Summary
Overview
Work History
Education
Skills
Volunteer Work
Timeline
Generic

Ritika BATHLA

Oakville,Canada

Summary

Dynamic Social Media Manager with a proven track record at Tamarind Modern Indian Bistro, amplifying brand visibility by 50x through expert content creation, curation and strategic social media campaigns. Skilled in analytics and community management, fostering significant engagement and building lasting customer relationships. Demonstrates exceptional teamwork and brand development acumen.

Overview

5
5
years of professional experience

Work History

Social Media Freelancer

Shiv Bansal team
, Ontario
01.2024 - Current
  • Create high-quality, engaging content for social media platforms (Instagram, Facebook) that showcased property listings, market trends, and client success stories, helping to establish the firm’s online presence and build trust within the community.
  • Develop visually appealing property showcases and neighborhood highlights that contributed to 10x increase in user engagement and inquiries for listings.
  • Collaborated with the sales and marketing team to align content strategy with overall business objectives, resulting in an increase in website traffic and rise in conversion rates.

Social Media Manager

Tamarind Modern Indian Bistro
Mississauga, Ontario
10.2019 - Current
  • Manage the daily operations of all assigned social media platforms (Instagram, Facebook, TikTok, YouTube), increasing brand visibility by 50x, and growing the follower base by 10x in 1 year.
  • Crafted visual designs and brand messaging elements for consistency across digital advertising and marketing platforms.
  • Managed content calendar and created engaging posts, resulting in a 10x increase in engagement (likes, comments, shares).
  • Coordinated with the marketing team to ensure social media strategies aligned with overall marketing and business objectives.

Education

Digital Marketing

Digital Marketing Institute
Canada
01-2021

Master of Commerce -

Delhi University
India
01-2008

Skills

  • Social Media Strategy
  • Content Creation & Curation
  • Paid Social Advertising (Facebook Ads, Instagram Ads, etc)
  • Community Management
  • Analytics & Reporting (Google Analytics, Facebook Insights, etc)
  • Influencer Marketing
  • Brand Development
  • Hashtags Optimization
  • Graphic design tools (Canva)

Volunteer Work

Developed and implemented a social media strategy to raise awareness for an Indian charity's mission leading to an increase in followers 10x.

Created awareness about the charity by sharing impactful stories and using effective hashtag strategies that increased organic engagement.

Timeline

Social Media Freelancer

Shiv Bansal team
01.2024 - Current

Social Media Manager

Tamarind Modern Indian Bistro
10.2019 - Current

Digital Marketing

Digital Marketing Institute

Master of Commerce -

Delhi University
Ritika BATHLA