Hi, I’m
Roham Mirzadeh
Business Dev. & Marketing Lead
Amsterdam
Summary
I'm a hands-on, people-first Business Development & Marketing Leader who loves connecting business, brand, and people to create impactful and scalable growth strategies. With over 10+ years of experience, I live and breathe business development, marketing strategy, and digital transformation. E-commerce, branding, and omnichannel marketing are where my passion lays, always with a focus on efficiency, customer experience, and revenue growth. But at the end of the day, I'm not just about strategy and execution-I love bringing people together, building brands with purpose, and making work enjoyable. I thrive in environments where collaboration is key, and I believe that the best marketing and sales strategies happen when energy, creativity, and a data-driven mindset come together.
Overview
11
years of professional experience
1970
years of post-secondary education
4
Certifications
5
Languages
Work History
Ecofixe Inc
Marketing & business development Lead
09.2024 - 01.2025
Job overview
- Led digital transformation initiatives, including Agile workflows, delivering high-impact projects on time and exceeding client expectations
- Redesigned and development of a corporate website, aligning UX with business objectives
- Implemented a sales strategy for the industrial market, driving revenue growth through targeted outreach and strategic partnerships
- Conducted direct outreach and cold calling, successfully establishing key industry relationships and securing new business opportunities
CapitalBox
Business Loan Consultant
09.2022 - 03.2023
Job overview
- Developed and optimized customer acquisition funnels, increasing lead conversions and loan approvals
- Led contract negotiations, securing optimal repayment terms and generating €1M+ in approved loans
- Implemented CRM workflow automation (Salesforce), reducing churn rates by 20%
- Provided strategic guidance on Agile transformation, improving operational efficiency and interdepartmental collaboration
CapitalBox
Collections SMEs | Danish Market
03.2021 - 02.2023
Job overview
- Managed collections & contract negotiations, achieving a 70% recovery rate within two months
- Partnered with external debt agencies & legal teams, accelerating case closures and repayment agreements
- Optimized data-driven risk analysis strategies, improving long-term repayment adherence by 30%
- Supported marketing teams, enhancing multilingual outreach and cross-border engagement
UNIQMALE
Founder
10.2020 - 12.2021
Job overview
- Launched a Shopify-based e-commerce brand, executing SEO-driven digital campaigns to maximize traffic and conversions
- Developed a performance-based brand identity, leveraging UX/UI strategies to enhance customer retention
- Analyzed consumer behavior to refine marketing funnels and customer experience (CX)
- Managed day-to-day order fulfillment, ensuring smooth operations and logistics
- Led vendor negotiations and supplier management, reducing costs and optimizing fulfillment efficiency
D'Juice House BV
Co-founder - Operation & Marketing Manager
07.2017 - 08.2020
Job overview
- Designed and executed a multichannel growth strategy, increasing revenue by 38%
- Transformed a €45K loss into a €15K profit through operational efficiency and financial restructuring
- Negotiated B2B partnerships, increasing brand visibility and long-term revenue streams
- Managed a team of 6 full-time and part-time employees (FTE & PTE), optimizing workforce efficiency
- Oversaw supply chain logistics and procurement, ensuring seamless inventory management and vendor coordination
- Streamlined operational processes for improved efficiency and cost reduction.
Fasttranslator.com
Project & Account manager
07.2014 - 06.2017
Job overview
- Managed end-to-end B2B project sales, from client acquisition to project delivery
- Sourced and coordinated specialized translation contractors, ensuring high-quality localization solutions
- Developed pricing & workflow optimization strategies, improving profit margins and project turnaround time
- Monitored project budgets and implemented resource allocation improvements, exceeding annual sales targets
Education
Niels Brock - Copenhagen Business School (CBS)
Business Administration and Management
Google
Google UX Design
University Overview
https://coursera.org/share/72eb24c946c9149447c5df43b676ea4f
California Institute of the Arts
UI / UX Design Specialization
University Overview
https://coursera.org/share/bbb093d0dd4f3b9fadc94db16bf5cb36
University Bocconi
Management of Fashion and Luxury Companies
University Overview
https://coursera.org/verify/P6P4ZTXMAJ98
Implementation of HACCP Food Safety System in the Food Processing Industry
HACCP
Skills
Digital Marketing & SEO
Timeline
Marketing & business development Lead
Ecofixe Inc
09.2024 - 01.2025
Certified Scrum Master
12-2022
Business Loan Consultant
CapitalBox
09.2022 - 03.2023
Collections SMEs | Danish Market
CapitalBox
03.2021 - 02.2023
Management of Fashion and Luxury Companies
10-2020
Founder
UNIQMALE
10.2020 - 12.2021
Creating a Communications Strategy
05-2020
HACCP - Implementation of HACCP Food Safety System in the Food Processing Industry
01-2019
Co-founder - Operation & Marketing Manager
D'Juice House BV
07.2017 - 08.2020
Project & Account manager
Fasttranslator.com
07.2014 - 06.2017
Google UX Design
2 2025
California Institute of the Arts
UI / UX Design Specialization
3 2025
University Bocconi
Management of Fashion and Luxury Companies
4 2020
Implementation of HACCP Food Safety System in the Food Processing Industry
HACCP
1 2019
Niels Brock - Copenhagen Business School (CBS)
Business Administration and Management
8 2009
Languages
English
Proficient
C2
Danish
Advanced
C1
Persian
Advanced
C1
Dutch
Intermediate
B1
Swedish
Elementary
A2
Norwegian
Elementary
A2
French
Beginner
A1
Core Skills
- Digital Marketing & SEO, PROFICIENT
- Strategic Planning, PROFICIENT
- Stakeholder Engagement, PROFICIENT
- Project Management, PROFICIENT
- Business Development, PROFICIENT
- Relationship Management, PROFICIENT
- Omnichannel Marketing, PROFESSIONAL
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