Qian Zhang
Summary
Polished Marketing Associate with exceptional understanding of various marketing techniques. Strong organizational and communication skills. Strong brand consulting and web-based advertising skills.
Overview
7
7
years of professional experience
Work History
Marketing Associate
Real Fruit Bubble Tea
11.2022 - Current
- Edited website content and database to keep information correct and up-to-date.
- Developed marketing strategies and resolved problems to drive sales.
- Planned and executed events and marketing programs to increase qualified leads.
- Performed ongoing analysis to develop and advance future marketing strategies.
- Developed pre-season marketing plans to support department and divisional product strategies.
Marketing Internship
Canada for Venture
10.2020 - 08.2022
- Created proposals and organized pursuit documentation to support marketing staff
- Helped with planning and hosting of marketing events
- Prepared persuasive sales and marketing presentation materials to engage clients
- Contributed to mock-ups, email campaigns and social media content
- Practiced search engine optimization to maximize efforts in creating brand awareness
- Researched interesting and relevant content to capture interest and improve site traffic
- Companies I worked on projects for: MonDesgin
- Ma Kay, Authentic Art, The Ottawa Rotary Home
- Foundation
Receptionist/Social Media Handler
Giggly Panada Baby Spa
01.2020 - 08.2021
- Answered central telephone system and directed calls accordingly
- Confirmed appointments, communicated with clients and updated client records
- Managed multiple tasks and met time-sensitive deadlines
- Greeted incoming visitors and customers professionally and provided friendly, knowledgeable assistance
- Scheduled and confirmed appointments and meetings for senior management team
- Increased customer engagement through social media
- Created actionable plans to grow and maintain followers through Twitter, Facebook and Instagram.
Visual Merchandiser
Roots Canada
11.2018 - 09.2019
- Monitored and replenished display inventory andrestructured according to available stock
- Enhanced overall store appearance by applyingcareful consideration to product and displaylocations
- Developed merchandising strategy to efficientlymove overstock
- Promoted seasonal products and trends to movestock and prepare for incoming inventory.
Visual Merchandising Team Lead
Ardene
11.2017 - 08.2018
- Educated staff about coordinating clothing racksand related displays to boost effectiveness ofpromotions
- Created interior displays to promote products inalignment with corporate sales objectives
- Presented store update suggestions and layouts tomanagement
- Completed stock orders and managed inventorylevels.
Education
Advanced Diploma - Marketing
George Brown College
Toronto, ONSkills
- Strategic Planning
- Social Media Best Practices
- Time Management
- Data Mining Software
- Social Media Platforms
- Competitive Research
- Sales Expertise
- Industry Trends
Timeline
Marketing Associate
Real Fruit Bubble Tea
11.2022 - Current
Marketing Internship
Canada for Venture
10.2020 - 08.2022
Receptionist/Social Media Handler
Giggly Panada Baby Spa
01.2020 - 08.2021
Visual Merchandiser
Roots Canada
11.2018 - 09.2019
Visual Merchandising Team Lead
Ardene
11.2017 - 08.2018
Advanced Diploma - Marketing
George Brown College
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