Dynamic sales professional with extensive experience at Coalition Spine, Inc., excelling in sales strategy development and customer relationship management. Proven track record of increasing revenues through innovative market analysis and effective negotiation techniques. A strong leader dedicated to achieving results and fostering team success in competitive environments.
Overview
24
24
years of professional experience
Work History
Principal
NextGen Spine, Inc. (Representing NuVasive, Inc.)
Seal Beach
04.2016 - 04.2023
In 2016 until the first half of 2023, Mr. McGrath's distributorship, NextGen Spine, Inc., distributed spine medical device products on behalf of NuVasive, where his responsibilities include managing and mentoring his company's sales team, providing clients with product education and support, and managing his company's financial and human resources functions, in addition to serving as a key training resource across the organization, due to his in-clinic experience and in-depth knowledge of NuVasive's products and procedures.
Throughout his career, Mr. McGrath has built a reputation for high sales performance and maintaining strong client relationships, and in 2022, Mr. McGrath's territory saw the second highest growth of any NuVasive domestic sales territory. During NextGen's tenure with NuVasive, distribution increased 200% one of his proudest accomplishments. Accolades he received as a distributor include the Chairman's Club, President's Club, and Western Region Distributor of the Year along with two nominations for National Distributor of the Year. Mr. McGrath credits his success to his competitive spirit and to the work ethic and tenacity instilled in him by his mother.
Area Sales Manager
Coalition Spine, Inc.
Encino
09.2012 - 03.2016
In 2012, he transitioned to area sales manager of Coalition Spine (exclusive distributor of NuVasive, Inc.)
Senior Sales Representative
Medtronics, Inc.
Los Angeled
02.2007 - 08.2012
Promoted accessories and cross-sold additional products and services through use of active persuasion.
Reduced process lags by training employees on best practices and protocols.
Developed and implemented sales strategies to increase customer base and revenues.
Associate Sales Representative
Medtronic
Tucson
04.2005 - 12.2006
Sales Representative
Janssen Pharmaceuticals, Johnson & Johnson
Orange
07.2004 - 03.2005
Senior Accounts Executive
Igoe & Co
Los Angeles
10.2001 - 06.2004
Produced sales documents, finalized deals and filed records.
Conferred with management to offer feedback on operations and promotions based on customer preferences and purchasing habits.
Tracked expenses against approved budgets to ensure fiscal responsibility.
Account Manager
Cigna
Glendale
07.1999 - 09.2001
Education
MBA -
Jack Welch Management Institute
2303 Dulles Station Blvd, Herndon, VA 20171.
08-2022
Bachelor of Arts - Communications
Cal State University Long Beach
Long Beach, CA
05-2003
Bachelor of Science - Political Science
University of Louisiana At Lafayette
Lafayette, LA
Skills
Sales forecasting
Customer relationship management
Sales strategy development
Market analysis
Negotiation techniques
Team leadership
Accomplishments
Marquis Who’s Who Medical Device Sales
Marquis Humanitarian Award
Millenium Magazine Health & Wellness Honoree
Nuvasive Chairmans Club Honors 2017
Nuvasive Chairmans Club Honors 2018
Nuvasive Presidents Club Honors 2020
Nuvasive Western Region Area Leader of Year 2017
Nuvasive Western Region Area Leader of Year 2018
Nuvasive Western Region Area Leader of Year 2023
Nuvasive National Area Leader of Year Nominee 2017
Nuvasive National Area Leader of Year Nominee 2018
VP/SENIOR DIRECTOR FP&A, CONTROLLER, FRACTIONAL CFO PRINCIPAL at MKM Advisers LLCVP/SENIOR DIRECTOR FP&A, CONTROLLER, FRACTIONAL CFO PRINCIPAL at MKM Advisers LLC
Principal Partner Manager, DV360 / Programmatic Ad Sales - Retail Large Customer Sales at GooglePrincipal Partner Manager, DV360 / Programmatic Ad Sales - Retail Large Customer Sales at Google