Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Rawan Ghazal

Toronto,ON

Summary

Results-driven Consultant with comprehensive experience leading and improving operations. Tackles challenges with positivity and drive to overcome. Highly organized, proactive and punctual with team-oriented mentality.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Consultant, Digital Adoption and Enablement

CIBC
06.2022 - Current

· Driving the frontline digital adoption and enablement strategy by implementing tools such as Digital Demos to

increase confidence in digital banking

· Developing communication resources and go-to market plans for internal employees to support new digital offerings and/or enhancements.

· Collaborating closely with cross functional teams to unlock potential opportunities to drive digital adoption and deepen utilization of our existing digital offerings

· Partnering with various lines of business to ensure consistent messaging and seamless communication during digital releases

· Continuous monitoring of key metrics through self-serve dashboards to allow development of new insights, iterate on existing in-flight initiatives, and uncover new opportunities.

Senior Analyst, Digital Business Effectiveness

CIBC
09.2019 - 05.2022

· Improved operations 90% by taking the lead in implementing JIRA to manage projects as opposed to email. Authored training decks and facilitated training sessions to assist in the transition..

· Tripled productivity by creating automated processes through JIRA and implemented an agile working space

· Supported executives with measuring and analyzing digital metrics by creating dashboards on Tableau and graphs on Excel and Powerpoint

· Influenced the Net Promoter Score (NPS) five points Year over year increase by troubleshooting and developing solutions for client irritants.

Education

Digital Marketing Certificate - Digital Marketing

School of Continuing Studies, UofT
04-2017

Bachelor of Arts - Communications And Economics

York University
Toronto, ON
06-2012

Skills

  • Business Analysis
  • People Management
  • Project Management
  • Performance Tracking
  • Communication
  • Customer Experience

Certification

  • Forrester CX Pro

Timeline

Consultant, Digital Adoption and Enablement

CIBC
06.2022 - Current

Senior Analyst, Digital Business Effectiveness

CIBC
09.2019 - 05.2022

Digital Marketing Certificate - Digital Marketing

School of Continuing Studies, UofT

Bachelor of Arts - Communications And Economics

York University
Rawan Ghazal