Summary
Overview
Work History
Education
Skills
Timeline
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Sadie Matthews

Welland,ON

Summary

Dynamic Promotions Coordinator with a proven track record at Love Shop, enhancing brand awareness through innovative event planning and audience engagement. Skilled in CRM management and effective communication, I successfully increased customer engagement and improved team collaboration, driving significant sales growth and fostering strong client relationships.

Overview

9
9
years of professional experience

Work History

Promotions Coordinator

Love Shop
09.2023 - Current
  • Collaborated with sales staff to plan campaigns.
  • Developed advertising tactics and implemented new solutions for increased brand awareness.
  • Enhanced brand awareness through the coordination of promotional events and campaigns.
  • Delivered comprehensive post-event reports highlighting key achievements and areas of improvement.
  • Facilitated open communication among team members, leading to improved collaboration on promotion projects.
  • Increased customer engagement by creating interactive promotional activities at events.
  • Attended customer meetings, trade shows and conferences as company representative.

Sales Training Manager

Love Shop
01.2023 - Current
  • Trained new managers in leadership skills necessary for success in their roles overseeing sales teams.
  • Assessed and analyzed sales team performance to determine areas of weakness and areas of strength.
  • Aligned training initiatives with company goals, ensuring a consistent approach across all levels of the organization.
  • Evaluated the effectiveness of training programs through regular assessment, making adjustments as needed for optimal results.
  • Enhanced employee retention through the creation of a supportive and engaging training environment.
  • Established clear expectations for performance improvement following completion of each training program or module, holding employees accountable for applying newly-acquired skills on the job effectively.
  • Improved overall sales results by providing ongoing coaching and feedback to individual team members.
  • Introduced role-play exercises simulating real-world customer interactions during trainings; improving practical application abilities among participants.
  • Developed customized training materials tailored to diverse learning styles and needs.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.

Uniform Liaison

Love Shop
09.2022 - Current
  • Served as the primary point of contact, fostering strong relationships between internal teams and external partners.
  • Maintained a high degree of professionalism at all times, representing the organization with integrity in both internal and external interactions.

Vice General Manager

Love Shop
02.2016 - Current
  • Evaluated emerging industry trends, incorporating relevant insights into future business plans.
  • Led project management efforts, ensuring timely completion of projects within budget constraints.
  • Implemented cost-saving initiatives to reduce expenses without sacrificing product or service quality.
  • Improved employee productivity through effective staff training and performance evaluations.
  • Boosted sales performance through targeted marketing campaigns and promotional activities.
  • Fostered a positive work environment, promoting employee engagement and job satisfaction.
  • Formulated policies and procedures to streamline operations.
  • Assisted in recruiting, hiring and training of team members.
  • Interacted well with customers to build connections and nurture relationships.
  • Trained and guided team members to maintain high productivity and performance metrics.
  • Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Reported issues to higher management with great detail.

Store Manager

Love Shop
02.2018 - 01.2022
  • Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
  • Managed inventory control, cash control, and store opening and closing procedures.
  • Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
  • Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
  • Assisted with hiring, training and mentoring new staff members.
  • Improved customer satisfaction through staff training in customer service and product knowledge.
  • Maintained proper product levels and inventory controls for merchandise and organized backroom to facilitate effective ordering and stock rotation.
  • Completed point of sale opening and closing procedures.
  • Rotated merchandise and displays to feature new products and promotions.
  • Maximized sales by creating innovative visual merchandising displays and store layouts.
  • Approved regular payroll submissions for employees.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Maximized sales and minimized shrinkage through excellent customer service and adherence to standard practices.
  • Reconciled daily sales transactions to balance and log day-to-day revenue.
  • Set effective store schedules based on forecasted customer levels, individual employee knowledge, and service requirements.
  • Supervised guests at front counter, answering questions regarding products.
  • Promoted team collaboration, performance, and efficiency by fostering healthy environments focused on mutual success.
  • Ensured compliance with all applicable laws, regulations, policies by regularly reviewing store procedures and taking corrective measures when necessary.
  • Collaborated with other managers to develop company-wide initiatives aimed at improving overall performance across all locations.
  • Organized special events such as seasonal sales promotions to drive foot traffic into the store and increase sales opportunities.
  • Developed a successful employee retention plan, reducing staff turnover rates significantly.
  • Developed strategies for attracting new customers by analyzing demographic data and conducting targeted marketing initiatives.
  • Boosted overall store sales by implementing innovative marketing strategies and exceptional customer service standards.
  • Reduced employee turnover by creating supportive work environment and recognizing outstanding performance.

Education

CYW Degree - Child And Youth Worker

Niagara College
Welland, None
04-2007

Skills

  • Customer relations
  • CRM management
  • Quality standards
  • Workflow coordination
  • Increasing public awareness
  • Audience engagement
  • Event planning
  • Event coordination
  • Marketing
  • Partnership building
  • Promotional planning
  • Coordinating events
  • Problem-solving
  • Time management
  • Attention to detail
  • Problem-solving abilities
  • Reliability
  • Excellent communication
  • Organizational skills
  • Multitasking Abilities
  • Team leadership
  • Effective communication
  • Adaptability and flexibility
  • Decision-making
  • Client relationship building
  • Professionalism
  • Public speaking
  • Time management abilities

Timeline

Promotions Coordinator

Love Shop
09.2023 - Current

Sales Training Manager

Love Shop
01.2023 - Current

Uniform Liaison

Love Shop
09.2022 - Current

Store Manager

Love Shop
02.2018 - 01.2022

Vice General Manager

Love Shop
02.2016 - Current

CYW Degree - Child And Youth Worker

Niagara College
Sadie Matthews