Sadia Subhan

- Founded and Launched Sustainable Clothing Brand : Established and launched "Unwind," a sustainable clothing brand in January 2023 in Pakistan, focusing on eco-friendly materials and ethical practices in production.

- Business Expansion : Successfully expanded operations to North America within one year, registering the e-store in Canada and the USA in March 2024 to tap into new markets and increase brand presence.

- Strategic Planning and Execution : Developed and implemented strategic plans to drive the brand's growth and market expansion, including setting goals, identifying target markets, and planning for sustainable business development.

- Product Development and Supply Chain Management : Led the product development process, collaborating with designers and manufacturers to create eco-friendly and stylish clothing lines. Managed the supply chain to ensure timely delivery of products.

- Marketing and Branding : Developed and executed marketing strategies to promote the brand's sustainability values and unique selling points. Utilized digital marketing, social media, and partnerships to increase brand awareness and drive sales.

- Sales and Distribution : Established and managed sales channels and distribution networks in Pakistan, Canada, and the USA to reach customers and expand the brand's reach.

- Financial Management : Managed budgeting, forecasting, and financial analysis to ensure the brand's financial health and sustainability during the expansion phase.

- Team Building and Leadership : Built and led a team of professionals, providing mentorship and guidance to align the team with the brand's mission and goals.

- Customer Relations and Engagement : Cultivated strong customer relationships, collected feedback, and used customer insights to improve products and services, ensuring high customer satisfaction and loyalty.

- Compliance and Legal : Ensured compliance with relevant laws and regulations in Pakistan, Canada, and the USA, including those related to e-commerce, intellectual property, and sustainability standards.

- Strategic Planning : Developed and executed strategic plans to drive the brand's growth and profitability.

- Product Development : Led product development efforts, collaborating with designers and manufacturers to create innovative and marketable clothing lines.

- Operations Management : Oversaw day-to-day operations, ensuring efficient production, quality control, and timely delivery of products.

- Marketing and Branding : Developed and implemented marketing strategies to increase brand awareness and drive sales.

- Sales and Distribution : Established and managed sales channels and distribution networks to reach target markets and expand the brand's reach.

- Financial Management : Managed budgeting, forecasting, and financial analysis to ensure the brand's financial health and sustainability.

- Team Building and Management : Built and led a high-performing team, providing leadership and guidance to achieve business objectives.

- Customer Relation : Cultivated strong customer relationships, gathering feedback and insights to enhance products and services.

- Networking and Partnerships : Built strategic partnerships and networks to support the brand's growth and success.

- Legal and Compliance : Ensured compliance with relevant laws and regulations, including intellectual property rights and consumer protection regulations.

• Collaborated with back-office team members to facilitate seamless business execution.
• Boosted team productivity by providing comprehensive training, mentorship, and performance evaluations.
• Enhanced customer satisfaction by streamlining communication channels and improving response times.
• Developed innovative solutions to complex problems, resulting in improved organizational performance.
• Conducted regular meetings with team to discuss issues, concerns and updates.
• Conducted business forecasts to identify recent developments.

• Supported staff members in their daily tasks, reducing workload burden and allowing for increased focus on higher-priority assignments.
• Gained valuable experience working within a specific industry, applying learned concepts directly into relevant work situations.
• Sorted and organized files, spreadsheets, and reports.
• Gained hands-on experience in various software programs, increasing proficiency and expanding technical skill set.