Rotimi Tijani
Toronto,ON
Summary
Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.
Overview
10
10
years of professional experience
Work History
Venture Manager
Creative Destruction Lab
01.2022 - Current
- Collaborated with founders to craft product roadmaps, ideal customer profiles, and end to product launch plans which led to 4 successful launches
- Conducted competitive landscape market analysis to create detailed SWOT analyses for various market entry plans
GTM Strategist
The Entrepreneurship Hatchery
01.2021 - 01.2022
- Defined value proposition, customer segments, and business models which led to 3 startups successfully receiving $600,000 in pre-seed funding and entering the go-to-market stage
- Researched the local market to understand gaps in the current offering, conducted hypothesis testing through a pre-launch release to limited users, and finally conducted an open market launch
- Led engagements in go-to-market phase by interviewing and presenting to key industry stakeholders and potential clients in real estate and healthcare which resulted in 2 startups receiving POC project offers.
Senior GTM Manager
Wow Braids
01.2016 - 01.2020
- Led 3 go-to-market product strategies with team of 12 which contributed $300,000 to annual revenue
- Launched 16 new products in 3 new markets through digital channels which increased gross profits by 2x
- Collaborated across 4 teams including product management and sales to create targeted campaigns which increased engagement by 200%
Product Marketing Manager
Fasho
01.2014 - 01.2016
- Led end to end go-to-market strategy through 5 product launches which resulted in 8x increase in user signups
- Acquired 1,200+ customers within 10 months by leveraging partnerships, growing monthly revenues by 500%
- Led cross functional team to create and manage campaigns from which lead to 5x increase in monthly active users
Education
MBA -
Rotman School of Management, University of Toronto
BSc. Computer Science -
University of Abuja
Skills
- Product Ideation
- Design Thinking
- MVP Management
- Marketing Strategy
- Team Development
- Cross Functional Leadership
- Stakeholder Management
- Operations Management
- Revenue Generation
- Strategy Execution
- Project Strategy
Timeline
Venture Manager
Creative Destruction Lab
01.2022 - Current
GTM Strategist
The Entrepreneurship Hatchery
01.2021 - 01.2022
Senior GTM Manager
Wow Braids
01.2016 - 01.2020
Product Marketing Manager
Fasho
01.2014 - 01.2016
MBA -
Rotman School of Management, University of Toronto
BSc. Computer Science -
University of Abuja
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