SAFA ALOBEIDAT
Abu Dhabi,United Arab Emirates
Summary
Accomplished professional with over 10 years of experience in VIP and VVIP client management, specializing in event management and luxury catering. Proven track record in brand representation, customer experience enhancement, and effective marketing support. Expertise in stakeholder coordination, high-security operations, and crisis management, contributing to operational excellence. Dedicated to driving organizational success through strategic initiatives and superior service delivery.
Overview
2026
2026
years of professional experience
1
1
Certification
Work history
Marketing & Store Operations / Quality Management
AZADEA Group
Amman, Jordan
- Supported marketing initiatives and customer engagement strategies to bolster brand loyalty.
- Managed store operations and team performance to meet sales and service targets.
- Set SMART goals while training and coaching staff to optimise sales outcomes.
- Organised promotional events to enhance customer retention and brand visibility.
Private Aviation / Marketing & Quality Operations
Falcon Aviation
United Arab Emirates , Dubai
01.2011 - 01.2014
- Ensured premium service delivery for VIP and VVIP passengers while maintaining strict confidentiality.
- Coordinated marketing efforts, enhancing internal standards in line with luxury aviation requirements.
- Maintained accurate records on clients, flights, and service provision to support operational efficiency.
- Enhanced brand image and client loyalty through meticulous attention to detail and professionalism.
- Demonstrated respect, friendliness and willingness to help wherever needed.
First Class Cabin Crew & Resident (VVIP / VIP Operations)
Etihad Airways
Abu Dhabi
07.2014 - 01.2026
- Delivered world-class First Class and VVIP service to royal family members and government officials.
- Acted as brand ambassador for Etihad Airways, upholding premium service standards.
- Managed highly confidential passenger information within strict safety and security frameworks.
- Coordinated luxury onboard dining and bespoke service flows customised for individual preferences.
- Trained and mentored new crew members, providing structured feedback on performance.
- Ensured professionalism and service consistency among crew in high-pressure environments.
- Handled emergency, safety, and first-aid situations in accordance with aviation regulations.
Catering & Events Manager / Client Experience Lead (Freelance / Contract)
Catering & Event Management
02.2011 - Current
- Planned and executed high-end catering services and exclusive events for VIP and corporate clients.
- Managed complete event operations, including menu planning, logistics, staffing, and supplier coordination.
- Delivered hospitality training programmes focused on luxury service standards and guest engagement.
- Coached teams on communication skills and service flow, enhancing handling of VIP clientele.
- Collaborated with stakeholders to ensure alignment of events with brand identity and client expectations.
- Maintained confidentiality and compliance with security protocols for high-profile events.
- Cultivated long-term client relationships through personalised service and operational excellence.
- Prepared comprehensive reports analysing post-event results.
Education
Bachelor of Engineering - Civil Engineering
Al-Balqa Applied University
Amman, JordanSkills
- VIP and VVIP client management
- Event management and luxury catering
- Brand representation and customer experience
- Marketing support and client engagement
- Stakeholder and vendor coordination
- Confidentiality and high-security operations
- Leadership and coaching
- Cross-cultural communication
- Crisis management and emergency response
- Operational planning and execution
Websites
Certification
- Etihad Airways First Class & VIP Cabin Crew Certification
- VVIP Flight Attendant & Trainer Program
- Crew Resource Management (CRM)
- Aviation Security & Dangerous Goods
- Safety, Emergency Procedures & First Aid
- Air Restraint Training
- Etiquette, Protocol & Luxury Service Excellence
- International Protocol & Diplomatic Etiquette
- The Art of Listening & Advanced Communication Skills
- Luxury Customer Psychology & Emotional Intelligence
- Cross-Cultural Awareness & Intercultural Communication
- Leadership & Performance Coaching Programs
- Pfizer COVID-19 Vaccination
Languages
Arabic
English
Personal Information
- Willing To Relocate: 1
- Availability: Willing to relocate internationally.
- Visa status: Valid USA Visas: B1/B2, C1/D
Custom Section
- B1/B2
- C1/D
References
Available upon request.
Interests
- Travel
- Wellness
- Luxury Fashion
- Reading
- Foreign Languages
References
References available upon request.
Timeline
First Class Cabin Crew & Resident (VVIP / VIP Operations)
Etihad Airways
07.2014 - 01.2026
Catering & Events Manager / Client Experience Lead (Freelance / Contract)
Catering & Event Management
02.2011 - Current
Private Aviation / Marketing & Quality Operations
Falcon Aviation
01.2011 - 01.2014
Marketing & Store Operations / Quality Management
AZADEA Group
Bachelor of Engineering - Civil Engineering
Al-Balqa Applied University