Priyanka Das Tumpa
Summary
Versatile working professional specializing in marketing and skilled at planning, implementing and overseeing key improvements to drive business growth and efficiency. History of cultivating an open culture with free exchange of information. Pursuing new professional challenges with a growth-oriented company.
Overview
3
3
years of professional experience
Work History
Senior Officer (Branding)
X Ceramics Groups
02.2022 - 07.2023
- Making a yearly branding plan and a budget for it
- Managing existing vendor and communicating with them
- Establishing new vendors and negotiating price
- Making samples and getting approval from management for branding
- Conducting market research to have a competitive price for branding-related materials
- Creating a requisition form to take feedback from the field about branding
- Taking price quotations to give work to vendors
- Continuously taking feedback from vendors about any project or store branding-related activities
- Conducting store opening ceremony
- Processing bills and giving cheques to the vendors within the time frame
- Working on T-sign and Bell-sign project
- Overseeing advertising and media agencies to ensure all digital communications support brand objectives
- Working on quarterly and yearly product catalogue-making, printing and distribution
- Developing point of sales materials and distribution as per requirement
- Planning and executing different campaigns like Dealers, Retailer's meet, fitters meet
- Sourcing vendors for campaign gift purchase and distribution
- Planning for TVC and executing TVC shooting collaborating with creative agency
- Organized some successful events like Ceramic Expo
- 2022, IAB Build Expo., Partnership program with Sylhet Strikers (BPL Team) etc.
Senior Officer, Marketing & Sales
X Ceramics Groups
12.2020 - 02.2022
- Preparing a yearly marketing & sales plan based on the market gap
- Making plans for marketing and brand promotion activities
- Analyzing monthly sales data
- Working on new products and analyzing the dealers' feedback
- Organizing and planning promotional campaigns
- Working with agencies to establish the E-Commerce platform
- Making monthly sales funnel, updating work list and presenting it to the top management
- Preparing reports based on past branding activities
- Researching the industry to prepare promotional trade campaigns and executing them
- Analyzing competitors' price and their digital platform activities
- Checking copies of different marketing tools
- Preparing different presentations for the group task
- Working on exporting products.
Management Trainee Officer, Marketing & Sales
X Ceramics Groups
02.2020 - 11.2020
- Attending phone calls to support our digital customer
- Visiting customers and generating sales from the digital platform
- Working to establish an E-Commerce platform
- Making monthly sales funnel update work list and presenting it to the top management.
Education
BBA - Marketing
Independent University, Bangladesh (IUB)
04.2019
Skills
- Strategic Planning
- Negotiating
- Team Bonding
- Budget Oversight
- Market Analysis
- Data Analytics
- Reporting management
- Cross-Functional Communication
- Microsoft Office Suite
- CRM Software
- Client Relations
Languages
English
Full Professional
Bengali
Native or Bilingual
Hindi
Elementary
Timeline
Senior Officer (Branding)
X Ceramics Groups
02.2022 - 07.2023
Senior Officer, Marketing & Sales
X Ceramics Groups
12.2020 - 02.2022
Management Trainee Officer, Marketing & Sales
X Ceramics Groups
02.2020 - 11.2020
BBA - Marketing
Independent University, Bangladesh (IUB)
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