Pedro Berkley
Toronto,Ontario
Summary
Adaptable professional with a quick-learning ability and a talent for adjusting to new environments. Skilled in rapidly acquiring new knowledge and applying it effectively. Driven by a passion for continuous learning and successfully navigating change.
Overview
9
9
years of professional experience
Work History
Resident DJ / Promoter /Artist Liaison
Coda
Toronto, Ontario
08.2024 - Current
- Developed and maintained relationships with clients, artists, and promoters to secure gigs.
- Created playlists that catered to the crowd's taste in music.
- Performed live mixes at various venues around the city.
- Monitored audio levels during sets to ensure a quality experience for guests.
- Provided technical support for DJs before, during, and after performances.
- Researched new music trends to stay on top of industry standards.
- Assisted in troubleshooting any hardware or software issues related to DJ equipment.
- Greet and manage VIP clients, ensuring they have a memorable and seamless experience.
- Address client needs and concerns proactively, fostering strong relationships, and customer loyalty.
- Serve as the primary point of contact for artists, assisting with logistics, setup, and overall comfort.
- Coordinate with artists on schedules, hospitality, and technical requirements to ensure smooth performances.
Owner
Techno Movement
Toronto, Ontario
01.2016 - Current
- Developed and executed multiple marketing campaigns, designing tickets, flyers, banners, and video content to effectively sell tickets and promote events.
- Managed social media strategies, consistently updating platforms with engaging content to enhance audience engagement, and event visibility.
- Delivered end-to-end solutions for live streaming events, ensuring high-quality audio-visual experiences for audiences worldwide.
- Established an international network facilitating shows, tours, and collaborations for mutual growth among stakeholders.
- Led a team to produce insightful interview video podcasts with artists from diverse backgrounds, promoting artist narratives, and expanding reach.
- Oversaw the installation and management of sound and lighting systems for various events, ensuring optimal performance and guest satisfaction.
Promoter / Booking Manager
Oneloft
Toronto, Ontario
01.2016 - 01.2020
- Cultivated relationships with potential customers through direct communication and networking activities.
- Assisted in the creation of online content, including website copy, blog posts and social media updates.
- Successfully organized and planned a variety of events, including theme nights, live performances, and private parties.
- Developed and implemented promotional strategies to enhance event attendance and guest engagement.
- Handled inquiries and bookings while fostering relationships with customers to drive repeat business.
- Managed VIP guest experiences and personalized service.
- Supervised and trained a diverse team of bartenders, servers, and security staff to maintain high operational standards.
- Developed staff schedules and managed payroll to optimize staffing efficiency.
- Oversaw the guest experience, ensuring satisfaction and addressing customer complaints effectively.
- Implemented feedback systems to gather insights and improve service quality continuously.
Education
PRE-HEALTH & SCIENCE -
Niagara College
NOTL01.2012
PRE-HEALTH & SCIENCE -
Niagara College
Welland01.2011
COMPUTER PROGRAMMING -
Niagara College
Welland01.2010
Skills
- Outstanding interpersonal skills
- Excellent analytical skills
- Problem-solving skills
- Decision-making skills
- Quick learner
- Hardworking
- Equipment troubleshooting
- Music mixing
Languages
English
Native/ Bilingual
Spanish
Native/ Bilingual
Papiamento
Native/ Bilingual
Dutch
Native/ Bilingual
Timeline
Resident DJ / Promoter /Artist Liaison
Coda
08.2024 - Current
Owner
Techno Movement
01.2016 - Current
Promoter / Booking Manager
Oneloft
01.2016 - 01.2020
PRE-HEALTH & SCIENCE -
Niagara College
PRE-HEALTH & SCIENCE -
Niagara College
COMPUTER PROGRAMMING -
Niagara College
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