Overview
Work History
Education
Skills
Timeline
Generic

Richard Garnham

Toronto,Canada

Overview

9
9
years of professional experience

Work History

Touring Musician, Recording Artists, Synthesizers/Guitar

GLOIN
01.2017 - Current
  • Oversee, manage, write, record, and perform music written and performed by GLOIN
  • Manage internal costs and payments through SoundExchange, AFM, Homeland Security, and SoCan
  • Collaboratively managed several cross-US and Canada tours with venues, bands, record labels
  • Collaboratively work with visual artists to create new merchandise including clothing, web art, and album art
  • Two full recorded records including 1 Live album, 1 EP, and 1 LP in studio at Candle Studios
  • Available to stream on Spotify, Apple Music, and Bandcamp
  • Opened and played with several major acts including The Brian Jonestown Massacre, Thee Oh Sees, Amyl and the Sniffers, and Meatbodies
  • Played several major music festivals including Treefort, SXSW, New Colossus Festival, Sled Island
  • Played several major venues including the Danforth Hall (ON), Queen Elizabeth Theatre (ON), Hotel Vegas (TX), The Echo (LA), The Place Theatre (CA), Baby's Alright (NYC)
  • Collaboratively worked to create 3 full-length music videos available to stream on YouTube

Partnership Lead

COMPOUND STUDIO
03.2023 - 04.2024
  • Manage new and unique partnership opportunities for all brands in Compound Studio including Vitaly, Clocks and Colours ('C+C'), and Etah Love with a focus on new customer acquisition and driving up LTV
  • Manage and coordinate internal assets, organize collaborator's creative assets, Klaviyo build-outs with our email agency, scheduling/coordinating launch
  • Coordinate with all internal departments including creative, marketing, finance, production, and retail
  • Act as main representative for the company and brand to oversee partnerships from inception to completion
  • Multi-channel project management to develop promotional and marketing campaigns through new channels including, socials, website, in-person, and radio
  • Custom website landing page builds through Shopify and Klaviyo
  • Copywriting for ads, landing pages, social posts, blog posts, and product descriptions
  • Generated $200K in attributable revenue across 3 brands through 2023
  • Developed and executed high-impact initiatives, transforming traditional social campaigns into meaningful co-branded campaigns generating +$500,000 in revenue
  • Collaborated with marketing and creative teams to develop and execute successful campaigns, resulting in a 25% increase in customer acquisition
  • Led initiatives to extend campaign durations and enhance engagement methods, resulting in a 40% increase in user-generated content submissions
  • Managed lead funnel, and planned and executed successful campaigns with partnered brands including Fender, Zildjian, Liquid Death, Rico Nasty, and Nomad
  • Planned and managed live music events including Crownlands and Boiler Room DJ Chinelo
  • Managed radio advertising placements and on-air giveaways with Indie 88 resulting in 153 on-air mentions and a reach of 250,000 listeners

Communications Coordinator

COMPOUND STUDIO
01.2020 - 03.2023
  • Manage seeding campaigns to increase brand reach for 2 brands, C+C, and Etah Love
  • Organise and manage internal pipelines to record and report campaign results through 3rd party platforms including Traakr, Grin, and Mighty Scout
  • Manage internal gifting campaigns through Shopify with code generating, order completion, and cost tracking
  • Outreach to obtain new talent to acquire UGC content for socials, ads, and website placement
  • Relationship management and building for new online partnered representatives
  • Social and ad communication maintenance to ensure all messages are delivered in the brand's voice
  • 41.7% ROI On $521,000 of seeding
  • Managed new connections with high-profile brands, bands, & management teams to develop lasting relationships to grow small partnerships to full brand collaborations

Store Manager

01.2016 - 01.2020
  • Oversee all day-to-day in-store retail operations
  • Customer service and conflict resolution for any customer transaction
  • Budget, sales, and staffing cost management reporting including daily sales reports and monthly sales/cost breakdowns
  • Team leadership and staff management to ensure all staffing requirements are met
  • Merchandising full store layouts determined on monthly and quarterly sales results along with new product launches
  • Manage all inventory coming in and being sent out of the retail location
  • Tracking and accounting for all items sold, and returned to ensure an accurate inventory and cost

Marketing Assistant

NELSON EDUCATION LTD.
01.2016 - 01.2017
  • Supported Marketing department, specializing in events coordination and marketing for K-12 education
  • Coordinated sales conferences, workshops, displays, product launches, and mailing submissions
  • Organized all new warehouse orders placed through AS-400

Education

OSSD -

SIR WILLIAM MULOCK SECONDARY SCHOOL

ADVANCED DIPLOMA - BUSINESS MARKETING

GEORGE BROWN COLLEGE
01.2016

Skills

  • Klaviyo
  • Shopify
  • Content Creation
  • Adobe Photoshop
  • Adobe Illustrator
  • Copywriting
  • Event Planning

Timeline

Partnership Lead

COMPOUND STUDIO
03.2023 - 04.2024

Communications Coordinator

COMPOUND STUDIO
01.2020 - 03.2023

Touring Musician, Recording Artists, Synthesizers/Guitar

GLOIN
01.2017 - Current

Store Manager

01.2016 - 01.2020

Marketing Assistant

NELSON EDUCATION LTD.
01.2016 - 01.2017

ADVANCED DIPLOMA - BUSINESS MARKETING

GEORGE BROWN COLLEGE

OSSD -

SIR WILLIAM MULOCK SECONDARY SCHOOL
Richard Garnham