Seasoned retail leader with extensive experience managing high-volume teams and operations in fast-paced stadium and retail environments. Proven track record of driving sales growth, optimizing inventory, and enhancing guest experiences through motivational leadership and strategic execution. Bilingual in English and Spanish, skilled at fostering diverse and engaged teams.
Overview
14
14
years of professional experience
Work History
Lead Retail Supervisor
Delaware North Sportservice
02.2022 - Current
Company Overview: San Diego Padres – Petco Park
Oversee all exterior retail operations at Petco Park, including high-traffic merchandise stands and fan gear pop-ups.
Manage and develop 100+ associates, boosting retention through training, coaching, and performance tracking.
Lead game-day execution for major events and sellout crowds, achieving operational readiness and sales targets.
Led daily operations at high-volume venue retail, producing $24M in sales for 2024 and on target for over $30M in 2025.
Supported merchandising efforts across stadium, ensuring consistent product availability and attractive visual merchandising.
Conduct regular audits to ensure safety, branding, and merchandising compliance.
Service & Engagement Team Leader
Target
04.2020 - 10.2021
Led front-end operations, including guest services, cashier team performance, and fulfillment support, ensuring smooth service during high-traffic events.
Recruited, trained, and scheduled team members to meet and exceed service and sales goals, adapting strategies to seasonal peaks and major stadium events.
Delivered real-time coaching and performance feedback, resulting in improved guest satisfaction scores and operational efficiency.
Partnered with merchandising and operations teams to ensure accurate product availability, engaging displays, and seamless guest experiences.
Assistant Store Manager
Vans
07.2019 - 07.2020
Assisted in daily store operations, including opening/closing procedures, staff scheduling, inventory management, and visual merchandising to maintain brand standards.
Co-led sales floor initiatives during peak holiday season, driving a 10% year-over-year sales increase through targeted upselling, cross-selling, and loyalty program enrollment.
Trained and mentored new associates on customer service excellence, product knowledge, and Vans brand culture, resulting in faster onboarding and improved team performance.
Delivered personalized customer experiences by identifying style preferences and recommending products that aligned with brand identity, increasing customer loyalty and repeat business.
Supported loss prevention efforts by monitoring sales floor activity, addressing discrepancies, and reinforcing company policies with the team.
Partnered with store leadership to plan and execute promotional events and seasonal product launches, generating increased foot traffic and sales.
Retail Store Manager
Merlin Entertainment
07.2011 - 07.2019
Company Overview: LEGOLAND California Resort
Managed daily retail operations for multiple high-traffic locations, delivering outstanding guest experiences and maintaining merchandise availability.
Oversaw annual sales of $2–3 million at the primary retail location, consistently meeting or exceeding revenue targets.
Led and developed a team of 20+ associates, managing staffing, training, and performance to maximize operational efficiency and guest satisfaction.
Streamlined stockroom and inventory control processes, reducing inventory loss by 22% through enhanced procedures and team accountability.
Championed guest satisfaction initiatives by implementing personalized service strategies, resolving escalated issues promptly, and collecting feedback to drive continuous improvement.
Supported the successful launch of new retail areas during seasonal expansions, overseeing merchandising, staffing, and training to capitalize on increased guest traffic.