Summary
Overview
Work History
Education
Skills
Languages
Timeline
Renato Casello

Renato Casello

Calgary,Alberta

Summary

Results-driven Business development manager with over 25 years of experience in sales, business development, and account management. A skilled negotiator with a proven track record of meeting and exceeding an annual budget objective of over $12,000,000, developing new business initiatives, and building strong relationships with C suite clients. As a senior business development manager, experience leading a team of project coordinators and customer service representatives. Energetic business development professional driven to motivate and excite employees to reach optimum performance. Natural leader and complex problem solver. Experienced with product testing, management and development of new business opportunities. Creative Business Development Manager with impressive track record of improving sales and growing company customer base. Innovative program management, strategic planning and team leadership skills. Successful team builder with exceptional communication abilities experienced in converting sales leads and managing multiple accounts. Highly skilled in forecasting, project management and strategic planning with exceptional communication abilities. Thorough in monitoring trends and capitalizing on emerging opportunities

Overview

30
30
years of professional experience

Work History

Senior Business development Manager

TC.Transcontinental Printing
04.2006 - Current
  • Develop and manage new business opportunities, negotiate multimillion-dollar contracts, and build strong relationships with new and existing clients.
  • Develop innovative marketing solutions for senior buyers and clients to meet their business needs in highly competitive market environment.
  • Lead team of project coordinators and customer service representatives to ensure projects are completed on time and within budget.
  • Successfully handle $12,000,000 sales budget and continuously exceed budget targets.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit
  • Negotiated and closed long-term agreements with new clients in assigned territory
  • Reached out to potential customers via telephone, email, and in-person inquiries
  • Represented company and promoted products at conferences and industry events.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.

Account Manager

Quebecor World
06.1995 - 04.2006
  • Spearheaded sales and business development efforts, identified new leads, managed and negotiated contracts, and developed new business initiatives for existing and prospective clients.
  • Built sales portfolio of over $5,000,000 of new sales starting from zero.
  • Increased sales every year on average over 10% on annual basis.
  • Built strong relationships with clients from New York to Vancouver and successfully met budget objectives, earning place as one of top five account managers in Western Canada.
  • Continuously exceeded budget targets, earning recognition as top performer.
  • Addressed problems with accounting, billing, and service delivery to maintain and enhance client satisfaction
  • Built and strengthened long-lasting client relationships based on accurate price quotes and customer-centric terms.
  • Reviewed and mitigated discrepancies to increase sales, reduce costs and streamline processes
  • Coordinated with internal teams to facilitate prompt delivery of client projects
  • Oversaw new business development to generate sales leads, negotiate client pricing and forecast revenue.

Sales and Customer Service Representative

Quebecor World Printpak
11.1993 - 06.1995
  • Managed sales and customer service for digital print and fulfillment.
  • Managed Internal sales for group of 15 seasoned print reps.
  • Ensured new orders were done in timely fashion and on budget.
  • Provided primary customer support to internal and external customers.
  • Processed customer service orders promptly to increase customer satisfaction.
  • Collaborated with sales team members to stay current on inventory levels, complete accurate orders, and resolve item issues.
  • Exhibited high energy and professionalism when dealing with clients and staff.
  • Delivered exceptional customer service to every customer by leveraging extensive knowledge of products and services and creating welcoming, positive experiences.

Education

Bachelor of Arts - History, Management

University of Calgary, Calgary, AB
04.1993

Certificate in CAPIC -

SAIT, Calgary, AB
12.1996

Skills

  • Business Development
  • Sales Management
  • Account Management
  • Negotiation Skills
  • Customer Relationship Management
  • Team Management
  • Marketing Strategies and Technologies
  • Budget Management
  • Problem Solving and Decision Making
  • Excellent Interpersonal and Communication Skills
  • Market and Competitive Analysis
  • Verbal and Written Communication

Languages

English
Native or Bilingual
Italian
Limited Working

Timeline

Senior Business development Manager - TC.Transcontinental Printing
04.2006 - Current
Account Manager - Quebecor World
06.1995 - 04.2006
Sales and Customer Service Representative - Quebecor World Printpak
11.1993 - 06.1995
University of Calgary - Bachelor of Arts, History, Management
SAIT - Certificate in CAPIC,
Renato Casello