RYAN BURKE - VAN BILSEN
Vancouver,Canada
Summary
Innovative Marketing leader with 10+ years of experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader.
Overview
8
8
years of professional experience
Work History
Marketing Strategist
Dilawri Group
11.2023 - Current
- Organized successful VIP events, showcasing products effectively while building relationships with potential clients for our Lamborghini, Bentley, and Aston Martin dealers
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Streamlined social media presence, resulting in improved audience reach and engagement.
- Enhanced brand recognition by developing and executing strategic marketing campaigns.
Digital Marketing Strategist
Trotman Autogroup
09.2020 - 04.2023
- Developed and implemented strategy for Facebook and Google Ads products increasing impressions by 200%
- Manage Ad spend of $120k per year across multiple platforms
- Managed relationships with dealer GM Partners
- Act as marketing solution expert for 13 dealers across the province
- Increase sales from Online Sources by 80%
- Guided content and creative strategy to increase organic impressions by 66%
Brand Experience Manager
Vibrant Marketing
12.2019 - 06.2020
- Drove operational improvements which resulted in savings and improved profit margins
- Managed relationships for Fortune 1000 companies
- Created, and reconciled budgets for experiential programs for clients
- Analyzed key performance indicators, applying data analytics to drive future strategic planning
- Developed key pitches for presentation in front of C Level Executives
- Executed experiential events exposing client brands to over 50,000 people across the country
Account Coordinator
MUNDY Marketing Group
04.2017 - 12.2019
- Managed nation wide brand tours for multiple clients amassing over 500,000 impressions
- Communicated with clients and management to verify alignment with client objectives and corporate operational goals
- Devised content calendar and created social media content across multiple platforms
- Pitched to C - Level executives for Porsche Cars Canada resulting in a successful RFP of $1,000,000
Education
Bachelor of Arts - General Arts
Carleton University
Ottawa, Ontario08.2014
Skills
- Strategy Development
- Staff Management
- Networking and relationship building
- Social Media Management
- Social Media Strategy
- Creative Direction
- HTML
- Data Analytics
- Problem-Solving
- Decision-Making
- Organizational Skills
- Project Management
Timeline
Marketing Strategist
Dilawri Group
11.2023 - Current
Digital Marketing Strategist
Trotman Autogroup
09.2020 - 04.2023
Brand Experience Manager
Vibrant Marketing
12.2019 - 06.2020
Account Coordinator
MUNDY Marketing Group
04.2017 - 12.2019
Bachelor of Arts - General Arts
Carleton University
Similar Profiles
Crystal CheungCrystal Cheung
Internal Deal/Senior Accountant at Dilawri Group Of CompaniesInternal Deal/Senior Accountant at Dilawri Group Of Companies
Charles QuayeCharles Quaye
Sales & Lease Consultant at North Shore Acura (Dilawri Group Of Company)Sales & Lease Consultant at North Shore Acura (Dilawri Group Of Company)
Taranjeet Singh MaviTaranjeet Singh Mavi
Automotive Sales Consultant at Honda Dilawri GroupAutomotive Sales Consultant at Honda Dilawri Group