Summary
Overview
Work History
Education
Skills
Timeline
Generic
Ross MacDonald

Ross MacDonald

Sales
Halifax,NS

Summary

KEY PROFESSIONAL COMPETENCIES Team Event Management Fundraiser/Campaign Design Internal and External Relations, Special Events Planning Exceptional Communication Skills, Client Relationship Building, Systems Management, Google Analytics & CRM Management Cold calling, Email scripting, Training new employees E-commerce System integration & Implementation, Customer Service

Overview

3
3
years of professional experience

Work History

Trolley MDR
Halifax, NS
11.2021 - Current
  • Participates in the selection and development of sales infrastructure systems to support the success of the sales function Works closely with the AE to ensure quality of contracts and deal structures Manage all Inbound MQL and SQL leads
  • Work closely with Marketing team to streamline Lead Gen efforts Build pipeline for Account Executives Worked with Business Development Management to design Sales programs Identifying possible verticals for future company growth Managed PLG ( Product Lead Groth ) From a sales prospective Design new email templates for prospecting Created Inbound Lead funnel to mangged inbound traffic Brought in over 10 million in AVC in a 6 month time span used academic knowledge to aggisted policy changes

FastSpring Senior BDR
Halifax, NS
04.2021 - 11.2021
  • Moved to a Better work environment) Developed new methods to identify ICP (Ideal Customer Profile)accounts Recruit, Interview and training of new BDRs Participates in the selection and development of sales infrastructure systems to support the success of the sales function Works closely with the VP of Sales to ensure quality of contracts and deal structures 200+ Cold calls a week and 120 Emails to meet/exceed KPI’s Build solid pipeline for Internal Sales (ISR) and Account Executives Worked with Upper Management to design Sales programs Worked on designing campaigns for new vertical’s Develop Key Performance Indicators (KPI) for new sales targets assigned to the
  • BDR team Built and maintained relationships with Fastspring Sales teams in Santa Barbara and Amsterdam
  • Introhive – Relationship Manager

BDR

Introhive
Halifax, NS
10.2019 - 08.2020
  • Furloughed due to Covid-19) Own, build, develop and manage the SMB Partner’s and end-user customers Developed detailed sales plan for designated territories Effectively recruit new end clients and Business partners Identifying new opportunities for current platform into different verticals as well as pivot messaging Understand and utilized different sales platform i.e
  • SalesLoft, SalesForce and
  • Hubspot Advancing ETL engine for go to market platform Position Introhive’s value proposition for success for new partners and clients

SonicWALL – Relationship Manager

Ottawa, ON
05.2019 - 09.2019
  • Moved from Ottawa to Halifax Own, build, develop and manage the SMB Partner’s and end user customers Recruitment plans developed for a designated territories Identify key stakeholders to build relationships and credibility within the SMB partner organizations
  • Effectively onboard and assist new SMB partners Position SonicWall's value proposition successfully with net new SMB partners Create a great first impression with our prospective partners through professional and personalized interactions Manage and log all relevant and required activities into Salesforce Profile accounts and prospects to generate quality opportunities Conduct market research to stay on-top of prospects and the competitive landscape Provides insights and knowledge to identify potential gaps in processes Assist with list development and other research projects Trained in DIGITAL THINKER FIRST Developed Knowledge of digital performance advertising best practices and trends Strong professional communication skills, oral/written/and listening, with people at a variety of levels

Education

Anthropology

Carleton University
2020

Business Management & Marketing

Nova Scotia Community College
2016

Skills

  • SKILLS/LEADERSHIP
  • Proficient in
  • Microsoft Windows (including Word, Outlook, Excel & PowerPoint) &
  • Mac OS’s and Familiar with multiple CRM systems (Introhive, Salesforce)
  • Effective leadership skills, time management skills and proficient multi-tasker
  • Ability to work collaboratively and build strong relationships with supervisors and
  • Co-workers
  • Reliable, punctual, and motivated to succeed
  • Cold Calls/Developing new sales practices
  • Excellent community engagement skills and ability to quickly foster personal
  • Relationships
  • Sandlers and Tribal sales training
  • Responsible for Recruiting, Interviewing, and Training of new BDRs
  • Critical Thinking
  • Time Management
  • Business Relationship Management
  • Product Recommendations
  • Sales Reporting
  • Overcoming Objections
  • Value Selling
  • New Business Development
  • Excellent Communication
  • Qualifying Customers
  • Customer Service

Timeline

Trolley MDR
11.2021 - Current

FastSpring Senior BDR
04.2021 - 11.2021

BDR

Introhive
10.2019 - 08.2020

SonicWALL – Relationship Manager

05.2019 - 09.2019

Anthropology

Carleton University

Business Management & Marketing

Nova Scotia Community College
Ross MacDonaldSales