Richard Brown
Long Beach
Summary
Dynamic sales leader with a proven track record at LSI Industries Inc, driving strategic planning and market analysis to enhance team performance. Expert in client account management and business development, achieving over 30% sales growth. Adept at cultivating relationships and delivering impactful product training to elevate brand loyalty.
Overview
15
15
years of professional experience
Work History
Regional Sales Manger
LSI Industries Inc
Cincinnati
07.2022 - Current
- Introduced innovative ideas and solutions to boost team performance and results.
- Collaborated with diverse coworkers to achieve goals and resolve product-related issues.
- Partnered with marketing to design targeted promotional campaigns for new products.
- Formulated strategic sales plans to increase market penetration across regions.
REGIONAL SALES MANAGER
The Kirlin Company
Detroit
08.2021 - 07.2022
- Cultivated long-term relationships with key clients to increase customer loyalty and retention.
- Monitored team performance to ensure sales goals were met on a monthly basis.
- Developed and implemented successful sales strategies to increase market share in assigned region.
- Led sales meetings to educate sales personnel on product features and usage benefits.
- Established strategic partnerships with vendors to expand distribution channels across multiple states.
- Developed regional sales strategies to enhance market penetration.
- Analyzed market trends to identify growth opportunities and competitive threats.
NATIONAL SALES MANAGER
Lantana LED
San Francisco
01.2020 - 07.2022
- Monitored competitor activities to uncover growth opportunities and potential threats.
- Established a robust network of commercial lighting representatives throughout USA and Canada.
- Conducted thorough market research to identify new business growth opportunities in various regions.
- Developed comprehensive training programs for new hires, equipping them with essential skills to exceed performance targets.
- Led a team of sales representatives to drive product adoption and brand loyalty.
SENIOR REGIONAL SALES MANAGER
Healthe Lighting, FL, Healthe Inc
US
11.2019 - 12.2020
- Managing, motivating and training a large team of outside independent sales representatives and sales agencies across the western states and western Canada.
- Working with designers, distributors, specifies and contractors to help them market and promote our Lighting fixtures and UV and UVC sanitization products across the 16 states in my territory.
- Increased sales by over 300% in less than a year -Worked independently of the agents when needed -Marketing and Strategy implementation -Account Management -Start up acumen -Strong understanding of UV and UVC 222 nm and other spectrums.
- Cultivated long-term relationships with key clients to increase customer loyalty and retention.
- Coordinated efforts between field representatives and corporate office for successful implementation of new initiatives and strategies.
- Is the global leader in developing and deploying high-tech lighting solutions that sanitize and protect people and indoor spaces. Healthe is also a provider of circadian lighting that helps promote productivity and improved sleep.
SALES MANAGER
Thrive Agritech
US
06.2018 - 09.2019
- I worked with directly with farmers, distributors, and retailers across the country to sell and promote LED grow lights as a better way to grow crops.
- Account management -Team management and development -Business development, customer service -Product development, product /sales training -Understanding of Agricultural lighting.
- Built partnerships with third-party vendors to expand sales opportunities.
- Managed customer accounts and customer relationships.
- Developed and pursued pipeline of new business opportunities, expanding partnerships and presence.
- A venture capital backed start up, a proud history that started at Y Combinator – Silicon Valley's premier accelerator. Thrive Agritech develop lighting products and technologies that support the advancement of sustainable agriculture.
WESTERN REGIONAL SALES MANAGER
CLIPSO Americas
US
03.2017 - 06.2018
- Managing, motivating and training a large team of outside independent sales representatives and sales agencies across the western states and western Canada.
- Working with designers, distributors, specifies and showrooms to help them market and promote our fabrics and Lighting fixtures across the 13 states in my territory.
- Conducted AIA Lunch and Lean trainings to large groups in the A/D community.
- Worked independently of the agents when needed -Product development / sales and product training -Account Management - Business development and team building.
- Provided technical assistance to sales reps when needed to close deals faster.
- Negotiated contracts with key clients to increase customer base.
WESTERN REGIONAL SALES MANAGER
Hunza Lighting USA
Auckland
03.2015 - 06.2017
- Managing, motivating and training a large team of outside independent sales representatives and sales agencies across the western states and western Canada.
- Working with designers, distributors, specifies and showrooms to help them market and promote our Lighting fixtures across the 13 states in my territory.
- Increased sales by a 100% in the first year -Worked independently of the agents when needed -Product development -Account Management -Business development.
- Identified potential partners in the western region to expand business operations.
- Negotiated contracts with key clients to increase customer base.
- Organized trade shows and events to promote products in the western region.
MARKETING MANGER / BRAND MANAGER AND SALES MANAGER
DuPont -Teflon fabric
WILMINGTON
11.2010 - 03.2015
- Work with companies, such as, Nike, Adidas, The North Face, Vans, Levi's, Sears, Pendleton, Shedrain, Oakley, 511, Volcom, Planet Earth, Columbia and many more to provide products and solutions.
- Co-managed an $85 million dollar territory -Account management -Business development, customer service -Product development, product /sales training.
- Developed detailed plans outlining proposed activities associated with launching a new product line into an existing market segment.
- Engaged with customers to provide feedback and insights into their experiences with the brand.
Education
BACHELOR OF SCIENCE (B.S.) - MARKETING MANAGEMENT
California State University-Los Angeles
06.1998
Skills
- Market analysis and targeting
- Project coordination and deadlines
- Client account management
- Network development
- Strategic planning
- Trend analysis
- Sales strategy planning
- Customer relationship management
- Product training
- Team leadership
- Business development
Personal Information
Title: Sales Manager
Timeline
Regional Sales Manger
LSI Industries Inc
07.2022 - Current
REGIONAL SALES MANAGER
The Kirlin Company
08.2021 - 07.2022
NATIONAL SALES MANAGER
Lantana LED
01.2020 - 07.2022
SENIOR REGIONAL SALES MANAGER
Healthe Lighting, FL, Healthe Inc
11.2019 - 12.2020
SALES MANAGER
Thrive Agritech
06.2018 - 09.2019
WESTERN REGIONAL SALES MANAGER
CLIPSO Americas
03.2017 - 06.2018
WESTERN REGIONAL SALES MANAGER
Hunza Lighting USA
03.2015 - 06.2017
MARKETING MANGER / BRAND MANAGER AND SALES MANAGER
DuPont -Teflon fabric
11.2010 - 03.2015
BACHELOR OF SCIENCE (B.S.) - MARKETING MANAGEMENT
California State University-Los Angeles