Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Certification
Timeline
Generic
Sarah Wolton

Sarah Wolton

Tofino,BC

Summary

Dynamic yoga studio owner with a proven track record in business management and relationship building. Built and opened 3 yoga studios and successfully rebranded two yoga studios (The Hot Box Yoga > VNYSA Yoga Studio, and Coastal Bliss Yoga to Forest and Waves Yoga Studio); enhancing customer satisfaction and achieving financial growth. Skilled in marketing strategies and team leadership, fostering a community-focused environment that promotes client loyalty and retention.

Dedicated yoga professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.

Sarah is a detail-oriented individual with exceptional communication and project management skills. Proven ability to handle multiple tasks effectively and efficiently in fast-paced environments. Recognized for taking proactive approach to identifying and addressing issues, with focus on optimizing processes and supporting team objectives.

Her tech-savvy innovation skills with hands-on experience in emerging technologies and passion for continuous improvement. Skilled in identifying opportunities for technological enhancements and implementing effective solutions. Adept at leveraging new tools and methods to solve problems and enhance productivity. Excels in adapting to fast-paced environments and driving technological advancements.

Sarah consistently demonstrates strong analytical, communication, and teamwork skills, with proven ability to quickly adapt to new environments. Eager to contribute to team success and further develop professional skills. Brings positive attitude and commitment to continuous learning and growth.

Overview

19
19
years of professional experience
1
1
Certification

Work History

Owner of Forest and Waves Yoga Studio

Self-Employed
05.2024 - Current
  • Re-branded Coastal Bliss Yoga (in business for 15+ years to Forest and Waves Yoga Studio) www.tofinostudio.com
  • Manage day-to-day business operations including customer requests, schedule maintenance, teachers' schedules, special event planning and creation of special events, marketing of our services via social media and planning of future monthly themes, promotions, and curated events via social media (www.facebook.com/forestandwavesyoga www.instagram.com/forestandwaves), poster marketing, monthly newsletters, and Google Ads.
  • Web Design and Web Design Maintenance of Forest and Waves Yoga Studio (www.tofinostudio.com)
  • Developed and maintained strong relationships with clients, resulting in repeat business and referrals. Ie. Selling contracts, memberships, and promoting special events.
  • Oversaw daily operations, ensuring all tasks were completed accurately and efficiently by team members, we use Mindbody Online for our booking software.
  • Increased customer satisfaction by implementing efficient business processes and providing exceptional service through email marketing, posters, social media, and word of mouth.
  • Managed financial aspects of the business, including budgeting, financial reporting, and tax preparation.
  • Hired trained, and managed a high-performing team of employees dedicated to achieving company goals. Both of my yoga studios have a very closely knit team and are dedicated to their jobs with great job satisfaction.
  • Implemented marketing strategies to increase brand awareness and attract new customers via social media, Google advertising, SEO basics, and newsletters.
  • Established a positive workplace culture that fostered inclusivity and a community-focused approach.
  • Negotiated contracts with suppliers for better pricing and terms, reducing overall costs for the business.
  • Achieved financial growth with strategic planning, cost control measures, and targeted marketing efforts.
  • Mentored staff members on best practices in customer service and sales techniques, leading to increased performance levels.
  • Expanded product offerings by researching market trends and identifying potential growth opportunities.
  • Fostered strong relationships with clients to boost retention rates, conducting regular feedback sessions.
  • Interacted well with customers to build connections and nurture relationships.
  • Development of custom yoga and surf and wellness retreats in Tofino B.C. see www.tofinostudio.com/customretreat
  • Assisted in recruiting, hiring and training of team members.
  • Scheduled employees for shifts, taking into account customer traffic and employee strengths.

Yoga Teacher

VNYSA, Forest and Waves Yoga Studio, and More
01.2012 - Current
  • 500hr RYT with a specialty in Vinyasa, Power, Yang & Yin, and Restorative
  • Established a welcoming and inclusive environment for students of all skill levels, fostering community growth.
  • Instructed students in breathing, meditation and yoga poses to improve strength and flexibility.
  • Planned, set up and led yoga classes for beginner through advanced practitioners.
  • Tailored each yoga session according to the specific goals, abilities, and preferences of individual students or groups.
  • Stand up Paddle Board Yoga Events - Kelowna, B.C., The Hot Box Yoga
  • Yoga Workshops including but not limited to Arm Balances and Inversions, Alignment workshops, and strength and mobility focused classes and workshops.
  • Development of my own Yoga Teacher Training (est. 2022-current). www.vnysa.school
  • Development and host of Forest and Waves Custom Retreat - Yoga Surf + Wellness Retreat in Tofino B.C. (www.tofinostudio.com/customretreat)
  • Curation of other teachers' special event workshops including digital creation, social media marketing, email marketing, google ads, and on-site poster marketing.
  • Customer service afficianado.
  • Ongoing mentorship and guidance to my students including students of our Yoga Alliance Certified Yoga Teacher Training, VNYSA School of Yoga.
  • On-site yoga for tourists in Tofino - I provide on-site beach yoga for tourists in Tofino.
  • Scheduled beach yoga in Tofino Fridays, Saturdays, Sundays all summer long.
  • Special event yoga marketing ie. New Year = New You, Polar Bear Swims, self-reflection and self-improvement, Valentines - partner yoga, Christmas - give the gift of presence, March - "We are all Connected, Earth Day", May - Momentous May (30 day yoga challenge with weekly prize donations from favourite Tofino vendors.)
  • Community-focused events with deep integration into Tofino's culture including local radio ads, curation of guest teacher classes, seasonal themes, advertising in local magazine and through community-focused gatherings and events.
  • Surf + Yoga Sessions upon request.
  • Guided students toward achieving proper alignment, form, and breath control through clear verbal cues and hands-on adjustments when necessary.
  • Developed new yoga skills through continuous study and practice.
  • Empowered clients on their wellness journeys by sharing personal experiences and insights about the transformative power of consistent yoga practice.
  • Delivered professional yoga classes and motivated students to attain personal goals.
  • Introduced innovative teaching tools like props or technology aids that enhanced understanding of complex postures or concepts among students.
  • Cultivated calming atmosphere, setting up spaces that encouraged relaxation and focus.
  • Tailored programs to individual needs, promoting health and injury recovery.
  • I have been teaching and practicing yoga since 2010. Yoga Studios I have taught at include The Hot Shop (Calgary, AB), Hot Yoga on 17th (Calgary AB), Breathe Yoga (Calgary AB), The Hot Box Yoga (Kelowna locations), The Hot Box Yoga (Vancouver location), Coastal Bliss Yoga (Tofino), VNYSA Yoga Studio (Vancouver), and Forest and Waves Yoga Studio in Tofino B.C.
  • I live yoga, breathe yoga and live a yogic inspired lifestyle.

Owner of VNYSA Yoga Studio

Self-Employed
05.2016 - 05.2025
  • Managed day-to-day business operations from remote. VNYSA Yoga Studio has approximately 35 employees including yoga teachers and administrative staff of which I manage from Tofino, B.C.
  • Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
  • VNYSA Yoga Studio has been in business for 9 years. Before VNYSA I had owned and operated two other yoga studios in Kelowna, called The Hot Box Yoga. When Covid hit I was forced to rebrand our Vancouver location to VNYSA as The Hot Box Yoga wasn't very appealing considering the global pandemic.
  • Successfully prepared the business for a sale. On May 1st, the new owner will be taking over the space and re-branding under a different name (a 2nd location to her original yoga studio). Business was sold for approximately $200,000.
  • Management of customers' memberships, ongoing subscriptions and contracts, as well as management of our clientele with the new ownership.
  • VNYSA was a re-brand of The Hot Box Yoga. The Hot Box Yoga was established in December of 2011. The lifespan of this business is 14 years.
  • Owning and operating VNYSA / The Hot Box Yoga studio locations has provided me with very diverse and dynamic experience in management of staff as well as developing a strong customer following.

Yoga Teacher for Lululemon Sunset Festival

Lululemon
06.2021 - 06.2021

I was honoured that Lululemon had asked me to teach their Sunset Festival in 2021. The Sunset Festival at Kitsilano beach attracts 2000-3000+ people and this experience was a memory that will never be forgotten. I developed newfound confidence and felt like an integral part of Vancouver's yoga scene.

Sales Representative

Self-Employed - Wolton Agencies
01.2006 - 02.2011
  • Managed and operated an independent sales represantive company, Wolton Agencies.
  • Sold brands to my allocated territory of mid-West Canada including Alberta, Manitoba, Saskatchewan, and Yukon Terriotiries.
  • Created a niche-like branding for Wolton Agencies that paralelled with the brands we sold including but not limited to: Mossimo, Paul Frank, No Fear, Goorin Hats, Spiewak Jackets, Gentlefawn Women's contemporary clothing line, GildaMarx, Creative Recreation Shoes, Small Paul (Paul Frank kids line), Left on Houston women's contemprary clothing line).
  • Expanded customer base through cold calling, networking, and relationship building.
  • Increased sales revenue by identifying and targeting high-potential accounts.
  • Serviced Alberta, Manitoba, Saskatchewan and NWT stores by attending local tradeshows, booking appointments, and showing my lines to potential and existing customers.
  • Consistently met or exceeded quotas by implementing strategic sales plans and effective time management.
  • Increased repeat business by fostering trust-based relationships with key accounts through regular communication.
  • Achieved top performer status consistently through dedication to meeting goals and exceeding expectations. I consistently won Top Sales Rep of the year with Gentle Fawn brand.
  • Stayed up-to-date with industry trends to position company as market leader.
  • Reported to Sales Managers in communicating sales status and exceeded sales targets through effective planning and goal setting.

Education

Continuing Education Credits (10) Restorative Yoga

Restorative Yoga Teacher Training
Tofino, B.C.
10-2024

500hr Certification.

My Vinyasa Practice 500hr Yoga Teacher Training
New York
08-2023

2nd Level of Baptiste Power Yoga

Baptiste Power Yoga Level 2
Catskills, New York
05-2022

200hr Yoga Teacher Training

Baptiste Power Yoga
Tulum, Mexico
06-2010

GED -

Mount Royal University
Calgary, None
06-2000

Skills

  • Efficiency in small business operations, owner and manager at various yoga studios Ability to own and operate multiple yoga studios at the same time
  • Relationship building with staff members, existing and potential clientele
  • Effective verbal and written communication, and superior customer service skills #thecustomeralwayswins
  • Human Resources Skills / managing over 50 personalities at a time I've become an expert at this
  • Lead in Project management
  • Lead in Operations management
  • Business strategy planning with yoga challenges, retreats, promotions, and special events
  • Staff management - curation of weekly schedules running approx 5-7 classes per day at each studio with various instructors
  • Marketing & Collaborations through like-minded businesses and community-focused approaches and strategies
  • Team oversight - on-going mentorship to newer teachers and senior teachers
  • Financial management
  • Staff hiring
  • Business launch and Re-Branding - built downtown Kelowna yoga studio, acquired West Kelowna Studio with minimal renovations, built Vancouver Webrook Village location, and managed a strategic re-location to street-level pedestrian friendly space that optimizes our retail sales Brands carried include Alo Yoga, Lululemon, Aloha Bags, Spiritual Gangster, Girlfriend Collective, Maaji, and other yoga brands
  • Business administration - customer service emails and calls, staff management
  • Business marketing - Google Ads, Facebook and Instragram marketing
  • Product branding & Designing custom merchandise for VNYSA and Forest and Waves Yoga Studio (tank tops, leggings, water bottles, keychains, journals and more)
  • Contract management - sell and supervise clients with their on-going subscriptions
  • Digital transformation - creation of an on-demand online yoga platform wwwvnysayoga
  • Social media management for VNYSA and Forest and Waves Yoga Studio
  • Design coordination - designed and coordinated with architectural firm Public Designs for the relocation of VNYSA Yoga Studio
  • Hiring and staffing
  • Attention to detail*****
  • Effective Team leadership*****
  • Scheduling and Scheduling Management*****
  • Inventory management
  • Client loyalty strategies
  • Team motivation initiatives including team-building events, seasonal gatherings, and sales contests

Accomplishments

  • Supervised team of 35 staff members.
  • Growth in online presence in creating an on demand yoga library and hybrid Yoga Teacher Training (vnysa.school)
  • Selling / sold business for $180K.

Languages

English

Certification

  • Certified Owner and Teacher, Forest and Waves Yoga Studio - May 1 2024 - current.

Timeline

Owner of Forest and Waves Yoga Studio

Self-Employed
05.2024 - Current

Yoga Teacher for Lululemon Sunset Festival

Lululemon
06.2021 - 06.2021

Owner of VNYSA Yoga Studio

Self-Employed
05.2016 - 05.2025

Yoga Teacher

VNYSA, Forest and Waves Yoga Studio, and More
01.2012 - Current

Sales Representative

Self-Employed - Wolton Agencies
01.2006 - 02.2011

Continuing Education Credits (10) Restorative Yoga

Restorative Yoga Teacher Training

500hr Certification.

My Vinyasa Practice 500hr Yoga Teacher Training

2nd Level of Baptiste Power Yoga

Baptiste Power Yoga Level 2

200hr Yoga Teacher Training

Baptiste Power Yoga

GED -

Mount Royal University
Sarah Wolton