Prathamesh Manjrekar
Toronto,ON
Summary
Marketing professional with proven track record in conducting in-depth research and analysis to drive strategic decision-making. Skilled in data collection, market trend analysis, and consumer behavior insights. Focused on enhancing team collaboration and delivering impactful results through adaptability and strong communication skills. Known for reliability and ability to navigate changing needs seamlessly.
Overview
1
1
year of professional experience
1
1
Certification
Work History
Marketing Research Intern
Pisum Food Services Private Limited
06.2020 - 08.2020
- Maintained status reports for client projects.
- Conducted focus groups to gather qualitative data on consumer preferences and opinions.
- Analyzed consumer trends for improved product positioning in the market.
- Identified potential areas of growth by performing gap analyses of industry trends and customer needs.
- Increased brand awareness by developing and executing marketing research strategies.
- Coordinated vendor relations to ensure smooth execution of outsourced research activities while adhering to project timelines and budgets.
- Provided recommendations on pricing strategies based on market demand elasticity analysis.
- Participated in trade shows and conferences to maintain current knowledge of industry developments while expanding professional network connections.
- Streamlined data collection processes, resulting in more accurate and timely insights for decisionmaking.
- Collaborated with cross-functional teams to communicate research findings, driving strategic marketing decisions.
- Assisted in creating compelling marketing materials by synthesizing complex research findings into easily digestible visualizations.
- Implemented survey designs and methodologies for collecting actionable quantitative data.
- Optimized email campaigns through A/B testing of subject lines, content, and design elements.
Sales Executive Intern
Big Bazaar
06.2019 - 08.2019
- Increased sales leads by conducting market research and identifying potential clients.
- Utilized CRM software to manage customer information, track interactions, and ensure timely follow-ups on leads.
- Assisted in creating compelling proposals tailored to specific client requirements, increasing success rates in winning new business deals.
- Enhanced product knowledge by attending training sessions, enabling effective communication of technical specifications to clients.
- Gathered feedback from existing clients on products/services offered, facilitating continuous improvement efforts within the company.
- Collaborated with the marketing team to enhance promotional materials and boost brand visibility.
- Optimized sales processes by analyzing data from past performance and implementing improvements based on findings.
- Developed sales presentations to effectively communicate product benefits and features to potential clients.
- Conducted competitor analysis to identify market trends and opportunities for growth within the sector.
- Executed marketing plans to support new product launches and promotions.
- Strengthened client relationships by providing excellent customer service and addressing their needs promptly.
- Helped sales professionals maintain customer relationships by making follow up calls to recent buyers.
- Managed customer expectations and helped navigate sales processes.
- Supported sales team with administrative assistance such as coordinating paperwork and responding to basic inquiries.
- Provided product and technical support to customers.
- Conducted market research to assess customer needs and preferences.
- Generated reports to track sales activity and performance.
Education
Post-Degree Certificate - Digital And Content Marketing
York University
Toronto, ON12.2024
Post-Degree Certificate - Project Management
Canadore College of Applied Arts And Technology
North Bay, ON04.2024
Master of Management - Marketing Management
Mumbai University
Mumbai, India09.2021
Associate of Applied Science - Applied Technology - Biotechnology
Mumbai University
Mumbai, India06.2018
Skills
Secondary Research
Primary Research
Microsoft Excel
Ethics and integrity
Consumer Behavior
Content analysis
Salesforce Experience
SEO Research
Customer Engagement
Content Creation
Client Engagement
Social Media Marketing
Administrative Support
Project Management
Product marketing
Sales Techniques
Social Media Management
Social Media
SEO
Content Curation
Developing campaigns
Market Analysis
Customer Service
Problem-Solving
Time Management
Attention to Detail
Problem-solving abilities
Reliability
Excellent Communication
Organizational Skills
Relationship Building
Client Relationship Management
Digital Marketing
Accomplishments
Market Research and Content Writer intern at Pisum Food Services Private Limited:
* Conducted Market Research: Successfully analyzed the wholesale food market in Kuwait, identifying potential clients and expanding the company's client base by 15% during the internship period.
* Data Mining: Efficiently utilized data mining techniques to identify target customers, improving the accuracy of customer targeting by 20%.
* Content Creation: Authored over 10 articles on
Pisum Foods' products, enhancing online engagement by 25% through improved content visibility and audience interaction.
Languages
English
Full Professional
Hindi
Full Professional
Certification
Google Search Ad Certification.
Hootsuite Social Media Certification.
HubSpot: Fundamentals of a Data-Driven Business.
HubSpot : Collecting Meaningful Business Data.
HubSpot : Managing Your Business Data.
Timeline
Marketing Research Intern
Pisum Food Services Private Limited
06.2020 - 08.2020
Sales Executive Intern
Big Bazaar
06.2019 - 08.2019
Google Search Ad Certification.
Hootsuite Social Media Certification.
HubSpot: Fundamentals of a Data-Driven Business.
HubSpot : Collecting Meaningful Business Data.
HubSpot : Managing Your Business Data.
Post-Degree Certificate - Digital And Content Marketing
York University
Post-Degree Certificate - Project Management
Canadore College of Applied Arts And Technology
Master of Management - Marketing Management
Mumbai University
Associate of Applied Science - Applied Technology - Biotechnology
Mumbai University
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