Ryan Morris
Barrie,ON
Summary
Seasoned Sales Director with exceptional success in business-to-business sales within multiple industries. Proven track record in exceeding sales goals, growing business and expanding territories. Accomplished in overseeing day-to-day business operations and fostering relationships with customers and clients for sustained business growth.
Overview
18
18
years of professional experience
Work History
Sales Director
Vivvix
08.2020 - Current
- Hitting/exceeding annual sales targets and accounts
- Developing and performing strategic territory plan and expand customer base
- Prospect and develop pipeline within assigned accounts and territory including both new and existing accounts
- Maintaining strong, long-lasting customer relationships
- Partner with customers to understand their business needs and objectives
- Effectively communicate value proposition through proposals and presentations
- Understand category-specific landscapes and trends
- Present and influence all levels of organization, including executive and C-level
- Drive sales process from plan to close
- Articulate distinct aspects of products and services
- Position products against competitors.
Senior Client Director
Numerator
07.2017 - 08.2020
- Build strong relationships with clients
- Create customized account plans to diagnose client challenges
- Connect client business needs with Numerator solutions
- Conduct new client onboarding sessions and ongoing client training
- Drive and execute client renewal process
- Utilize existing relationships to look for new opportunities to grow Numerator business
- Data analysis, and reporting.
Client Service Executive
Nielsen Media Research Canada
04.2014 - 06.2017
- Digital leader within Nielsen Client Development Group
- Created various tools to help clients analyze effectiveness of their digital marketing campaigns
- Developed marketing material for Nielsen Digital Products
- Responsible for supporting assigned client base which consists of advertising agencies, broadcasters, advertiser and producers
- Collaborate closely with sales team to provide support in developing opportunities within client base
- Educate and train clients on how to better use Nielsen products for effective use in their day-to-day business
- Developed and delivered presentations utilizing Nielsen research
- Voice of client' in internal liaison between client and all internal departments.
Campaign Data Analyst
Maxus Canada
08.2013 - 03.2014
- Set up digital campaigns in DFA and traffic tags to vendors/sites
- Collect screenshots of live campaign to provide to client
- Daily monitoring of all BMO digital campaigns
- Analysis/Reporting on all BMO digital campaigns
- Provide optimization recommendations to planners to help improve campaign performance
- Troubleshooting issues with creative/tags for all BMO digital campaigns
- Communicating internally with planners to help them increase efficiencies on all BMO digital campaigns.
Account Executive
Adconion Media Group
10.2012 - 08.2013
- Provide proactive day-to-day communication and superior client service to Adconion's existing clientele
- Technical guidance on campaign specifications and troubleshooting/conflict resolution
- Coordination of all assets needed to implement campaigns and communicating trafficking instructions to proper internal parties
- Prepare campaign progress reports, analysis and research leveraging Adconion data for presentation to clients during and after campaigns - Mid and Post campaign reports
- Monitor campaign performance and troubleshoot issues with Ad Operations team
- Responsible for communication between Delivery Managers and Clients, during and after delivery process
- Coordinate with Ad Operations & Sales Manager to prepare strategies for up-selling existing clients
- Update internal systems to accurately reflect third party contracts
- Update third party reporting utilizing Adconion templates to effectively communicate campaign details internally and externally
- Collaborate with sales on proposal development
- Input RFP responses into internal systems, client external templates and 3rd party planning systems
- Respond to RFPs in coordination with Sales Managers
- Manage monthly invoicing process in coordination with billing department
- Coordinate and attend client entertainment events with Sales Managers and other Account Executives
- Focus on Advertiser Retention and Upselling accounts.
Senior Associate
Mindshare
07.2012 - 10.2012
- Plan, purchase, manage and optimize digital campaigns for Kimberly Clark and Smuckers
- KC/Smuckers Accounts: Huggies, Pull-ups, Bick's and Smuckers Jam
- Coordinate with clients and account service teams to plan and execute campaigns
- Manage monthly billing and account reconciliations
- Analyze and recommend media proposals and sponsorship opportunities
- Present media plans to client.
Associate
Mindshare
06.2011 - 07.2012
- Plan, purchase, manage and optimize digital campaigns for Ford
- Ford Accounts: Escape, Edge, Explorer, Landrover and Jaguar
- Plan and present innovation sessions to Ford team
- Coordinate with clients and account service teams to plan and execute campaigns
- Manage monthly billing and account reconciliations
- Analyze and recommend media proposals and sponsorship opportunities
- Present media plans to client.
Assistant Strategist
OMD Canada
06.2010 - 12.2010
- Worked on fast paced client Rogers Communications
- Conducted research around a specific target market
- Coordinated with creative agency
- Maintained media schedule to make sure all ads run on time
- Worked with team to make sure projects are completed on time.
Sales Representative
National Homes Inc.
06.2006 - 11.2009
- Sold over $30,000,000 worth of real estate
- Managed client/builder relationships
- Collected market and competitive data to provide builder reports
- Contributed to sales and marketing meetings on weekly basis
- Drafted numerous sales documents such as: agreement of purchase and sale, amendments forms etc.
Education
Diploma - Advertising
Sheridan College
Oakville, ON04.2010
Ontario Secondary School Diploma -
Thornlea S.S
Thornhill, ONOntario Real Estate License -
OREA (Ontario Real Estate Association)
Skills
- Sales Forecasting
- Revenue Generation
- Business Development
- Proposal Development
- Territory Growth
- Contract Negotiations
- Relationship Building
Additional Information
Upon Request
Employment Skills
- 13+ years core experience in sales, data analysis, advertising media planning/buying
- Business Development
- Sales
- Strong written & verbal communication skills
- Team lead on multiple business pitches
- Strong skills with software analysis tools such as MS Excel and/or MS Access
- Advanced in PowerPoint, oral and written presentation skills
- Strong and clear communicator
- Strong customer focus
- Proactive, organized and client focused
- Strong relationship management skills – client and supplier
- Good interpersonal and cooperative skills
- SaaS Sales
- Strong presentation skills
- Revenue Forecasting
- Digital Campaign Analysis/Reporting
- Strategic Partnerships
- Enterprise Software
- Data Analysis
Personal Information
Title: Sales Director at Vivvix
Languages
English
Full Professional
Timeline
Sales Director
Vivvix
08.2020 - Current
Senior Client Director
Numerator
07.2017 - 08.2020
Client Service Executive
Nielsen Media Research Canada
04.2014 - 06.2017
Campaign Data Analyst
Maxus Canada
08.2013 - 03.2014
Account Executive
Adconion Media Group
10.2012 - 08.2013
Senior Associate
Mindshare
07.2012 - 10.2012
Associate
Mindshare
06.2011 - 07.2012
Assistant Strategist
OMD Canada
06.2010 - 12.2010
Sales Representative
National Homes Inc.
06.2006 - 11.2009
Diploma - Advertising
Sheridan College
Ontario Secondary School Diploma -
Thornlea S.S
Ontario Real Estate License -
OREA (Ontario Real Estate Association)
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