Rodney Harvey
Oshawa
Summary
Proud and active member of esteemed real estate associations including the Canadian Real Estate Association (CREA), Ontario Real Estate Association (OREA), and Toronto Regional Real Estate Board (TRREB). Fully committed to upholding highest standards of ethics and professionalism. Role as Broker of Record for Konfidis, Brokerage in Toronto and Associate Broker for Royal LePage Solutions, Brokerage in Calgary. Strive to deliver exceptional service, loyalty, and integrity to clients. Extensive leadership experience in overseeing brokerage operations, driving compliance, profitability, and operational efficiency. Dedicated to supporting real estate professionals and ensuring alignment with legislative, regulatory, and ethical standards.
Overview
46
46
years of professional experience
Work History
Broker of Record
Konfidis Realty Inc, Brokerage
09.2022 - Current
- Responsible for ensuring onboarding, compliance, profitability, and operational efficiency while supporting real estate professionals and ensuring alignment with all legislative, regulatory, and ethical standards
- Ensuring Brokerage is current with all Provincial and Federal regulations; REBBA/TRESA, PIPEDA, CASL, and AML
- Negotiating and resolving all clients and regulatory complaints
- Ensuring visibility with key associations including CREA, OREA, TRREB, LSTAR, and ITSO
- Regularly attended continuing education courses to stay current on industry best practices and emerging trends in commercial real estate brokerage services
- Expanded the brokerage''s reach into new markets through targeted marketing campaigns and relationship-building efforts.
- Strengthened communication channels between departments, streamlining workflow processes while maintaining accuracy.
- Assessed risk and guard against unforeseen circumstances, recommended solutions and counseled others.
- Collaborated with team members to ensure a high level of service delivery for all clients.
Commercial Real Estate Broker
Royal LePage Terrequity Realty
03.2018 - 08.2022
- Regularly attended continuing education courses to stay current on industry best practices and emerging trends in commercial real estate brokerage services.
- Strategically providing market insight, and developing actionable, data-driven investment strategies
- Developed strong relationships with local businesses and property owners, leading to a higher number of exclusive listings.
- Collaborated with marketing team to create compelling property presentations that attracted potential buyers and lessees.
- Performed detailed property evaluations to determine accurate pricing recommendations for local and national sellers or landlords.
- Compiled comprehensive property reports that included financial analysis data such as rent rolls, operating expenses, cash flow projections for investor clientele.
- Guided clients through complex transactions, ensuring clear communication and timely resolution of issues.
- Built a strong reputation for integrity, professionalism, and dedication to client success, leading to increased referrals and repeat business.
National Commercial Marketing Manager
Eaton Corporation
09.2016 - 11.2017
- Created and deployed national pricing strategies
- Led the innovation funnel and product roadmap process
- Production facilities procurement
- Collateralize all marketing materials digitally e.g. brochures, catalogues, etc
- Responsible for customer satisfaction and feedback
- Approval of quotations for Alberta and Ontario
- Cross-functional responsibilities, including R&D, sales, marketing, logistics, finance, pricing, engineering, manufacturing, and data management (local and International)
- The product manager for Panelboards, Low Voltage Switchgear, Paralleling Switchgear, Low Voltage Switchboards, Automatic Transfer Switches (ATS)
National Product Manager - Canada
Eaton Corporation
07.2011 - 09.2016
- Managed the complete Canadian product portfolio for Eaton and Moeller branded components
- Led product lifecycle management from conception to obsolescence
- Maintained market share, driving continued success through market research, pricing strategy, and customer satisfaction tracking
- Planned and directed national marketing strategies
- Country Lead for new product development, identifying market needs, analyzing trends, and defining opportunities for innovation
- Customer Satisfaction Owner
- Regularly collaborated with global, cross-functional teams across R&D, engineering, marketing, sales, logistics, quality, testing, manufacturing, finance, pricing, and data management
National Product Manager – Canada & USA
Moeller Electric, Division of Eaton Corp.
05.2005 - 07.2011
- Managed full lifecycle of motor control, automation, and breaker products across North American markets, overseeing both legacy and new product lines
- Led product development and change initiatives, including market research, margin analysis, in-life performance measurement, product positioning, launch
- Created formal business cases and product documentation; acted as a cross-functional liaison to align product policy and execution across departments
- Collaborated with Marketing Communications to develop catalogs, websites, promotional materials, and sales support tools
- Designed and delivered training materials and webinars for internal teams (Customer Service, Sales, Engineering) and external channel partners
- Provided strategic support for high-volume sales opportunities and global key accounts
District Sales Manager - Ontario
Rockwell Automation, Sprecher + Schuh Div.
03.1996 - 05.2005
- Championed the sales team’s delivery of Rockwell’s integrated solutions, aligning sales and distribution efforts with company strategy across the Canadian market
- Proactively developed new business opportunities and directed resource allocation to ensure clients received a complete offering of products, technical services, and support
- Managed distributor and direct sales channels; developed joint business plans, budgets, forecasts, and executed co-op advertising and promotional strategies
- Oversaw sales coordination, product positioning, pricing, and distribution strategy for low voltage control components and custom control assemblies
- Provided leadership for internal/external training, engineering support, project quotations, and specification assistance to clients and distributor partners across Canada
- Maintained close liaison with cross-border leadership, including National Marketing, Engineering, World Channel, Operations, and Channel Managers, to deliver a unified national perspective on sales, marketing, and distribution strategies
Technical Sales Representative – East & North Ontario
Siemens Electric, Energy & Automation Div.
10.1991 - 03.1996
- Managed sales and distribution activities across Eastern and Northern Ontario, supporting a network of authorized electrical wholesale distributors
- Maintained existing accounts while actively cultivating new business opportunities within industrial, institutional, and government sectors
- Delivered technical product presentations and training to customers and distribution partners
- Coordinated and implemented sales and marketing programs to drive product adoption and brand visibility
- Worked with consulting engineers to secure product specifications for major projects
- Supported the quotation process from initiation to administration, ensuring accuracy and alignment with customer needs
- Developed and managed regional sales forecasts and budgets
- Provided technical support for a broad product portfolio, including: Low & Medium Voltage Motor Controls, Breakers, Motors, Standard Drives, Programmable Logic Controllers (PLCs), Touch Screen Interfaces
- Successfully negotiated and closed major contracts independently, overseeing order processing through to completion
- Served a diverse client base including contractors, hospitals, government services, school boards, consulting engineers, and industrial end users
Sales Engineer – Eastern Ontario
GE Canada, Electrical Distribution & Control Div.
04.1985 - 10.1991
- Responsible for driving profitability, increasing market share, and exceeding aggressive sales targets in Eastern Ontario, the fourth-largest sales region in Canada
- Delivered product training sessions for distributor staff, represented the company at trade shows, and led all sales and promotional activities across the territory
- Developed and implemented regional marketing strategies, including joint initiatives with distributors to increase product visibility and drive demand
- Reported directly to the National Sales and Marketing Manager, supporting project execution from planning to commissioning
- Managed project coordination efforts including engineering specifications, pre-project site meetings, equipment take-offs, and pricing through distribution channels
- Collaborated with distributors and end users to coordinate product delivery, installation, and setup of electrical equipment
- Oversaw commissioning activities, including equipment testing, system calibration, and delivery of maintenance, specification, and replacement part documentation
- Provided technical support for a broad product portfolio, including: Low/Medium/High Voltage Distribution Equipment, Protective Relays, Transformers, Busway Systems, Power Conditioning Equipment, LV/MV Industrial Control Products, Engineered-to-Order Solutions
- Successfully leveraged partnerships with other GE business units to coordinate bids and installations for cross-functional projects involving Lighting, Motors, Drives, Controls, Distribution, and Factory Automation systems
Northern Alberta District Project Coordinator
GESCAN, Division of Canadian General Electric
08.1979 - 01.1985
- Managed sales, purchasing, inventory control, and billing for major construction projects requiring direct shipment of electrical materials from manufacturers to job sites (e.g., Syncrude, Suncor, West Edmonton Mall)
- Negotiated and administered all sales activities related to large-scale construction projects in the Northern Alberta District
- Coordinated logistics and shipments from multiple manufacturing facilities to ensure accurate and timely delivery of materials to various construction sites
- Reviewed and approved vendor invoices, created preliminary invoices (“roughs”) for billing, and prepared monthly reports on direct shipments
- Maintained comprehensive documentation and filing systems for all direct shipments, ensuring compliance and audit readiness
- Verified and edited orders generated by sales representatives and order desk, ensuring data accuracy and completeness
- Calculated and recorded sales margins, completed missing cost and code information, and supported pricing accuracy
- Collaborated closely with internal teams (sales, engineering) and external stakeholders (customers, vendors) across four Alberta branches: Grande Prairie, Spruce Grove, Fort McMurray, and Calgary
- Reported directly to the Alberta District Manager and served as a key point of coordination for multi-branch project execution
Education
Associate Broker License - Real Estate
Real Estate Council of Alberta
Calgary, AB10-2024
Accredited Buyer Representation (ABR) - Real Estate
National Association Realtors
05-2024
Seller Representation Specialist (SRS) - Real Estate
Real Estate Business Institute
04-2024
Practice of Property Management - Real Estate
University of Calgary - The Haskayne School of Bus
Calgary, AB04-2024
Certified Real Estate Team Specialist (C-RETS) - Real Estate
Real Estate Business Institute
05-2023
Certified Real Estate Brokerage Manager (CRB) - Real Estate
Real Estate Business Institute
05-2023
Certification in Ethical Real Estate (CERE) - Real Estate
Real Estate Institute of Canada
Mississauga05-2023
Certified Leasing Officer (CCO) - Real Estate
Real Estate Institute of Canada
Mississauga, ON12-2022
Master Certified Negotiation Expert - Real Estate
Real Estate Negotiation Institute
AZ, USA11-2019
Certified Real Estate Specialist - Real Estate
Real Estate Institute of Canada
Mississauga, ON02-2019
Real Estate Negotiation Expert (RENE) - Real Estate
Real Estate Business Institute
Toronto11-2018
Skills
- Analytical Thinking Skills
- Resilient Problem-Solving
- Effective Team Leadership
- Integrity in Business Operations
- Achievement-Driven Mindset
- Technology Adoption
- Marketing Strategy Formulation
- Proficient in Project Oversight
- Diversity Awareness
- Property Valuation Expertise
- Experienced Negotiator
- Dispute Resolution
Affiliations
- Canadian Real Estate Association (CREA)
- Canadian Commercial Network (CCN)
- Alberta Real Estate Association (AREA)
- Ontario Real Estate Association (OREA)
- Real Estate Council of Alberta (RECA)
- Calgary Real Estate Board (CREB)
- Toronto Real Estate Board (TRREB)
- Toronto Regional Real Estate Board Commercial Network (TRREB Comm)
- Ottawa Real Estate Board (OREB)
- Ottawa Real Estate Board (OREB)
- Woodstock Ingersoll Tillsonburg & Area Association of REALTOR® (WITAAR)
- Realtors® Association of Hamilton and Burlington (RAHB)
- Royal LePage Commercial
- Real Estate Institute of Canada (REIC)
- Real Estate Business Institute (REBI)
- International REALTOR® Member, National Association of Realtors® (NAR)
- Institute of Real Estate Management (IREM)
- Real Estate Buyer’s Agent Council (REBAC)
- CCIM Institute, Central Canada Chapter
Languages
French
Limited Working
English
Native or Bilingual
Timeline
Broker of Record
Konfidis Realty Inc, Brokerage
09.2022 - Current
Commercial Real Estate Broker
Royal LePage Terrequity Realty
03.2018 - 08.2022
National Commercial Marketing Manager
Eaton Corporation
09.2016 - 11.2017
National Product Manager - Canada
Eaton Corporation
07.2011 - 09.2016
National Product Manager – Canada & USA
Moeller Electric, Division of Eaton Corp.
05.2005 - 07.2011
District Sales Manager - Ontario
Rockwell Automation, Sprecher + Schuh Div.
03.1996 - 05.2005
Technical Sales Representative – East & North Ontario
Siemens Electric, Energy & Automation Div.
10.1991 - 03.1996
Sales Engineer – Eastern Ontario
GE Canada, Electrical Distribution & Control Div.
04.1985 - 10.1991
Northern Alberta District Project Coordinator
GESCAN, Division of Canadian General Electric
08.1979 - 01.1985
Associate Broker License - Real Estate
Real Estate Council of Alberta
Accredited Buyer Representation (ABR) - Real Estate
National Association Realtors
Seller Representation Specialist (SRS) - Real Estate
Real Estate Business Institute
Practice of Property Management - Real Estate
University of Calgary - The Haskayne School of Bus
Certified Real Estate Team Specialist (C-RETS) - Real Estate
Real Estate Business Institute
Certified Real Estate Brokerage Manager (CRB) - Real Estate
Real Estate Business Institute
Certification in Ethical Real Estate (CERE) - Real Estate
Real Estate Institute of Canada
Certified Leasing Officer (CCO) - Real Estate
Real Estate Institute of Canada
Master Certified Negotiation Expert - Real Estate
Real Estate Negotiation Institute
Certified Real Estate Specialist - Real Estate
Real Estate Institute of Canada
Real Estate Negotiation Expert (RENE) - Real Estate
Real Estate Business Institute
Similar Profiles
LAURA BRENNANLAURA BRENNAN
Realtor® at .eXp Realty Brokerage & .eXp RealtyRealtor® at .eXp Realty Brokerage & .eXp Realty
Adrienne GelbartAdrienne Gelbart
Senior Accountant at REVEL Realty Inc., BrokerageSenior Accountant at REVEL Realty Inc., Brokerage
Gagandeep KaurGagandeep Kaur
Office Administrative Assistant at LessCom Realty Inc. BrokerageOffice Administrative Assistant at LessCom Realty Inc. Brokerage
Rowmanie MundleRowmanie Mundle
DZ Truck Driver at Costco WholesaleDZ Truck Driver at Costco Wholesale
Anju RaniAnju Rani
Accounts Receivable Specialist at Home HardwareAccounts Receivable Specialist at Home Hardware