Summary
Overview
Work History
Education
Skills
Timeline
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Ruth Uwantege

Sydney,Nova Scotia

Summary

Results-oriented and dynamic Marketing Professional with a proven track record in developing and executing innovative marketing strategies. Bringing extensive experience in social media promotion, sales channel development, and brand image cultivation. Eager to contribute to the growth of this company by leveraging my marketing expertise, cultural understanding, and commitment to excellence.

Overview

3
3
years of professional experience

Work History

Sales and Marketing Manager

Toyota Motor Corporation
Kampala, Uganda
06.2021 - 04.2024
  • Successfully developed and executed comprehensive marketing strategies, resulting in a 25% increase in brand visibility and a 15% boost in sales within the first six months
  • Integrate Marketing Campaigns
  • I orchestrate and execute integrated marketing campaigns that contribute to a 15% increase in brand visibility and a 20% rise in customer engagement
  • Digital Marketing Excellence
  • I spearhead digital marketing initiatives, leveraging SEO strategies and social media channels, resulting in a 25% growth in online leads and a notable enhancement in the company's online presence so far
  • Product Launch Success
  • I successfully managed the end-to-end marketing strategy for the launch of the Toyota Rav4 LE, achieving a 30% higher sales volume compared to previous launches
  • Cross-Functional Collaboration
  • I establish and nurture effective cross-functional relationships with sales, product development, and dealership teams, leading to streamlined communication processes and increased collaboration on marketing initiatives
  • Market Research and Insights
  • I conduct comprehensive market research to identify emerging trends and consumer preferences, providing valuable insights that guide strategic marketing decisions and product positioning
  • Customer Relationship Management
  • I implement customer-centric marketing programs that have resulted in a 15% improvement in customer satisfaction scores and increased customer loyalty.

Customer Relations Manager

Sydney, Nova Scotia
07.2023 - 10.2023
  • Conducted Developed and executed successful digital marketing campaigns, increasing online presence and driving a 30% growth in website traffic
  • Utilized data analytics tools to assess campaign performance, optimizing strategies for maximum impact and return on investment
  • Implemented targeted email marketing campaigns, resulting in a 20% increase in customer engagement and retention
  • Collaborated with the design team to create visually appealing and on-brand content for various digital platforms
  • Maintained up-to-date knowledge of industry trends and competitor activities, providing valuable insights for strategic decision-making
  • Leveraged video editing software such as Adobe Premiere Pro and graphic design tools including Adobe Photoshop and Illustrator to create visually compelling content for digital marketing campaigns
  • Designed eye-catching graphics, editing promotional videos, and optimizing visual elements for online platforms.

Supply Chain Intern

Marine Atlantic Inc.
Sydney, Nova Scotia
05.2023 - 09.2023
  • Developed and implemented operational strategies, policies, and procedures, optimizing efficiency and productivity across multiple departments
  • Led and managed teams in sales, parts, service, and customer service, fostering a collaborative work environment
  • Collaborated closely with senior leadership to align operational objectives with overall company goals and strategies
  • Monitored and analyzed key performance indicators (KPIs), implementing effective measures to improve operational efficiency.

Education

Bachelor of Business Administration in Marketing -

Cape Breton University

Skills

  • Relationship management
  • Knowledge of email marketing
  • Video editing
  • Graphic design
  • Adobe Photoshop
  • Familiar to CSS&CRM
  • Strong recognition for style and quality
  • Microsoft Office Suit
  • Quick learner and adaptability
  • Able to meet deadlines
  • Attention to detail
  • SEO, Google Analytics
  • Ability to prioritize, multi-task, and self-motivated
  • Experience in Sales and Marketing
  • Knowledge in industry trends
  • Great organization skills
  • Commitment, teamwork, and a winning mindset
  • Communication skills and collaboration skills
  • Strategic thinker
  • Problem-solving skills
  • Willingness to travel
  • Great hospitality skills
  • Authentic and courageous
  • Able to work with quality and fun
  • Valid driver’s licence
  • Fluent in English and some French
  • Wordpress
  • Sprout Social
  • Data analysis and visualization: Tableau Desktop, SPSS, Excel
  • Quality assurance and testing

Timeline

Customer Relations Manager

07.2023 - 10.2023

Supply Chain Intern

Marine Atlantic Inc.
05.2023 - 09.2023

Sales and Marketing Manager

Toyota Motor Corporation
06.2021 - 04.2024

Bachelor of Business Administration in Marketing -

Cape Breton University

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Ruth Uwantege