Summary
Overview
Work History
Education
Skills
Timeline
Generic
Sasha Marie

Sasha Marie

Summary

Strategic Chief Marketing Officer with experience in building brand positioning, go-to-market strategy, and ecosystem growth within technology-driven organizations. Skilled in aligning marketing execution with product development, fostering long-term partnerships, and driving clear, data-informed narratives. Brings a disciplined, data-informed approach to leadership, with a focus on clarity, execution quality, and sustainable value creation.

Overview

10
10
years of professional experience

Work History

Head of Marketing and Business Unit Development

Matrix Technologies
Birmingham, West Midlands
01.2025 - Current
  • Spearheaded marketing and brand strategy for Matrix, aligning vision with ecosystem growth.
  • Executed cohesive marketing initiatives supporting product development and market positioning.
  • Collaborated with product, engineering, and leadership teams to ensure consistent messaging.
  • Managed community growth initiatives, content strategy, and external communications across social and ecosystem channels.

Senior Product Marketing Manager

Thoughtworks
London, England
07.2021 - 08.2024
  • Led product launch initiatives, coordinating efforts across multiple departments.
  • Conducted market research to identify customer needs and competitive trends.
  • Created engaging content for digital marketing campaigns and promotional materials.
  • Developed comprehensive product marketing strategies for innovative software solutions.

Strategic Marketing Analyst

Experian UK
London, Greater London
07.2016 - 05.2020
  • Conducted comprehensive analysis of market data, customer insights, and campaign performance to guide strategic initiatives.
  • Supported optimization efforts across digital channels through data-driven planning.
  • Evaluated market trends, competitor activities, pricing models, and new product opportunities.

Education

Bachelor of Science - Business Analytics

Imperial College London
London, United Kingdom
06-2015

Skills

  • Marketing strategy
  • Brand development
  • Product positioning
  • Content marketing
  • Ecosystem partnerships
  • Customer relationship management
  • Market research
  • Digital marketing expertise
  • Strategic planning
  • Contract negotiation
  • Establishing KPI metrics
  • Marketing analytics
  • User experience
  • Global marketing
  • Social media engagement
  • Team collaboration
  • Project management

Timeline

Head of Marketing and Business Unit Development

Matrix Technologies
01.2025 - Current

Senior Product Marketing Manager

Thoughtworks
07.2021 - 08.2024

Strategic Marketing Analyst

Experian UK
07.2016 - 05.2020

Bachelor of Science - Business Analytics

Imperial College London
Sasha Marie