PIERRE MARTIN
St-Quentin,Canada
Summary
Engineering & Project Management: My technical background equips me to assist with park infrastructure assessments, facility maintenance coordination, and sustainable project planning. I excel at managing budgets, analyzing logistics, and ensuring strict compliance with safety regulations.
Overview
19
19
years of professional experience
Work History
Senior Director, Green Hydrogen BU
INNERGEX RENEWABLES ENERGY INC
Montreal, QC
01.2021 - 01.2025
- Lead/developed strategic market development plan for new green hydrogen business line across international markets (Canada, USA, France, Chile).
- Led strategic energy transition roadmap, strategy and hydrogen sales roadmap to the SLT, ELT and Board of Directors, all successfully approved.
- Drove deal initiation leading the development and signature of LOIs and MOUs, delivery of technical proposals to strategic customers including Amazon, Port of Montreal, Port of Halifax, Seaboard Transport and the Government of Nova Scotia.
- Cultivated high-level relationships with government agencies, stakeholders and technology partners to advance market adoption across the energy value chain, and secured policy support for low-carbon energy transition projects (IRA, CFR, ITC, PTC).
- Led cross-functional teams across Finance, Engineering, Procurement, Operations and Legal and secured maximum available funding from the Nova Scotia Clean Fuel Fund (793K$ in 2025).
- TEMPORARILY RETIRED Sept 30 2025, St-Quentin NB
Director, Business Development and Commercial Services, Large Industries, Canada
AIR LIQUIDE CANADA INC
Calgary, AB
01.2015 - 01.2020
- Administered day-to-day business and sales management and assisted in leading and executing growth driven strategic plans. Served on the Executive Operating Committee.
- Oversaw and drive capital approval business development process / sales funnel with continuous process improvement and customer satisfaction focus; delivered $250M+ in organic and growth capital, approved and invested.
- Built a core high-performance team with an inclusive working environment; fostered cross-functional and divisional communication and networking, ensuring proper execution of future wins for the next generation of growth projects.
Director, Commercial Services, Large Industries, Canada
AIR LIQUIDE CANADA INC
Montreal, QC
01.2013 - 01.2015
- Administered and headed all field sales activities, sales funnel development, and contract portfolio management. Drove organic and new growth. Chaired and led cross-divisional national strategic account program / key account managers.
- Delivered 3 major long-term (10 to 15 year) contract extensions / re-signs, valued at $350M+, with no price concessions and requiring no significant capital reinvestment (depreciated assets); improved business profitability while stabilizing critical eastern and central Canadian basin geographies.
- Mitigated significant loss of steelmaking oxygen revenue; consolidated contract re-sign strategy for 1 major client (Stelco), increasing pricing 5-fold on 1 key gas account (next best alternative justification).
- Acquired major competitively held and prized pipeline supply account (extremely rare achievement) by selling unique and strategic advantage directly to client CEO with 20-year contract.
- Coached regional sales teams and forged and enhanced high-level customer relationships, significantly improving cross-divisional / corporate sales growth.
Regional Business Manager, Large Industries, Eastern Canada
AIR LIQUIDE CANADA INC
Montreal, QC
01.2007 - 01.2013
- Oversaw existing regional accounts, worth $40M+ in revenue per year. Monitored regional P&L and strategic plan targets. Forecasted sales volumes and financial impact analysis and verified alignment with production assets and logistics. Promoted safe use/quality of gases and utilities. Prepared and presented supply proposals. Recommended negotiation strategies and co-lead negotiations.
- Developed organic and new business at 2 to 3 times GDP year over year.
- Accelerated operating income growth and enhanced targeted profitability by increasing volumes, modifying pricing elements, and overhauling contract terms.
- Headed long-term contract supply negotiation, contractually delivering competitor’s largest bulk supply account (Montreal East, Suncor).
- Orchestrated and presigned significant hydrogen offtake agreement that subsequently enabled critical signature of long-term hydrogen supply agreement (Arkema) at adjacent site (contract value $100M+), ensuring business continuation of Becancour basin/assets.
- Negotiated and secured 2 long-term contract extensions with major corporations ($50M+ over contract life).
- Acquired complete understanding of capital-intensive industrial pipeline gas supply business model.
General Manager, Oil Well Services, Bulk Gases, Canada
AIR LIQUIDE CANADA INC
Calgary, AB
01.2006 - 01.2007
- Controlled and executed business and marketing management with full oversight of divisional P&L worth $50M+ per year. Produced a strategic plan that supported corporate objectives. Strengthened and centralized leadership and continual improvement efforts. Promoted safety and quality.
- Managed alignment between production supply assets and highly dynamic supply logistics for just-in-time delivery requirements, covering 4 production sites, 40+ tractor-trailers, and 30+ unionized drivers while developing 5 additional BU employees.
- Headed and awarded a 3-year supply contract ($20M+ per year sales) for the largest North American CO2 oil well stimulation application, 250+ MTPD CO2, with a major Canadian oil and gas / energy corporation.
- Initiated and executed a 5-year supply contract ($5M+ sales) for supply of 50+ MTPD of CO2 for oil well stimulation project to one of Canada’s top oil and gas / energy producers.
- Orchestrated 2 5-year contract re-signs / extensions with Air Liquide’s 2 largest Canadian CO2 / N2 bulk accounts, with sales of $30M+ per year.
Education
Master of Engineering (MEng) - Chemical, Pulp and Paper Major
McGill University
Montreal, QCBachelor of Science (BSc) - Chemical Engineering
University of New-Brunswick
Fredericton, NBSkills
- Sales & Financial Management
- Capital Investment Economic Modeling
- Risk Quantification
- Operations Control
- Client-Based Portfolio Management
- Technical Solutions
- Commercial & Contracting Strategy Development
- Negotiations
- Team management
- Collaborative leadership
LANGUAGES
Fluently Bilingual, French English, Oral, Written
PROFESSIONAL DEVELOPMENT
- Large Contract Renewal Economics; Code of Conduct / Code of Ethics, Air Liquide University, Houston, TX
- Red Dawn Advanced Sales Training, Air Liquide University, Houston, TX
- Value Co-Creation, Air Liquide Sales Academy, Houston, TX
- Anti-Corruption and Anti-Bribery Law; Anti-Trust and Competition Law, Air Liquide Legal Department, Montreal, QC
- Long-term Contract Clauses, Air Liquide Legal Department, Calgary, AB
- HSEQ Compliance, Air Liquide HSEQ, Montreal, QC
- Large Industry Economics, Markets, Technical Solutions, Air Liquide University, Paris, France
- Strategic Account Management; Professional Sales Coaching; Interpersonal Managing Skills, Hercules, Jacksonville, FL
- Situational Sales Negotiation, Bay Group, Toronto, ON
- Economics of On-Site and Pipeline Gases, Praxair, Mississauga, ON
- Strategic Selling, Iogen, Ottawa, ON
- Management Skills and Techniques for New Managers, AMA, Chicago, IL
- Quality Management Training, Liquid Carbonic, Scarborough, ON
PREVIOUS EXPERIENCE
- HERCULES CANADA INC., Mississauga, ON
- Sales Team Leader, Quebec City, QC
- Site Manager, Maritimes, Edmundston, NB
- PRAXAIR CANADA INC., Mississauga; ON
- Business Sales Manager, On-Site and Pipeline Gases, Easter Canada
- Worldwide Team Leader, Pulp and Paper Market
- National Marketing Manager, Canadian Pulp and Paper Market, Montreal, QC
- IOGEN CORPORATION, Ottawa, ON
- Sales and Service Leader, Pulp and Paper Market, Montreal, QC
- LIQUID CARBONIC INC., Scarborough; ON
- National Marketing Manager, Canada, Pulp and Paper Market, Vancouver, BC
- Regional Applications Engineer, Montreal, QC
- DOMTAR INC., Windsor, QC; Corporate Process Engineer
Timeline
Senior Director, Green Hydrogen BU
INNERGEX RENEWABLES ENERGY INC
01.2021 - 01.2025
Director, Business Development and Commercial Services, Large Industries, Canada
AIR LIQUIDE CANADA INC
01.2015 - 01.2020
Director, Commercial Services, Large Industries, Canada
AIR LIQUIDE CANADA INC
01.2013 - 01.2015
Regional Business Manager, Large Industries, Eastern Canada
AIR LIQUIDE CANADA INC
01.2007 - 01.2013
General Manager, Oil Well Services, Bulk Gases, Canada
AIR LIQUIDE CANADA INC
01.2006 - 01.2007
Bachelor of Science (BSc) - Chemical Engineering
University of New-Brunswick
Master of Engineering (MEng) - Chemical, Pulp and Paper Major
McGill University