Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Affiliations
Languages
Timeline
Generic

Sanjana Sood

Waterloo,ON

Summary

Enthusiastic and results-driven individual with a diverse background in Advertising and Event Management. Proven expertise in social media strategizing, client servicing, and project management. Adept at developing digital marketing strategies and fostering community engagement. Seeking a challenging position to apply skills and contribute to business growth.

Overview

5
5
years of professional experience
1
1
Certification

Work History

COMMUNITY MANAGER

Conestoga college Residence
Waterloo
09.2023 - Current
  • Developed and executed innovative strategies, enhancing community engagement and participation.
  • Established strong client relationships, exceeding expectations for high-end event space rentals.
  • Drove facility growth and resident morale through creative event planning and execution.
  • Managed comprehensive social media presence and financial accountability, ensuring transparency in payment collection and reporting.

SR. CLIENT SERVICING EXECUTIVE

Communique Marketing Solution
Gurugram, Haryana
02.2022 - 02.2023
  • Led the inception and management of Meta's Born on Instagram program, overseeing task delivery and addressing client needs.
  • Proficiently navigated e-learning platform backends (Intellum & Evolve), facilitating seamless communication within the community.
  • Orchestrated strategic campaigns like "Game of Tribes - Advanced" for Meta, bridging program requirements with creative tasks.
  • Developed and executed digital strategies for Instagram and Facebook programs, including creator management and community education, alongside organizing virtual and in-studio events.

ASST. CORPORATE MARKETING

AsiaOne Magazine
Delhi, New Delhi
11.2021 - 01.2022
  • Led extensive research and data mining initiatives across diverse industries, providing valuable insights for strategic decision-making.
  • Successfully generated sales for the in-house magazine and coffee table book, showcasing effective marketing and promotional skills.
  • Conducted thorough competitor analysis, studying and benchmarking their strategies to enhance competitiveness.
  • Demonstrated proficiency in corporate marketing and relationship management, particularly in promoting research services, and implemented media monitoring practices for strategic insights.

PROJECT MANAGEMENT (ZOHO)

Infinity Advertising Services Pvt. Ltd.
New Delhi, New Delhi
05.2019 - 09.2019
  • Successfully integrated ZOHO software by comprehending backend processes, optimizing functionality across CRM, Operations, HR, and Projects.
  • Tailored ZOHO modules to align with organizational requirements, enhancing efficiency and workflow effectiveness.
  • Conducted employee training sessions, ensuring a seamless transition to the customized modules and promoting system proficiency.
  • Led project planning and monitoring, tracking progress and reporting key performance indicators, while also evaluating vendor proposals to align with diverse project needs.

Education

MBA - Marketing And Business Analytics

New Delhi Institute of MAnagement
New Delhi
04-2022

PG - Global Business Management

Conestoga College Downtown
12-2023

BBA -

NDIM(GGSIPU)

Skills

  • Strategy Creation
  • Advanced MS Office
  • Advance MS Excel
  • Tableau and SPSS
  • SQL, Python, and SAS
  • Dashboard Analytics
  • Time management
  • Problem solving
  • Communication & Creativity
  • Leadership
  • Quick learner
  • Operations Management
  • Community Marketing

Accomplishments

  • Coordinator of cultural event at college
  • Coordinator & Member of E-Cell
  • Hosted various webinars
  • Member of We-Cell (Ministry of Education)

Certification

  • Digital Marketing (Redfm India, Dhiman Estates)
  • Campus Ambassador (Sirona Hygiene)
  • Market & Research (Outlook India)

Affiliations

  • Social Media Marketing and Strategizing for Studio Divine & RV Creations (Apparel Brand)
  • Branding for Studio Divine & RV Creations
  • Google/Social Media ads Management and execution for Digital Aibo
  • Branding Solution for Orio Solution (NBFC Collection Agency)
  • Content Creation for Bestraders- Hong Kong (Accessories Brand)
  • E-Commerce Website creation for Saunte India Pvt, Ltd

Languages

English
Native/ Bilingual
Hindi
Native/ Bilingual

Timeline

COMMUNITY MANAGER

Conestoga college Residence
09.2023 - Current

SR. CLIENT SERVICING EXECUTIVE

Communique Marketing Solution
02.2022 - 02.2023

ASST. CORPORATE MARKETING

AsiaOne Magazine
11.2021 - 01.2022

PROJECT MANAGEMENT (ZOHO)

Infinity Advertising Services Pvt. Ltd.
05.2019 - 09.2019

MBA - Marketing And Business Analytics

New Delhi Institute of MAnagement

PG - Global Business Management

Conestoga College Downtown

BBA -

NDIM(GGSIPU)

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Sanjana Sood