Omar Abdo
Huntington Beach
Summary
Innovative professional with a strong focus on e-commerce strategy and advertising management. Known for leading high-impact team initiatives and leveraging analytics to enhance operational efficiency and drive brand growth.
Overview
8
8
years of professional experience
Work History
Head of Operations
Portent Brands
Los Angeles
01.2018 - Current
- Developed and scaled direct-to-consumer e-commerce brands for clients.
- Managed advertising portfolios exceeding $500,000 monthly on Meta platforms.
- Collaborated with user-generated content creators on various projects.
- Led team initiatives to achieve peak operational efficiency.
- Covered Paris Fashion Week for Fatboy Hair and Enfants Riches Deprimes.
- Gained extensive experience in marketing and e-commerce strategies.
Education
Associate of Arts - Applied Economics
Santa Monica College
Santa MonicaSkills
- E-commerce strategy
- Paid advertising management
- Operational efficiency
- Team leadership
- Content collaboration
- Marketing analytics
- Budget oversight
- Project management
- Brand development
- Effective communication
- Shopify
- Meta Ad Library
- Motion, Adspo, Foreplay
Previous Work
- Have previous experience with brands like Koio, WonderCow, Organic Jaguar, Nood, SYNC Health, and currently assisting on Sunkissed By Heaven.
Timeline
Head of Operations
Portent Brands
01.2018 - Current
Associate of Arts - Applied Economics
Santa Monica College