HIGHLIGHT OF SKILLS Extremely organized and a natural communicator, having operated or supported multiple successful small businesses. Helped hundreds of entrepreneurs develop business plans and obtain financing as a business coach. Recruited and led groups of volunteers, developed training and process documentation to ensure flawless execution of sporting events.
Overview
24
24
years of professional experience
Work History
General Manager
Olympian Swim Club
Edmonton, AB
05.2022 - 08.2023
Oversaw the strategic and operational leadership of a swim club with a $1.3 million budget, catering to 165 competitive and over 200 pre-competitive swimmers. Drove club growth and program excellence through effective management, customer service and clear communication channels.
Coordinated a large team, providing direct oversight to two administrative staff, support to 20 coaching professionals, and collaborating closely with an 8-member volunteer board.
Played a pivotal role in the management of the club's $1.3 million budget, ensuring optimal allocation of resources and financial health.
Innovated and implemented a comprehensive billing process, enhancing the accuracy of member accounts and the efficiency of collections.
Initiated and maintained effective cross-club communication channels, ensuring parents and members were continuously informed and engaged with club activities and events.
Collaborated closely with the Pre-competitive Program Coordinator, boosting club membership by 20% through strategic communication efforts and program enhancements
Developed and executed an annual planning calendar, aligning club activities with strategic objectives and ensuring a cohesive operational roadmap.
Coordinated logistics for team travel and events, optimizing resource allocation and ensuring seamless experiences for participants.
Led the coordination of hundreds of volunteers for swim meets and club events, fostering a strong community spirit and ensuring the smooth execution of large-scale events.
Owner/Operator
Blissed Out
St. Albert, AB
04.2020 - 12.2021
Created and managed a profitable mask design and manufacturing business.
Promoted business on social media platforms to generate revenue. See https://www.facebook.com/BlissedOutAccessories
Developed a brand, including all marketing materials and social media advertising.
Managed the end-to-end process, including custom designs, sourcing materials, planning, sewing, packaging, delivering and invoicing products for customers.
Received rave reviews from my customers about the quality, beauty, and speed of service, leading to significant referrals.
Marketing Manager
System Wear Ltd
01.2004 - 06.2016
Led the development of a new website and managed all marketing content to drive lead generation for the business.
Performed market analysis to determine industry trends and identify new products and requirements for the marketplace.
Managed key customer relationships.
Assisted in the development of prototypes and custom designs to address increasingly sophisticated product requirements to protect expensive scanning and telecommunications equipment.
Managed customer database, inventory, performed monthly bookkeeping activities, and assisted in the creation of annual financial statements.
Business Coach
Alberta Women’s Enterprise Initiative Association, AWEIA
11.2001 - 12.2003
Coached female entrepreneurs and provided sound business planning guidance to further their success in business (worked with over 500 women).
Supported business owners with overall strategy development, marketing planning and pricing, logistics and operations, and cash-flow management.
Facilitated and taught a variety of business workshops, including 'Starting a Business' and 'Business Planning'
Ran an Action Learning Circle, facilitating groups of 6 women in learning how to explore and find resolutions to business problems or opportunities.
Hosted AWEIA’s monthly networking events (chose topics and Speakers) for 25 women, allowing them to create connections with other business owners.
Assisted clients in accessing financing from AWEIA or other lending institutions by coaching and guiding business plan development to demonstrate feasibility of the idea and the competence of management.
Earned very positive feedback from clients and colleagues regarding coaching (e.g., inspiring, motivating).
Athlete Services Lead and Sub-Committee Chair
2001 World Triathlon Championships Organizing Committee
Edmonton, AB
01.2000 - 12.2002
Selected, recruited, trained, scheduled, and managed 50 volunteers.
Coordinated services and athlete information booths in numerous locations throughout Edmonton.
Designed, developed, and wrote the Athlete Handbook for the athletes and coaches.
Was told by athletes, coaches, and delegates that this was the most informative and best organized Athlete Services that the World Championships had ever had.
Acted as Race Committee Secretary as part of overall organizing committee, this included developing agendas and taking meeting minutes
Education
Bachelor of Commerce - Entrepreneurship and Small Business Management
University of Alberta
Skills
Fantastic problem solving abilities - a solution finder
Well organized and efficient - a coordinator
Strong communication skills - a great listener
Excellent interpersonal and persuasion skills - a marketer
Extremely detail-oriented - a craftsman
Seek to understand, then master - a quick study & trainer
Caring and supportive - a servant leader
Accomplishments
2014 - 2021 Olympian Swim Club
1990 - 2003: Extensive experience volunteering for Triathlon events, including the Alberta Triathlon Association
1999 - 2000 Edmonton Food Bank
Timeline
General Manager
Olympian Swim Club
05.2022 - 08.2023
Owner/Operator
Blissed Out
04.2020 - 12.2021
Marketing Manager
System Wear Ltd
01.2004 - 06.2016
Business Coach
Alberta Women’s Enterprise Initiative Association, AWEIA
11.2001 - 12.2003
Athlete Services Lead and Sub-Committee Chair
2001 World Triathlon Championships Organizing Committee
01.2000 - 12.2002
Bachelor of Commerce - Entrepreneurship and Small Business Management