Sanjay Soni
Technical Sales
Edmonton,AB
Summary
Self-directed sales professional with over 25 years of expertise in building and leading integrated sales operations for laboratory consumables and capital equipment. Excellent Communicator with a proven track record in building solid working relationships with professionals at all levels. Ability to acquire new leads and convert a large percentage to sales. Seasoned Sales Representative knowledgeable about selling in B2C environments. Leverages exceptional customer relations experience to win new customers. Skilled at demonstrating products and closing sales with tenacious and driven approach. Talented networker with expertise in cold calling, strategic planning and task prioritization focused on maximizing efficiency and sales success.
Overview
27
27
years of professional experience
Work History
Sales Representative
Fisher Scientific
3 2013 - Current
- Selling extensive research and safety products, including laboratory instruments to industrial oil and gas, environmental, wastewater, and Cannabis research for the Alberta region
- Currently, I support major oil-producing laboratories like Suncor, Syncrude, BV, Cenovus, and CNRL and government accounts
- Oversee a territory of over 7 million people, and the large portion of our business comes from labware, chemicals, and safety supplies
- Achieved the sales merit award for more than 10 times in the last 17 plus years with Fisher Scientific.
Technical/ Life Science Sales Representative ( AB and SK )
Fisher Scientific
01.2011 - 03.2013
- Developed and executed sales strategies throughout two provinces ( AB & SK) for major academia, biotech, and government accounts
- Supported eight sales representatives with major life science suppliers Pierce, Promega, GE Life Science, and Fermentas
- Expanded territory by over 25% year-over-year, achieving a territory size of more than 2 million during this tenure.
Sales representative
Fisher Scientific
06.2007 - 03.2012
- Expanded and cultivated a 4.5 million dollar territory
- Achieved more than 100% three times in five years in this role
- Covered University account ( U of A) in Edmonton
- Supported focused departments like Biological Science, Chemistry, Food and Agriculture, Nanotechnology, Chemical and Material Engineering, Earth Atmospheric Science, and more.
Territory Manager
Genetix Biotech Asia Pvt Ltd (India)
01.2001 - 01.2006
- Represented leading 10 International biotechnology and life science companies which deal in more than 5000 different chemicals, reagents, kits, instruments, and plastic ware related to molecular biology, immunology, cell culture, environmental science, Protein purification resins /kits and analytical/biology chemicals.
Medical sales representative
Panacea Biotec Ltd
10.2000 - 05.2001
- Impressive two-year medical sales representative career with a proven track record in prospecting, consultative sales, and new business development
- Proficient in sales presentations, introducing and detailing products, and conducting in-services with physicians, pharmacists, pharmacy managers, and nursing staff
- Well-developed closing skills for large capital purchases.
Medical sales representative
Cadila Pharmaceuticals Ltd (India)
04.1997 - 08.1998
Education
Masters in Biotechnology -
Bachelors in Biochemistry - undefined
Skills
Sales and marketing
Business development
Account development and retention
Client relations
Team building and leadership
Prospecting and closing negotiations
Problem-solving
Relationship marketing
Vendor and customer relationship management
Strong problem-solving skills
MS Word
Excel
CRM Management
CRM Tracking
Cold-calling
Customer Relationship Building
Relationship Development
Lead Qualification
Academiccoursework
- Screening of fungal isolates from different fields
- Isolation of DNA from isolated strain
- PCR setup and amplification of specific genes using specific primer
- DNA fingerprinting of fungal isolate through RAPD and RFLP method
- Dot–blot using a non-radioactive method
Publications
- In vitro assessment of the antagonistic potential of Trichoderma Sp. Against Arthobotyrs oligospora, Journal of Mycology and Plant Pathology, 2001, Mukhopadhyay PN, SONI S, Nagee, Sanyal PK
- Influence of some physical and chemical agents on growth profiles of two Indian isolates of nematophagous fungi Arthrobotyrs oligospora, Journal of Mycology and Plant Pathology, 2001, Mukhopahyay PN, SONI S, Nagee, Sanyal PK
References
Available on request
Languages
English
Full Professional
Hindi
Full Professional
Gujarati
Full Professional
Punjabi
Full Professional
Timeline
Technical/ Life Science Sales Representative ( AB and SK )
Fisher Scientific
01.2011 - 03.2013
Sales representative
Fisher Scientific
06.2007 - 03.2012
Territory Manager
Genetix Biotech Asia Pvt Ltd (India)
01.2001 - 01.2006
Medical sales representative
Panacea Biotec Ltd
10.2000 - 05.2001
Medical sales representative
Cadila Pharmaceuticals Ltd (India)
04.1997 - 08.1998
Sales Representative
Fisher Scientific
3 2013 - Current
Masters in Biotechnology -
Bachelors in Biochemistry - undefined
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