Sarah Milligan
Calgary,AB
Summary
Dynamic marketing professional with a proven track record in the technology, education, and publishing sectors. Adept at crafting integrated communications plans that elevate brand presence and engage with target audiences. A strategic thinker with strong project management skills, I excel in delivering impactful campaigns, while fostering collaborative teamwork, and ensuring meticulous attention to detail in all content creation to ensure all communications respect organizational brand values and integrity. I have a growth personality trait that includes a desire to learn, and to be forever growing, evolving, and adapting to change.
Overview
23
23
years of professional experience
1
1
Certification
Work History
Office Manager
JAMPS Project Services
Calgary, AB
01.2014 - 09.2019
- Coordinated office activities and operations, such as invoicing and ordering of office supplies.
- Financial accounting.
- Maintained filing to ensure company compliance.
Marketing Communications Specialist
Thales e-Security Ltd
Thame, England, United Kingdom
05.2005 - 10.2010
- Responsible for supporting the board of directors' overall business goals by developing and executing the marketing communications plans to support the promotion of the portfolio of products and services.
- Collaborated with the Product Marketing Managers to confirm the project objectives, and prepare and implement the marketing campaigns. This involved tracking timelines, budgets, and providing frequent updates on project status.
- Developed and edited content for the web, social media, and traditional media, such as brochures and copy for advertisements.
- Created two bi monthly newsletter for the channel partners and the internal employees.
- Managed the creative agencies by preparing briefs and ensuring work meets company brand guidelines.
- Managed the press agency and ensured that key messages were relayed and participated in a strategy to ensure Thales were experts in the field by focusing on thought leadership articles.
- Events management.
- Managed the marketing budget and evaluated the success of the campaigns.
Marketing Executive
Pearson Education Ltd
London, England, United Kingdom
04.2003 - 05.2005
- Collaborated with Product Leaders to prepare and implement marketing plans for the portfolio of qualifications that Pearson offers.
- I was involved in an organizational rebrand led by the creative agency Ogilvy, whereby a new logo was created, and a new look and feel for the organization as a whole was developed.
- I traveled throughout Europe to attend company events.
- Prepared content for product literature and the company website.
- Involved in the re-designing of company website and search engine optimization.
- Managed a budget and evaluated the success of campaigns.
Marketing Assistant
The Numerical Algorithms Group
Oxford, England, United Kingdom
04.2000 - 01.2003
- Competitor analysis and preparation of reports.
- Prepared content for product literature and company website.
- Prepared marketing plans.
- Preparing and presenting presentations.
Market Research Executive
Blackwell's Information Services
Oxford, England, United Kingdom
06.1997 - 01.2000
- Designed questionnaires for primary and secondary market research.
- Analyzed the results from research and prepared reports for senior directors.
- Preparing and presenting presentations.
- Assisting the marketing team with events management.
- Competitor tracking and analysis.
Marketing Assistant
Sterling Fluid Products Ltd
Reading, England, United Kingdom
06.1996 - 06.1997
- Statistical reporting on sales figures.
- Competitor Analysis.
- Setting up and designing company website.
- Office administration and taking minutes and board meetings.
Education
Postgraduate Diploma - Marketing
Chartered Institute of Marketing
Reading, UK06-1996
Higher National Diploma - Business And Finance
Nottingham Trent University
Nottingham, UK06-1994
Post-Degree Certificate - Digital Marketing
University of Calgary
Calgary, ABSome College (No Degree) - A Levels English Literature, History & Sociology
George Stephenson High School
Newcastle Upon Tyne, UKSkills
- Strategic and creative thinker with the ability to prepare and implement effective, integrated communications plans to meet corporate objectives
- Excellent time management, organizational, and planning skills
- Strong critical thinking skills
- Excellent communication skills both verbal and written with meticulous attention to detail when editing and copywriting
- Experience of preparing clear creative briefs and ensuring ongoing communications with creatives to ensure success when directing and managing the production of marketing collateral
- Ability to work collaboratively and efficiently to ensure effective and harmonious team work
- Results driven personality
- Strong project management skills
- Experience of developing strong key messages to resonate and engage with target audiences
- Excellent analytical and presentation skills
Affiliations
- Writing
- Reading
- Hiking
- Movies and theatre
- Cooking
Certification
- Member of the Chartered Institute of Marketing
References
References available upon request.
Timeline
Office Manager
JAMPS Project Services
01.2014 - 09.2019
Marketing Communications Specialist
Thales e-Security Ltd
05.2005 - 10.2010
Marketing Executive
Pearson Education Ltd
04.2003 - 05.2005
Marketing Assistant
The Numerical Algorithms Group
04.2000 - 01.2003
Market Research Executive
Blackwell's Information Services
06.1997 - 01.2000
Marketing Assistant
Sterling Fluid Products Ltd
06.1996 - 06.1997
Postgraduate Diploma - Marketing
Chartered Institute of Marketing
Higher National Diploma - Business And Finance
Nottingham Trent University
Post-Degree Certificate - Digital Marketing
University of Calgary
Some College (No Degree) - A Levels English Literature, History & Sociology
George Stephenson High School
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