Paul Gittens
Toronto,ON
Summary
Performance-driven Vice President with thirteen years of experience driving business results. Passionate about applying excellent organization and communication skills to manage and lead teams. Results-oriented individual well-versed in interfacing and consulting on business processes to drive results based on sound overall business judgment.
Overview
26
26
years of professional experience
Work History
VP, Sales & Strategy
Allvision
06.2023 - Current
- Launched Allvision Digital Out-of-Home in Canada
- Developed go-to-market strategy
- Developed marketing presentation decks
- Grew sales to eight figures in two and half years
- Managed largest single client account
- Hired and managed employees to maximize productivity while training staff on best practices and protocols.
- Increased company growth through collaboration with sales and marketing departments.
- Aligned organizational objectives with company mission to increase business growth and integrate work strategies.
- Shaped solutions and approaches by leveraging trends in customer marketplaces and industries.
- Developed and implemented new strategies and policies to establish long-term business objectives and provide strong and sustainable organizational leadership.
- Cultivated company-wide culture of innovation and collaboration.
- Formulated and executed strategic initiatives to improve product offerings.
Vice President of Sales
Statements Media
04.2019 - 01.2020
- Initiated in-depth account assessments with sales and management teams to evaluate sales potential.
- Created additional revenue streams by introducing new product lines.
- Contributed to team and customer success by creating and delivering engaging client-facing presentations to communicate Statements media offering benefits.
- Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.
VP, Sales
IMA Outdoor
10.2012 - 04.2019
- Developed sales strategy that resulted in winning Metrolinx GO Transit advertising contract
- Spearheaded cross-functional initiatives across departments to achieve business goals for bottom-line profits.
- Hired and managed employees to maximize productivity while training staff on best practices and protocols.
- Increased company growth through collaboration with sales and marketing departments.
- Aligned organizational objectives with company mission to increase business growth and integrate work strategies.
- Developed innovative sales and marketing strategies to facilitate business expansion.
National Account Manager
Bell Media (Astral)
03.2012 - 09.2012
- Managed, supported and grew business relationships with existing accounts and developed strategies to increase sales and revenue.
- Presented media deck to National Advertising Agency
- Efficiently resolved sales, service and account issues to maximize customer satisfaction.
- Developed sales strategy based on research of consumer buying trends and market conditions.
President
Gridcast Media Inc.
03.2011 - 03.2012
- Developed sales and marketing strategies
- Led operational team in development, rollout, and management of new product lines.
- Facilitated communication between departmental teams and stakeholders to build consensus.
- Launched interactive touch screens for GTAA
- Maintained P&L and shouldered corporate fiscal responsibility.
Director of Sales
Vondego
01.2010 - 03.2011
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Established pricing strategies to maintain competitive pricing and maximize profits.
Senior Account Manager
IMA Outdoor
06.2001 - 01.2010
- Achieved and surpassed sales objectives year over year
- Instrumental in the development of Union Station domination program
- Lead company in specialty product sales.
- Mentored junior account management professionals to develop skills and increase company revenue.
- Worked with clients to provide media recommendations.
- Delivered sales presentations and pitches to clients, upper management and junior sales associates for demonstration.
Startup Founder
HYPE Media Group
04.1998 - 12.2000
Education
Post Grad - Film Studies
Vancouver Film School
Vancouver, BCBusiness Administration
Humber College
TorontoSkills
- Forecasting
- Customer Prospecting
- Metrics Tracking
- Revenue Cycle Management
- Proposal Writing
- Media Relations
- Excellent Communication
- Analytical and Critical Thinking
Timeline
VP, Sales & Strategy
Allvision
06.2023 - Current
Vice President of Sales
Statements Media
04.2019 - 01.2020
VP, Sales
IMA Outdoor
10.2012 - 04.2019
National Account Manager
Bell Media (Astral)
03.2012 - 09.2012
President
Gridcast Media Inc.
03.2011 - 03.2012
Director of Sales
Vondego
01.2010 - 03.2011
Senior Account Manager
IMA Outdoor
06.2001 - 01.2010
Startup Founder
HYPE Media Group
04.1998 - 12.2000
Post Grad - Film Studies
Vancouver Film School
Business Administration
Humber College
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