SAMANTHA SPECIALE
Vancouver,Canada
Summary
Seasoned Territory Manager with a proven track record at Breakthru Beverage Canada, enhancing market share and building customer relationships. Expert in strategic business sales and relationship management, I excel in collaborative team development and effective communication. Achieved KPI targets through innovative strategies, demonstrating strong goal-oriented initiatives and solution-based mindset.
Overview
14
14
years of professional experience
Work History
TERRITORY MANAGER
Breakthru Beverage Canada
Coquitlam, BC
05.2023 - Current
- Effectively plan on a daily, weekly, monthly and quarterly basis to meet goals to increase market share, space allocation and customer service by utilizing the provided tools and resources to achieve larger KPI's targets and call frequency
- Provide exceptional customer care to buyers and all staff members to maintain business by building credible and long-term relationships within the Retail Channel to increase revenue and volume within route territory
- Achieve sell through of priority brands as well as marketability of our products through shelf management, display position and frequency, concept selling and price point management
- Managing larger territory budgets effectively and planning ahead to ensure all are spent on pace while driving value for the business
- Provided training and support to team members on product knowledge, sales techniques, and customer service best practices.
- Attending meetings with respective teams to enhance understanding and further advance my career growth
- Completed ongoing education to maintain certifications.
TERRITORY ASSOCIATE, DUAL
Breakthru Beverage Canada
South Surrey, BC
12.2021 - 05.2023
- Executed daily, weekly, monthly, and quarterly planning to enhance market share and space allocation.
- Cultivated long-term relationships with ON and OFF premise accounts.
- Boosted brand sales through concept selling and strategic price point management.
- Facilitated education sessions, leading to consistent sales of priority brands.
- Executed effective budget planning to align with business objectives.
- Maintaining professional and industry knowledge by attending educational workshops, completing training programs and passing all required tests
SALES COORDINATOR
Breakthru Beverage Canada
Richmond, BC
03.2021 - 12.2021
- Ensure high level of execution in supporting the Sales Team through accurately developing pricing tools in a timely manner every month
- Pull monthly reports to effectively communicate gap closures of focus SKU’s to the team
- Update sales figures and information onto sell sheets for the team to leverage our portfolio and win in market
- Implemented a new procedure in order to keep track and manage office and shipping budgets
- Providing a new report to communicate weekly inventory levels with our Other Suppliers and track any stock outs on a weekly basis
- Clear and consistent communication with the Sales Team on their monthly programming allocations to allow them to use in market at the correct time
ACCOUNT MANAGER
Bond Reproductions
Vancouver, BC
02.2017 - 03.2021
OPERATIONS COORDINATOR
West Coast Dairy
Vancouver, BC
03.2016 - 01.2017
CUSTOMER SERVICE & ORDER DESK
Milkman
Mississauga, ON
02.2015 - 03.2016
KEY HOLDER, & SALES LEAD
Danier Leather
Brampton, ON
11.2010 - 01.2015
CUSTOMER SERVICE REPRESENTATIVE
Liquor Control Board of Ontario
Brampton, ON
11.2013 - 09.2014
Education
Cicerone Level 1: Beer Certification -
01.2024
WSET Level 2: Spirits - Passed with Merit
01.2022
WSET Level 2: Wine -
01.2021
High School Diploma -
Notre Dame Catholic S.S
Brampton01.2011
Business Marketing -
Humber College
TorontoSkills
- Relationship Management
- Strategic Business Sales
- Effective Time Management
- Effective Communication & Negotiation Skills
- Engaged Learner & Active Listener
- Collaborative Team Development
- Marketing support
- Attention to Detail
- Goal-Oriented Initiative
- Print Production Expertise
Timeline
TERRITORY MANAGER
Breakthru Beverage Canada
05.2023 - Current
TERRITORY ASSOCIATE, DUAL
Breakthru Beverage Canada
12.2021 - 05.2023
SALES COORDINATOR
Breakthru Beverage Canada
03.2021 - 12.2021
ACCOUNT MANAGER
Bond Reproductions
02.2017 - 03.2021
OPERATIONS COORDINATOR
West Coast Dairy
03.2016 - 01.2017
CUSTOMER SERVICE & ORDER DESK
Milkman
02.2015 - 03.2016
CUSTOMER SERVICE REPRESENTATIVE
Liquor Control Board of Ontario
11.2013 - 09.2014
KEY HOLDER, & SALES LEAD
Danier Leather
11.2010 - 01.2015
Cicerone Level 1: Beer Certification -
WSET Level 2: Spirits - Passed with Merit
WSET Level 2: Wine -
High School Diploma -
Notre Dame Catholic S.S
Business Marketing -
Humber College
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