RUCHI DHAWAN
Halifax,NS
Summary
Strategic professional offering proven leadership in creating comprehensive public relations and communications strategies to advance company's vision and goals. Adept in all aspects of public relations, including media relations, internal communications, event planning, and community programming. Talented marketing professional writes effective communication to promote company brand and improve public image. Skilled writer and proofreader with proactive mindset and extensive experience with companies.
Overview
8
8
years of professional experience
Work History
Public Relations Officer
Decent Convent School
Ludhiana, Punjab
07.2018 - 11.2022
- Developed creative concepts for advertising campaigns that aligned with brand messaging.
- Provided strategic counsel on branding, marketing initiatives, crisis management planning and communication strategies.
- Generated ideas for new campaigns that would engage customers across multiple channels.
- Assist in the preparation of brochures, reports, newsletters, and other materials.
- Monitored print, broadcast, online and social media outlets for client-related coverage.
- Cultivated relationships with journalists and editors in order to secure coverage of clients' news stories.
- Ensured compliance with legal requirements when preparing communications materials.
Teacher Coordinator
Decent Public School
Ludhiana, Punjab
04.2015 - 06.2018
- Analyzed test results from students throughout the year to measure academic success.
- Provided guidance on how to use technology effectively in the classroom setting.
- Facilitated workshops on topics such as differentiated instruction, behavior management, and assessment techniques.
- Drafted grant proposals aimed at obtaining funding for various initiatives within the school district.
- Assisted teachers in developing lesson plans that aligned with district objectives.
- Implemented policies designed to increase teacher engagement in professional development activities.
- Monitored student performance data to identify trends and determine appropriate interventions for students who need additional assistance.
Education
Master of Arts - Punjabi
Arya College
Ludhiana07-2013
Skills
- Media contacts management
- Social media proficiency
- Communications strategy
- Promotion and outreach
- Stakeholder relationship management
- Strategic planning
- Public relations
- Project management
Languages
English
Full Professional
Hindi
Native/ Bilingual
Punjabi
Native/ Bilingual
Timeline
Public Relations Officer
Decent Convent School
07.2018 - 11.2022
Teacher Coordinator
Decent Public School
04.2015 - 06.2018
Master of Arts - Punjabi
Arya College
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