Paula Sarmiento
Ottawa,ON
Summary
Knowledgeable administrator with experience in the retail and FMCG industries, results-oriented and proficient in developing creative sales/marketing collateral for diverse projects. Experienced in market analysis and creation of development and growth strategies for multinational companies. Establishes clear standards and enforces protocols for consistent, high-quality results. Offers excellent communication and organizational skills, with talents for negotiating and building relationships with clients.
Overview
5
5
years of professional experience
Work History
Client Service Executive
Premise Data Corporation
05.2023 - 03.2024
- Conducted quantitative and qualitative analyses, identifying key drivers of business growth.
- Developed insightful reports to inform senior management decision-making on growth opportunities.
- Established strong relationships with industry experts, gaining valuable insights into market dynamics.
- Devised data visualization dashboards to make complex data more accessible to stakeholders.
- Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.
- Assembled reports and presentations to share insights and recommendations with stakeholders.
Account Executive
Innovamat
08.2022 - 04.2023
- Monitored industry trends and competition, adjusting sales strategies accordingly to maintain a competitive edge in the market.
- Developed a solid pipeline of prospects through diligent research and targeted outreach efforts.
- Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
- Assisted in the onboarding process for new clients, ensuring a smooth transition into the company''s roster of accounts.
- Conducted regular check-ins with existing clients to assess their needs and identify upselling opportunities.
Marketing Leader
Cruz Gómez Inversiones
09.2021 - 07.2022
- Boosted brand awareness by developing and implementing innovative marketing campaigns.
- Generated increased sales leads through effective content creation and social media management.
- Drove product launch success with comprehensive go-to-market plans and cross-functional collaboration.
- Increased consumer loyalty, implementing targeted rewards programs and memorable promotional events.
- Piloted influencer collaborations to extend brand reach and generate authentic word-of-mouth endorsements.
- Established strong industry relationships through successful networking events and trade shows.
Commercial Intern - Buyer's Assistant
Makro
01.2021 - 07.2021
- Supported contract negotiations, resulting in mutually beneficial agreements with new clientele.
- Processed purchase orders and invoices in accordance with company procedures.
- Monitored incoming orders and tracked progress to meet deadlines.
- Established relationships with vendors to support access to latest product information and pricing.
- Maintained complete documentation and records of all purchasing activities.
- Assisted in maintaining strong relationships with existing clients through regular check-ins and addressing their needs promptly.
- Utilized software to order, track and invoice product shipments.
- Prepared comprehensive reports on sales activities, enabling informed decisions based on quantifiable performance metrics.
Promoter
Rosario University
01.2019 - 11.2020
- Increased event attendance by effectively promoting and marketing upcoming events through various channels.
- Developed strong relationships with potential customers for improved brand awareness and loyalty.
- Collaborated with event organizers to create engaging promotional materials and strategies.
- Enhanced customer experience at events with exceptional communication skills and friendly demeanor.
- Trained new promoters on company policies, products, and promotion techniques for consistent brand messaging across all campaigns.
- Generated leads for company sales team by collecting contact information from interested event attendees.
Education
Associate of Science - Customer Experience And Service
Rosario University
Bogotá D.C.05.2023
Associate of Science - Marketing Experience
Rosario Univeristy
Bogotá D.C.11.2021
Bachelor of Science - International Business Administration
Rosario University
Bogotá D.C.11.2021
Skills
- Service Initiatives Support
- Sales Statistics Analysis
- Product or Services Promotion
- Analytical mindset
- CRM software expertise
- Investigation Leadership
- Time management skills
- Market Trends Analysis
- Client Interactions
- Client Retention Strategies
- Persuasive speaking skills
- Clear communication skills
Languages
Spanish
English
Full Professional
C1
Timeline
Client Service Executive
Premise Data Corporation
05.2023 - 03.2024
Account Executive
Innovamat
08.2022 - 04.2023
Marketing Leader
Cruz Gómez Inversiones
09.2021 - 07.2022
Commercial Intern - Buyer's Assistant
Makro
01.2021 - 07.2021
Promoter
Rosario University
01.2019 - 11.2020
Associate of Science - Customer Experience And Service
Rosario University
Associate of Science - Marketing Experience
Rosario Univeristy
Bachelor of Science - International Business Administration
Rosario University