Summary
Overview
Work History
Education
Skills
Timeline
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Ramy Soliman

Calgary,Alberta

Summary

Experienced professional with top-notch business acumen and solid understanding of franchise management. Excellent planner, problem-solver and team leader with good abilities. Ready to apply expertise as an agency owner, marketing director, and with more than 10 years of experience with terrific and established organizations.

Overview

11
11
years of professional experience

Work History

Marketing Agency Owner

Coints
Cairo, Egypt
12.2022 - 01.2025
  • Created innovative promotional and customer development strategies resulting in in new business opportunities.
  • Provided training programs for employees to ensure their skills were up-to-date with current industry standards.
  • Met with customer, assessed situations and put together personalized plans.
  • Supervised performance of workers with goals of improving productivity, efficiency and cost savings.
  • Interviewed prospective clients to learn about needs.
  • Maintained accurate records of all financial transactions related to the agency.
  • Negotiated with vendors to gain optimal pricing on products resulting in substantial increase in profit margin.
  • Hired and trained new department managers to increase team oversight and productivity.
  • Monitored progress by establishing plans, budgets and measuring results.
  • Conducted market research to stay abreast of industry trends and best practices.
  • Developed and implemented successful sales strategies to meet business goals.
  • Consulted with clients to assess and meet short- and long-term goals.
  • Managed sales presentations to promote product and brand benefits.
  • Delegated work to staff, setting priorities and goals.
  • Ensured compliance with applicable laws, regulations, policies, procedures, and standards in the operation of the agency.
  • Called potential clients to promote business offerings and expand customer base
  • Analyzed client business needs and assisted in determining appropriate resources and strategies.
  • Promoted business on social media platforms to maximize brand identity and generate revenue.

Marketing Director

AirCairo
Cairo, Egypt
10.2020 - 09.2022
  • Collected and analyzed market research data for use in forecasting.
  • Oversaw the creation of marketing collateral, including brochures, presentations, and digital content, to support sales efforts.
  • Directed the development of digital assets such as websites, e-commerce platforms, blogs, email campaigns.
  • Managed annual marketing budget, ensuring optimal allocation of resources for maximum impact.
  • Managed the creative process, working closely with graphic designers, copywriters, and other creative professionals to produce high-quality marketing materials.
  • Negotiated with vendors and media outlets to secure favorable terms for advertising and promotional activities.
  • Analyzed sales data to measure the effectiveness of marketing initiatives.
  • Strategically devised customer approaches, meeting sales objectives, and capitalizing on emerging opportunities.
  • Ensured compliance with relevant laws governing advertising practices.
  • Executed updated marketing plans to increase branding exposure, customer traffic and sales.
  • Identified opportunities for new business partnerships or other growth initiatives.
  • Established metrics to track ROI on all marketing programs.
  • Updated web pages and social media profiles with engaging and current content.
  • Collaborated with other departments to coordinate strategic marketing activities.
  • Provided guidance on creative direction for branding efforts across multiple channels.

Marketing Manager

Inhouse Advertising
Cairo, Egypt
02.2019 - 09.2020
  • Developed marketing strategies based on corporate objectives and market trends.
  • Ensured compliance with all applicable laws related to advertising and promotions.
  • Evaluated marketing personnel and offered constructive feedback on ways to improve.
  • Monitored competitors' activities to keep up with industry trends.
  • Created marketing policies and procedures, evaluating and revising to maximize team efforts.
  • Supervised the department and provided guidance and feedback to other marketing professionals.
  • Assisted in developing pricing strategies that maximize profits while maintaining customer loyalty.
  • Supervised creation of marketing materials and collateral.

Marketing Manager

Whitbread
Luton, England
02.2017 - 01.2019
  • Represented company at local and trade association meetings to promote products.
  • Evaluated marketing personnel and offered constructive feedback on ways to improve.
  • Monitored competitors' activities to keep up with industry trends.
  • Conducted research to determine ideal markets for products and services.
  • Supervised creation of marketing materials and collateral.
  • Assessed projects against budgets and timelines, keeping team and assignments on task.
  • Marketed research and analyzed data to identify and define audiences.
  • Managed the design and production of promotional materials, such as websites and brochures.

Marketing Specialist

MSA University
6th Of October, Egypt
09.2013 - 12.2016
  • Organized promotional events to increase brand awareness and customer engagement.
  • Collaborated with sales teams to align marketing strategies with sales objectives.
  • Created content for various social media platforms including Facebook, Twitter, Instagram and YouTube.
  • Monitored competitor activity to identify new opportunities for growth.
  • Created proposals for service and product strategies based on marketing data.
  • Collected and reported on customer demographics, preferences, and buying habits to help marketing teams target strategies.
  • Conducted market research to identify trends and customer needs.
  • Developed an email marketing program with automated workflows to engage customers through newsletters and promotions.

Education

Master of Arts - Creative Digital Film Production

University of Bedfordshire
Luton, England
06-2018

Bachelor of Arts - Mass Communications

University of Bedfordshire
Luton, England
09-2016

Skills

  • Digital marketing
  • Sales strategy
  • Market research
  • Customer relations
  • Employee training
  • Project management
  • Brand management
  • Content creation
  • Budget management
  • Social media marketing
  • Business planning
  • Product branding
  • Excellent communication
  • Marketing

Timeline

Marketing Agency Owner

Coints
12.2022 - 01.2025

Marketing Director

AirCairo
10.2020 - 09.2022

Marketing Manager

Inhouse Advertising
02.2019 - 09.2020

Marketing Manager

Whitbread
02.2017 - 01.2019

Marketing Specialist

MSA University
09.2013 - 12.2016

Master of Arts - Creative Digital Film Production

University of Bedfordshire

Bachelor of Arts - Mass Communications

University of Bedfordshire

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Ramy Soliman