Summary
Overview
Work History
Education
Skills
Websites
Certification
Timeline
Generic

Rabina Karki

Brampton,ON

Summary

Dynamic Social Media Coordinator with a proven track record of crafting compelling content and enhancing audience engagement. Expertise in utilizing digital marketing tools and design software to drive brand success through innovative strategies and data-driven insights. Adept at analyzing campaign performance to optimize results, contributing to increased client revenue and brand awareness.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Sales and Promotions Co-Ordinator

Culinary Boyz Inc.
Toronto
01.2025 - Current
  • Collaborated with sales department and executives to update account records.
  • Responded promptly to customer inquiries about promotions or discounts offered by the company.
  • Boosted marketing reach and audience interaction on Facebook by implementing strategic social media coordination.
  • Developed impactful online advertisement copy.
  • Developed marketing packages, driving an increase in potential client acquisition and sales.

Social Media Co-Ordinator (Co-op)

Culinary Boyz Inc.
Toronto
09.2024 - 12.2024
  • Crafted and oversaw content strategies, achieving a 25% boost in social media engagement.
  • Utilized Google Analytics to assess and refine campaign effectiveness.
  • Maintained brand standards through multi-team collaboration.
  • Participated in the creation and application of customized social media tactics.
  • Designed visually appealing graphics using Photoshop for online promotional activities.
  • Used editing and graphic design tools to create content and visuals for social channels.
  • Engaged with and responded to online audience through relevant comments.

Part-time Team Lead

Mo Mo Loco
Toronto
07.2023 - 08.2024
  • Managed staff duties, enhancing workflow efficiency.
  • Ensure kitchen areas meet sanitation standards during food preparation.
  • Conducted team-building exercises successfully.
  • Address customer questions efficiently.
  • Developed strategies to increase team productivity and improve customer service levels.
  • Assigned projects and distributed tasks to team members as per area of expertise.

Recreation Co-Ordinator

Seven Oaks
Scarborough, Canada
07.2023 - 08.2024
  • Collaborated with management to enhance recreational events.
  • Designed customized events reflecting resident interests.
  • Worked jointly with a diverse team to upgrade the offerings of recreational activities.
  • Collaborated with community agencies to provide youth program opportunities.
  • Prepared detailed reports on program trends, successes, and challenges.
  • Provided customer service to patrons by responding to inquiries and addressing complaints in a timely manner.
  • Prepared detailed reports on program trends, successes and challenges.

Crew Member

Poke Guys
Toronto
06.2023 - 09.2023
  • Assisted in inventory management and restocking supplies
  • Provided effective customer service to a diverse client population in person, by telephone, and through electronic communication
  • Created content for the restaurant's official social media accounts

Fashion Merchandiser/Sample Coordinator

Nepal Fashion Ltd
Kathmandu, Nepal
04.2018 - 02.2022
  • Analyzed digital marketing projects for ten small businesses.
  • Conducted market research to identify trends and consumer preferences.
  • Experienced in using online databases to input and access client information in a fully automated environment.
  • Researched brand reach toward the target market by analyzing the engagement of customers on social media.
  • Monitored and reordered inventory items to fulfill displays and executed design changes to align with available inventory.
  • Built effective partner store relationships to improve customer satisfaction.

Junior Fashion Designer

Gabi by Bina Ghale Clothing Brand
Lalitpur, Nepal
01.2017 - 03.2018
  • Developed excellent organizational skills, coordinating workflow, assessing priorities, and meeting deadlines.
  • Revised corporate brand guidelines for consistency.
  • Engaged in strategic brainstorming sessions to innovate product designs.
  • Communicated with vendors on fabric sourcing and pricing issues.
  • Presented designs to senior designers and clients.
  • Created new fabric and finish, print and pattern and trim and expression standards for multiple brands.
  • Analyzed fashion trends and incorporated them into designs.

Freelance Event Coordinator

.
Kathmandu, Nepal
11.2016 - 02.2018
  • Collaborated with designers and models for show planning.
  • Managed fundraising activities and sponsorships.
  • Oversaw event promotion through social media channels.
  • Coordinated with media personnel such as photographers and videographers to capture important event moments.
  • Assisted guests throughout an event by providing directions or answering questions about available amenities.
  • Planned activities such as seminars, workshops, or conferences related to the event theme or topic area.
  • Established and maintained relationships with key stakeholders, including vendors, sponsors, and community leaders.
  • Facilitated meetings between vendors and clients in order to discuss overall project scope and timeline.

Education

Marketing Management - Digital Media

Lambton College
Toronto, ON
12.2024

Bachelor of Fashion Design -

Namuna College of Fashion Technology
Kathmandu, Nepal
12.2016

Skills

  • Social Media Marketing and Strategy
  • Social media management, brand management
  • Digital marketing strategy
  • Search engine marketing, email marketing
  • Problem-solving aptitude
  • Written communication
  • Adobe Creative Suite proficiency
  • Promotional campaign planning
  • Excellent communication
  • Graphic design tools
  • Microsoft Office Suite
  • Digital marketing tools
  • Google Ads and Analytics

Certification

  • HubSpot Inbound
  • Advanced Google Analytics
  • Google Ads - Measurement Certification
  • Email Marketing Certified
  • Content Marketing Certification
  • Salesforce Certifications
  • Ads Measurement Certification
  • Google Ads Display Certifications
  • Google Analytics 360
  • SEO
  • Advanced Google Analytics Certificate

Timeline

Sales and Promotions Co-Ordinator

Culinary Boyz Inc.
01.2025 - Current

Social Media Co-Ordinator (Co-op)

Culinary Boyz Inc.
09.2024 - 12.2024

Part-time Team Lead

Mo Mo Loco
07.2023 - 08.2024

Recreation Co-Ordinator

Seven Oaks
07.2023 - 08.2024

Crew Member

Poke Guys
06.2023 - 09.2023

Fashion Merchandiser/Sample Coordinator

Nepal Fashion Ltd
04.2018 - 02.2022

Junior Fashion Designer

Gabi by Bina Ghale Clothing Brand
01.2017 - 03.2018

Freelance Event Coordinator

.
11.2016 - 02.2018

Marketing Management - Digital Media

Lambton College

Bachelor of Fashion Design -

Namuna College of Fashion Technology

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Rabina Karki