Summary
Overview
Work History
Education
Skills
Timeline
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RIA THAKUR

Mississauga,Canada

Summary

A results-driven marketing professional pursuing a Marketing Management certificate at Humber College, with over 2 years of experience in digital marketing, brand strategy, and content creation. Skilled in executing data-driven campaigns, developing social media strategies, and crafting impactful brand identities. Passionate about leveraging consumer insights, creativity, and problem-solving to drive growth and deliver measurable results.

Overview

7
7
years of professional experience

Work History

Social Media Marketing Intern

Growth Boss
11.2024 - Current
  • Designed and implemented 1-page Marketing Plans and Brand Identity Designs.
  • Developed and optimized social media strategies to drive audience engagement and brand awareness.
  • Created compelling marketing collateral, including graphic carousels, banners, and highlight covers.
  • Executed email and LinkedIn outreach campaigns, building relationships with potential collaborators.
  • Analyzed social media metrics to drive data-informed campaign optimizations.
  • Contributed to the planning and framework development for the WFC Academy, including curating initial video content and designing a strategy for future digital learning initiatives.

Business Development & Sales Extern

Thematic
09.2024 - 10.2024
  • Conducted comprehensive market research to identify partnership opportunities with top YouTube and Instagram creators, enhancing platform visibility.
  • Designed and executed personalized outreach strategies, increasing creator engagement and platform recognition to 10%.
  • Developed and presented data-driven insights to support strategic partnership recommendations, influencing key business decisions.

Marketing Assistant

Travaura LLP
11.2022 - 12.2023
  • Boosted social media engagement by 30% through innovative campaigns and strategic influencer collaborations.
  • Spearheaded digital marketing initiatives that achieved a 25% growth in lead generation and enhanced brand visibility.
  • Coordinated cross-functional efforts to deliver cohesive, high-impact marketing campaigns on time and within budget.

Operations Executive

Travaura LLP
02.2022 - 10.2022
  • Coordinated logistics for corporate travel bookings and client itineraries, ensuring seamless execution and exceptional customer experiences leading to a 25% increase in revenue.
  • Supported the creation of promotional materials, ensuring alignment with brand messaging and marketing goals.
  • Streamlined event operations by coordinating with vendors and internal teams, ensuring seamless execution.

Community Manager Intern

U R D Ki Hostel
08.2021 - 11.2021
  • Curated engaging social media content, driving a 30% increase in community interactions and bookings.
  • Partnered with local influencers to promote events, enhancing brand visibility and customer engagement.
  • Conducted audience research to refine content strategies and align with target demographics.

Sales Intern

Devendrasingh & Associates
07.2017 - 07.2018
  • Conducted in-depth market analysis, resulting in a 20% increase in client acquisition through customized marketing strategies.
  • Designed and distributed tailored marketing collateral to support sales efforts and improve conversion rates.
  • Assisted in organizing networking events, expanding brand reach and fostering new business opportunities.

Education

Marketing Management -

Humber College
Toronto, ON
12-2024

Bachelor's - Travel and Tourism Management

Amity University
Mumbai, India
01.2022

Skills

  • Social Media Marketing
  • Marketing Campaign Strategy & Optimization
  • PR & Influencer Marketing
  • Content Creation & Content Strategy
  • Brand Strategy Development
  • Google Analytics & SEO
  • Market Research & Data Analysis
  • Adobe Creative Suite ( Photoshop, Illustrator, Premiere Pro)
  • CRM - Pipedrive, Trello, Asana, Mondaycom, ClickUp, Slack, Canva
  • Copywriting & Creative Storytelling
  • Microsoft Office Suite (Excel, PowerPoint, Word)
  • Business Development & Sales Outreach
  • Strong Verbal & Written Communication
  • Cross-functional Team Collaboration

Timeline

Social Media Marketing Intern

Growth Boss
11.2024 - Current

Business Development & Sales Extern

Thematic
09.2024 - 10.2024

Marketing Assistant

Travaura LLP
11.2022 - 12.2023

Operations Executive

Travaura LLP
02.2022 - 10.2022

Community Manager Intern

U R D Ki Hostel
08.2021 - 11.2021

Sales Intern

Devendrasingh & Associates
07.2017 - 07.2018

Marketing Management -

Humber College

Bachelor's - Travel and Tourism Management

Amity University

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