Salvatore Gallo
Montréal,QC
Summary
Enthusiastic and goal-oriented with a positive attitude and a strong sense of teamwork. Highly considerate and collaborative, yet focused on achieving objectives with determination. A problem-solver by nature, I believe there is always a solution!
Overview
41
41
years of professional experience
1
1
Certification
Work History
And National Advertising Consultant – Digital Media
La Presse Inc.
12.2024 - Current
- Participated in many focus groups, new product launch, client journey, readership experience
- Refinement of our many CRM’s - Act by Sage, Brainwerks, NetSuite, and Salesforce
- Beta tester for La Presse+ (tablet), this was a process of 1 year, where we had weekly meetings
- Managed strategic partnerships with Tennis Canada, The Montreal Grand Prix F1, Theatre du Nouveau Monde, just to name a few
Founder
Digital Dynamix, Inc.
01.2003 - 12.2004
- Company Overview: Digital Dynamix acquired the exclusive distribution rights in Canada for PCDJ products, which include software and equipment for DJs, recording studios, radio stations, and more
- Successfully introduced and established PCDJ products in Canada
- Expanded product distribution to over 30 professional audio equipment and music instrument stores
- Conducted presentations across Canada
- Participated in multiple conferences in Canada and the U.S
- Secured endorsements from well-known DJs, including Mc Mario, Daniel Desnoyers, Perry "The Wizard" Lamarre, Larry Day, and DJ Louis Louis
- Featured on radio stations such as Q92 ("Back Spin") and CKOI
- Gained media coverage on 62+ English-speaking radio stations across Canada
- Appeared on TV show "Technofolies" (Z Channel) and negotiated features with Musique Plus and Much Music
- Integrated PCDJ products into DJ training programs at multiple educational institutions
- Received four acquisition offers for distribution rights—accepted the fourth
- Digital Dynamix acquired the exclusive distribution rights in Canada for PCDJ products, which include software and equipment for DJs, recording studios, radio stations, and more
Vice President
Audio Ciné Films, Inc.
10.1996 - 11.2002
- Turned around a financially struggling company and increased annual sales from $479,000 to over $2.25 million
- Recruited, trained, and developed staff
- Led marketing efforts (advertising, brochures, promotional materials, website, trade show booths)
- Managed company budgets and financial planning
- Developed a custom IT system tailored to the industry
- Negotiated new contracts and introduced new product lines
- Represented the President in business dealings with Canadian and U.S
- Companies
Commercial Account Manager
Bank of Montreal
01.1989 - 10.1996
- Managed a $65 million loan portfolio at the Business Loans Center
- Led special projects, including: Salary Study Initiative: Analyzed employee compensation and its impact on performance
- Employee Benefits Program: Improved access to dental care, life insurance, and other benefits
- Training Program: Developed and conducted a one-month "Learning Cards" training initiative for employees
- Trained 20 groups of 8 employees to enhance their knowledge of banking services
Credit Supervisor
Eaton
12.1983 - 01.1989
- Worked in sales and customer service across multiple departments
- Served as a Credit Supervisor, managing account follow-ups, approving credit card applications, and credit limit increases
Education
Strategic Leadership and Management Certification -
Personal Performance Centre
02.2003
Computer Science Courses - Access, Word, Excel, Windows NT, Computer Maintenance & Repair
Collège Lionel-Groulx
01.1996
Office Automation Certification -
Centre des Technologies Informatiques, Collège de Maisonneuve
01.1995
Business Management Certificate -
Concordia University
01.1993
Accounting Certification -
McGill University
01.1990
Administration, English & French Certification -
Vanier College
01.1984
High School Diploma -
01.1982
Skills
- Strategic Media Planning
Accomplishments
· High performer
· Participated in many focus groups, new product launch, client journey, readership experience
· Refinement of our many CRM’s - Act by Sage, Brainwerks, NetSuite, and Salesforce
· Beta tester for La Presse+ (tablet), this was a process of 1 year, where we had weekly meetings
· Managed strategic partnerships with Tennis Canada, The Montreal Grand Prix F1, Theatre du Nouveau Monde, just to name a few
Languages
English
French
Italian
Professional Associations
Montreal Chamber of Commerce, Member
Hobbies and Interests
- Tennis
- Pickleball (coach many beginners)
- Alpine Skiing Enthusiast
- Cinema & Music
Education And Professional Training
- Strategic Leadership and Management Certification, Personal Performance Centre, 02/01/03
- Computer Science Courses (Access, Word, Excel, Windows NT, Computer Maintenance & Repair), Collège Lionel-Groulx, 1994-96
- Office Automation Certification, Centre des Technologies Informatiques, Collège de Maisonneuve, 1995
- Business Management Certificate, Concordia University, 1993
- Accounting Certification, McGill University, 1990
- Administration, English & French Certification, Vanier College, 1984
- High School Diploma, 1982
Certification
- Strategic Leadership and Management Certification – Personal Performance Centre (Feb. 2003)
- Computer Science Courses (Access, Word, Excel, Windows NT, Computer Maintenance & Repair) – Collège Lionel-Groulx (1994-96)
- Office Automation Certification – Centre des Technologies Informatiques, Collège de Maisonneuve (1995)
- Business Management Certificate – Concordia University (1993)
- Accounting Certification – McGill University (1990)
- Administration, English & French Certification – Vanier College (1984)
- High School Diploma (1982)
Timeline
And National Advertising Consultant – Digital Media
La Presse Inc.
12.2024 - Current
Founder
Digital Dynamix, Inc.
01.2003 - 12.2004
Vice President
Audio Ciné Films, Inc.
10.1996 - 11.2002
Commercial Account Manager
Bank of Montreal
01.1989 - 10.1996
Credit Supervisor
Eaton
12.1983 - 01.1989
Computer Science Courses - Access, Word, Excel, Windows NT, Computer Maintenance & Repair
Collège Lionel-Groulx
Office Automation Certification -
Centre des Technologies Informatiques, Collège de Maisonneuve
Business Management Certificate -
Concordia University
Accounting Certification -
McGill University
Administration, English & French Certification -
Vanier College
High School Diploma -
Strategic Leadership and Management Certification -
Personal Performance Centre
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