Racheal Kawal
Sales and Marketing Professional
Mississauga,Ontario
The cave you fear to enter contains the treasure you seek.
Joseph Campbell
Summary
I am an experienced and accomplished professional with over 12 years of diverse experience in marketing, business development, and customer service. Prior experience includes serving as a Marketing Manager in the Manufacturing sector, Manager of Business Development and Communications for the Public Transport Service Corporation, and various roles in marketing, public relations, and customer service. Possesses a comprehensive skill set, including teamwork, business planning, sales development, customer relationship management (CRM), industrial sales, distribution sales, business-to-business (B2B) marketing, problem-solving, and revenue generation. Demonstrated success in designing and executing promotional campaigns, trend analysis, product line improvement, pricing strategies, regional expansion, and increasing customer satisfaction.
Overview
10
10
years of professional experience
Work History
Benefits Specialist
American Income Life -AO
Mississauga, Ontario
03.2023 - Current
- Communicated effectively via email, phone and face-to-face with plan participants to resolve issues pertaining to health and welfare benefits.
- Provided assistance to plan participants by explaining benefits information to ensure educated selections.
Marketing Manager- Manufacturing
MIC Institute of Technology
Port of Spain, Macoya
06.2015 - 08.2022
- Worked with management team to oversee and monitor marketing strategy.
- Prepared and sent proposals to prospective clients, for Plastic Products and Workshop Services
- Represented company at local and trade association meetings to promote products.
- Tracked, analyzed and reported on marketing program results.
- Prepared monthly sales reports to document sales volumes, potential sales and areas of proposed client base expansion.
- Delivered compelling sales presentations to demonstrate expert product knowledge.
- Developed marketing strategies based on corporate objectives and market trends.
- Marketed products and services at tradeshows and promotional events.
- Led the team in regional expansion, resulting in a 5% increase in market share in Plastics Sales
Business Development and Communications Manager
Public Transportation Services Corporation
Port of Spain , Macoya
07.2013 - 06.2015
- Identified target audience and developed optimized communication plans to engage and interest individuals.
- Built and maintained corporate image, brand and identity.
- Assigned, supervised and reviewed activities of public relations staff.
- Client reach for sale of advertising space on buses, hubs and stops
Marketing Officer
Caribbean Airlines Limited
Port of Spain, Piarco
11.2012 - 02.2013
- Assisted with research and new strategy development for Caribbean Airlines Ltd.
- Coordinated with various departments for the effective execution of marketing efforts.
- Carried out various administrative duties including invoice entry, record keeping, and processing of sponsorship and advertising requests
Education
Bachelor of Arts - Marketing
09.2008
Some College (No Degree) - International Business Management
Skills
- Verbal and Written Communication
- Critical Thinking
- Problem Resolution
- Customer Service
- Good Work Ethic
- Retail Marketing
- Product Launch
- Relationship Building
- Marketing Strategy Development
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse
Timeline
Benefits Specialist - American Income Life -AO
03.2023 - Current
Marketing Manager- Manufacturing - MIC Institute of Technology
06.2015 - 08.2022
Business Development and Communications Manager - Public Transportation Services Corporation
07.2013 - 06.2015
Marketing Officer - Caribbean Airlines Limited
11.2012 - 02.2013
Anglia Ruskin University - Bachelor of Arts, Marketing
Niagara College - Some College (No Degree), International Business Management
Similar Profiles
Ireland SirniIreland Sirni
Sales Manager at American Income/National Income Life InsuranceSales Manager at American Income/National Income Life Insurance
Robert PincusRobert Pincus
Supervising Agent at American Income Life / Globe LifeSupervising Agent at American Income Life / Globe Life
Joelle WisdomJoelle Wisdom
Licensed Life Insurance Producer at American Income Life (Globe Life)Licensed Life Insurance Producer at American Income Life (Globe Life)
Myles McKatherineMyles McKatherine
Insurance Sales Agent at Globe Life American Income LifeInsurance Sales Agent at Globe Life American Income Life
Mariame AliMariame Ali
Instructor, Diploma Program for Pharmaceutical Manufacturing Technology at Oxford College of Arts, Business and TechnologyInstructor, Diploma Program for Pharmaceutical Manufacturing Technology at Oxford College of Arts, Business and Technology