Summary
Overview
Work History
Education
Skills
Timeline
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ROWAN MASCARENHAS

Fredericton,NB

Summary

Entrepreneurial and creative Founder passionate about turning innovative ideas into tangible results. Experienced formulating and executing strategic plans, creating new products and services, and developing business opportunities. Track record of multiple successful business ventures and leading teams of professionals to maximize profits and deliver success.

Overview

3
3
years of professional experience

Work History

Startup Founder

Freeify
09.2023 - Current
  • Studied market to determine optimal pricing of goods and capitalize on emerging opportunities.
  • Conducted target market research to scope out industry competition and identify advantageous trends.
  • Developed strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.
  • Secured sufficient funds to cover business obligations by tracking expenses and budgeting accurately.

Director of Project Management

Enactus UNB
09.2023 - Current
  • Developed and implemented project management plans, policies and procedures.
  • Analyzed project requirements and identified resources needed for successful completion.
  • Collaborated with cross-functional teams to define start-up vision, strategy, and roadmap.
  • Monitored team performance, identified issues, proposed solutions and negotiated resolutions.

Program Leader

Boys And Girls Club
08.2023 - Current
  • Provided guidance on social development skills such as problem solving, conflict resolution, and communication.
  • Organized and supervised daily activities for students in the after-school program.

Pharmaceutical Sales Intern

Eli Lilly
05.2022 - 12.2022
  • Organized meetings with hospitals/clinics all over Atlantic Canada to evaluate requirements, demonstrate product offerings, and propose strategic solutions for diverse needs.
  • Captured, analyzed, and interpreted territory data, and trends, and developed and implemented a detailed territory plan.
  • Brought in new customers and retained base by identifying critical needs and delivering optimal pharmaceutical-based healthcare solutions.
  • Developed and implemented sales strategies to increase market share of product portfolio.

Ecommerce Business Owner

SHOPIFY
03.2021 - 07.2023
  • Started an online E-commerce business on Shopify that generates 100% sales through digital marketing
  • Analyzed market trends, advertising patterns, and platforms to promote products
  • Conducting product research as well as developing relationships with suppliers worldwide
  • Evaluate ongoing business performance against growth targets to support daily operations
  • Data entry, project management & design for website and products
  • Skills developed in this process – Facebook marketing, email marketing, Google analytics, SEO, project management, Microsoft office

Manager

Pita Pit
05.2021 - 09.2021
  • Developed and implemented strategies to increase customer satisfaction and loyalty.
  • Established processes to ensure efficient workflow throughout the organization.
  • Analyzed customer feedback data to develop action plans for improving services offered.

Education

Bachelors of Business Administration -

University of New Brunswick
Fredericton, NB
2024

Skills

  • Microsoft Office
  • Social media marketing
  • Spreadsheet
  • Google Drive
  • Google Analytics
  • Google Business Suite
  • Project Management
  • Google AdWord
  • Facebook ad manager
  • SEO
  • Optimization
  • Amazon FBA and Shopify

Timeline

Startup Founder

Freeify
09.2023 - Current

Director of Project Management

Enactus UNB
09.2023 - Current

Program Leader

Boys And Girls Club
08.2023 - Current

Pharmaceutical Sales Intern

Eli Lilly
05.2022 - 12.2022

Manager

Pita Pit
05.2021 - 09.2021

Ecommerce Business Owner

SHOPIFY
03.2021 - 07.2023

Bachelors of Business Administration -

University of New Brunswick

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ROWAN MASCARENHAS