PRAVESH THATHIAH
Edmonton,Canada
Summary
My goal is to drive the organization's long-term growth by elevating customer experience, and maximizing brand loyalty. With unwavering determination, I aim to leverage my expertise to deliver tangible results and foster a culture of excellence within the team. I am an experienced sales strategist and accomplished sales professional with achievements in driving market expansion and increasing revenue through cross selling initiatives. I aim to leverage my expertise to contribute to company success, team morale, and dedicated individual performance. My skillset and sales experience in developing and executing impactful go-to-market strategies, and optimizing business processes make me a valuable addition to your team. With my focus being results-oriented, I have a proven ability to exceed targets and drive success in fast-paced environments. I consider myself to be an organized and dependable candidate successful at managing multiple priorities with a positive attitude with the willingness to take on added responsibilities to meet team goals.
Overview
16
16
years of professional experience
Work History
BUSINESS PARTNER
MEAT DIRECT
10.2023 - 08.2024
- Implemented cost-saving initiatives, resulting in significant reduction in operational expenses.
- Increased client satisfaction by streamlining business processes and implementing innovative solutions.
- Played a crucial role in company growth by identifying new market opportunities and developing comprehensive strategies.
- Developed and maintained strong relationships with key stakeholders for improved collaboration and strategic alignment.
BUSINESS SALES MANAGER
ATCO ENERGY
09.2018 - 09.2023
- I led a sales team of 5 account managers, overseeing a portfolio of approximately 1,200 small to medium commercial businesses across various sectors in Alberta
- During my tenure, I introduced and managed an internal sales support structure that facilitated and improved client response times, whilst allowing external sales to concentrate on increased face to face meetings
- Change led to impressive triple-digit revenue growth year over year
- Some key initiatives included realigning our go-to-market strategy, concentrated targeted marketing outreach, and increased average sales
- My responsibilities also encompassed managing enterprise accounts, which included, negotiating long-term supply contracts with value-based pricing, reviewing supply terms and conditions, and preparing large-scale project quotations for new business opportunities
- These efforts achieved a contract renewal rate exceeding 95%, significantly boosting profit margins through personalized account management and targeted marketing strategies
SENIOR ENTERPRISE ACCOUNT MANAGER
ENMAX ENERGY
09.2011 - 08.2018
- In this role, I orchestrated an impressive 80% growth within the hospitality sector, elevating market share from 15% to a dominant position communicating with ownership groups and management companies across Northern America
- I successfully oversaw a diverse portfolio of enterprise clients across various sectors in Alberta
- I spearheaded comprehensive market research to align brand strategies with consumer trends, which helped me to consistently surpass sales targets
- Maintaining effective communication with external stakeholders and leadership was integral to my responsibilities, contributing significantly to customer retention and overall business growth
MEDIA BUSINESS CONSULTANT (SIGNATURE CHANNEL)
YELLOW PAGES INC. CANADA
07.2010 - 06.2011
- I provided holistic multimedia advertising solutions, incorporating established SEO/SEM strategies, to cater to the needs of commercial enterprises
- Within the Signature consultant team, my primary objective was to sustain and boost revenue streams across our existing and new client base
- Strategically, I expanded our customer portfolio by 12% through targeted outreach to peripheral markets
- Additionally, I initiated two pivotal partnerships, resulting in an impressive 54% revenue growth
- Amidst the industry's transition from print to online platforms, I honed robust negotiation skills, demonstrating adept adaptation to an evolving landscape
SALES REPRESENTATIVE
PELLA WINDOWS & DOORS
07.2008 - 06.2010
- Responsible for marketing and selling replacement windows and doors by conducting in-home presentations to homeowners for pre-set home appointments
- The objective was to provide a detailed quote, maintain both a sales and project execution focus, and be the main contact for my customer throughout the entire project
Education
Business Administration And Management
University of South Africa
South AfricaSkills
- Effective Negotiation Skills
- Customer Relationship Management
- Market Entry Strategy
- Market Presence Development
- Flexibility in Changing Environments
- Strategic Planning
- Strategic Issue Resolution
- Cross-Functional Collaboration
- Effective Upselling Techniques
Accomplishments
- Documented and resolved customer complaints/issues within 24 hours which led to building customer trust and helped make necessary changes to improve efficiency.
- Used Microsoft Excel to develop inventory tracking spreadsheets.
- Supervised team of 7 staff members.
Career Progression
- Business Partner (2024)
- Sales Manager (B2B)
- Senior Account Manager
- Business Consultant (B2B Signature Channel)
- Sales Representative (Homeowner and End User)
Languages
English
Native or Bilingual
Timeline
BUSINESS PARTNER
MEAT DIRECT
10.2023 - 08.2024
BUSINESS SALES MANAGER
ATCO ENERGY
09.2018 - 09.2023
SENIOR ENTERPRISE ACCOUNT MANAGER
ENMAX ENERGY
09.2011 - 08.2018
MEDIA BUSINESS CONSULTANT (SIGNATURE CHANNEL)
YELLOW PAGES INC. CANADA
07.2010 - 06.2011
SALES REPRESENTATIVE
PELLA WINDOWS & DOORS
07.2008 - 06.2010
Business Administration And Management
University of South Africa
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