RUHINA TASKIN

• Prepared and edited monthly newsletters targeted towards employees and managers
• Write, collect, edit stories, incorporate feedback, collect approval and distribute the monthly newsletter
• Monitor WSIB communications inbox and respond accordingly
• Research, develop and draft stories for WSIB internal website, own and maintain editorial calendar
• Support the implementation of communications plans for the WSIB events and campaigns
• Maintain the WSIB intranet website (Sharepoint) which caters to over 4000 employees, responsible for generating story ideas, editing and posting content, and collecting photographs
• Schedule, create and distribute emails to staff from senior management
• Prepare daily media clipping for senior management
• Assist in implementing the WSIB’s corporate social responsibility campaigns.

• Coordinated communications and outreach activities of the Municipal Elections 2022 and the Council; increased awareness among residents about voting and civic duties that resulted in an uprise in voter turnout by 5% from the previous election
• Drafted and finalized responses to media requests, queries and information requests from residents in a timely and effective manner maintaining consistency with the City of Richmond Hill’s brand guidelines and policies
• Drafted newsletter articles, public service announcements, social media posts, media enquiries, events reports, briefing materials
• Monitored print and electronic media, and social media channels, analyzed threats of misinformation, and sensitive issues and advised senior management to prepare communication strategy
• Facilitated internal and external communications to arrange logistics, communication materials for events; checked venue; ensuring overall smooth operation
• Planned and maintained the social media calendar for the Municipal Elections 2022 including drafting posts, arranging graphics and monitoring analytics
• Communicated with vendors, graphic designers, and translators to support the production of a broad range of products such as videos, posters, banners, leaflets and ensured brand consistency.

Researched, wrote and distributed press kits, media releases and other external communications products to support media relations before Provincial Election 2022

• Prepared bi-weekly newsletter for employees, duties included writing, editing, collecting photographs, incorporating feedback and distribution
• Provided media relations support and information to all Elections Ontario staff, vendors, and stakeholders; collected information to prepare media responses; booked expert interviews within organization
• Executed communication plan for Writ Day event in Provincial Elections 2022 which included preparing venue, sending out media invites, welcoming journalists, assisting in sending out post-event press releases and responding to media enquiries
• Prepared communication and media plan for Ontario’s Chief Electoral Officer’s media tour and major events
• Monitored range of print, broadcast, and online media, prepared media analysis reports to summarize findings and make recommendations to address emergency issues or trends that have been identified.
• Supported event planning initiatives through venue sourcing, material preparation and logistics coordination resulting in successful gatherings

• Coordinated research study conducted by NCM Members on socioeconomic conditions of first-generation immigrant and refugee journalists in Canada for which over 100 surveys were completed and 47 journalists across Canada were interviewed
• Conducted interviews of immigrant journalists, analyzed qualitative data and prepared report which was published in NCM’s study, titled “Breaking into the Canadian media industry: economic and social barriers for first-generation immigrant and refugee journalists
• Supported planning, communications and scheduling of training and awareness-raising campaigns and events for immigrant and refugee journalists in Canada
• Coordinated and successfully launched NCM national survey to assess training needs of immigrant journalists which generated more than 150 responses from immigrant and refugee journalists in Canada
• Assisted in launching campaign of membership program of NCM.