.
• Establishes a consistent brand identity across all channels, including print, digital, and social media platforms.
• Implements data-driven decision making by using analytics tools to track campaign performance and adjust strategies accordingly.
• Enhances customer loyalty through the creation of targeted email campaigns and promotional events.
• Improves return on advertising spend by reallocating budget to high-performing channels based on data analysis results.

• Reporting directly to CEO of Hart House.
• Consulted stakeholders to develop anniversary portfolio and schedule of events, marketing strategy and event related support documents
• Hired and managed a team of coordinators, artists, writers, pr and marketing staff.
• Evaluated existing plans, processes and events planning services to identify opportunities for improvement, including the introduction of live streaming technology
• Managed the public relations team to launch brand, social media profiles, publications and websites
• Created a line of swag to drive brand awareness, customer engagement and profit
• Managed budget, tracked expenses and timelines, communicated milestones with key stakeholders
• Updated project plans based on changing objectives, specifications and staff availability

• Liased with client to produce a high-quality product launch event for the community of Toronto.
• Supervised production teams, identified problems and provided effective solutions to maintain team productivity.
• Approved procurement of external audio and video services, resources, equipment and supplies, including the set-up and broadcast of a live feed.
• Hired and managed production crews, working in collaboration with on-site union crews.
• Collaborated with the client executives to define and propel organization's mission and vision through a stage event with audience activations. This included the development of event script, screen visuals, event branding and project budget.
• Presented production ideas and determined creative scenarios for messaging.

• Successfully planned and delivered six live events across Ontario for the Walrus Magazine and the Lieutenant Governor of Ontario (The Honourable, Elisabeth Dowdeswell)
• Created the event structure, call for submissions guidelines, the selection process, marketing and communications outreach, all event logistics.
• Managed a team of travel coordinators, marketing and communications specialists and production assistants to meet demands
• Assessed projects risks and devised mitigation actions encompassing close attention to contracts and service level agreements by subcontractors and vendors, external dependencies and potential roadblocks
• Developed and monitored internal financial budgets to deliver below budget
• Kept project teams on-task with proactive control of budgets, workback schedules

• Managed production logistics including contracts, schedules, fees for all artists, musicians, vendors, suppliers, production team leads and location services
• Produced and managed workflow and budget for all production related items and location logistics, resulting in a lean operating budget
• Managed a team of production hires, volunteers, audio-visual technicians, facility management team and suppliers
• Evaluated existing plans, processes and events planning services to identify opportunities for improvement
• Supported senior leadership by developing status reports on activities related to planning, scheduling, cancellation, inquiries, resourcing, risk mitigation and proposal development for various events
• Developed team communications and information for implementation meetings

- Canadian Songwriter Hall of Fame for CBC

- Fall Preview's for CBC (Toronto, Calgary and Vancouver)

- Sounds of the Season for CBC Toronto

- Several special events for CBC Ottawa

• Produced several atrium activations showcasing CBC talent. Wrote and directed script, talent and crew
• Produced several special event initiatives and panels for CBC Toronto and Ottawa
• Hired and oversaw field and studio crew for special events and location shoots
• Liased with Marketing and Communication teams to convey successful results of shoots and event coverage
• Presented production ideas and determined creative scenarios for production and delivery
• Developed project budgets and managed production costs
• Planned video shoots in studio and remotely by managing production through all stages to completion
• Booked talent, managed all aspects of travel arrangements, per diems and communication of these details
• Reviewed and cleared archival footage, photographs and music
• Maintained documentation such as releases, riders and schedules