Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Qionghua Guo

Toronto,ON

Summary

Ambitious and results-oriented Category Manager with over 2 years of experience in category growth strategy, business analytics, and promotional strategy development within the restaurant supply chain industry. Proven track record of leveraging data-driven insights to develop actionable strategies that drive category growth, optimize operational efficiency, and strengthen market position. Skilled in collaborating with cross-functional teams to deliver measurable results and enhance profitability.

Overview

6
6
years of professional experience

Work History

Category Manager

Foodsup
12.2022 - 12.2024
  • Managed procurement for over 200 SKUs and 30 suppliers, optimizing inventory levels to balance demand and supply while minimizing excess stock.
  • Reduced product shortages to less than 5% by implementing improved forecasting and inventory management techniques.
  • Drove a 10% monthly increase in sales by negotiating favorable supplier terms, improving product availability, and enhancing pricing competitiveness.
  • Implemented cost-saving initiatives, reducing procurement expenses by 15% without compromising product quality or supplier relationships.
  • Increased the average product margin from 23% to 30% through strategic pricing negotiations and careful product selection.
  • Improved the average profit per case by 20% through efficient procurement practices, including bulk purchasing and vendor negotiations.
  • Cash Flow Control & Management: Conducted weekly comparisons of expenses, income, and profits for the assigned products, ensuring positive cash flow and optimizing liquidity for efficient weekly financial operations.
  • Customer Relationship Management: Maintained 2-3 direct communications with end customers weekly, gathering feedback on product quality, pricing, and services, and making adjustments accordingly to improve customer satisfaction and market competitiveness.

Purchasing Specialist

Foodsup
12.2021 - 12.2022

• Maintaining accurate records of purchases, including prices, delivery dates, and quantities ordered

• Monitoring inventory levels and collaborating with inventory management teams to ensure adequate stock levels.

• Resolving issues related to deliveries, discrepancies, and quality concerns with suppliers in a timely manner.

• Utilizing procurement software and tools to streamline purchasing processes and improve efficiency.

Intern

MapleVille
04.2020 - 03.2021
  • Create company social media accounts, such as Little Red book and Tiktok.
  • Design weekly video shooting theme and specific shooting plan, and shoot at the corresponding time and post editing. Make the script for the video, and outline the lines for the video.
  • Gained valuable experience working within a specific industry, applying learned concepts directly into relevant work situations.

Intern

China Shougang International Trade and Engineering
07.2018 - 08.2019
  • Made the company's tax return.
  • Sorted out the materials needed for export tax refund and submit them to tax bureau and company comprehensive storage and filing room.

Education

Graduate Certificate -

Seneca College
North York
12-2021

MBA -

Brock University
St. Catharines
04-2021

Bachelor of Economics -

Wenzhou University
Wenzhou
06-2018

Skills

  • Category development
  • Data analytics
  • Supplier relationship management
  • Promotional planning
  • Supplier contracts
  • Pricing strategies
  • Strategic sourcing
  • Sales tracking

Languages

English
Full Professional
Chinese (Mandarin)
Native or Bilingual
Korean
Limited Working

Timeline

Category Manager

Foodsup
12.2022 - 12.2024

Purchasing Specialist

Foodsup
12.2021 - 12.2022

Intern

MapleVille
04.2020 - 03.2021

Intern

China Shougang International Trade and Engineering
07.2018 - 08.2019

Graduate Certificate -

Seneca College

MBA -

Brock University

Bachelor of Economics -

Wenzhou University
Qionghua Guo