Pallavi Tomar
Etobicoke,ON
Summary
Dynamic Social Media Manager and Administrative Support Specialist at Metalogics Inc. excelling in social media management and fostering teamwork. Expertise in social media analytics, customer engagement, multitasking, and process optimization. Strong ability to adapt to fast-paced environments, consistently driving measurable results. Efficiently managing HubSpot Customer Relationship Management platform for the Sales Team to optimize workflows, improve customer engagement, and drive sales performance.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Social Media Manager
Metalogics Inc.
08.2024 - Current
- Managing multiple social media platforms ensuring a consistent brand voice and message
- Boosted engagement rates by 19% within five months through compelling and visually appealing content
- Developed original content by analyzing social media trends and algorithms to maximize reach.
- Leading team of social media specialists, fostering a collaborative and creative work environment
Administrative Assistant
Metalogics Inc.
07.2023 - 07.2024
- Identified and resolved work-related challenges and prepared detailed progress reports for monthly meetings.
- Assisted more than 25 customers daily by addressing their inquiries and providing effective solutions over the phone.
- Oversaw the processing of weekly and monthly invoices for more than 60 customers using the Mayer app, ensuring accuracy and efficiency
- Utilized MS Excel and MS Word daily to prepare reports.
Digital Intern
Canadian Olympic Committee
01.2023 - 08.2023
- Created engaging content for TikTok, Facebook, and Instagram and Team Canada App for campaigns like Black History Month and Bell Let's Talk-Mental Health Month
- Designed and presented social media campaign ideas for the Paris Olympics 2024
- Developed Quizzes for Team Canada App on both mobile and desktop platform.
- Gained knowledge in partnership management, communication, blog writing, analytics, and the Olympic Foundation.
Digital Content Creator
Shooting Ball Federation Of India
06.2021 - 12.2021
- Collaborated with minimum 9 Elite athletes and showcase their sports journey through the official page of Shooting Ball Federation Of India.
- Covered more than 5 Junior and Senior National Championships and created original content for Instagram and Facebook
- Learned Graphic designing and prepared posters and Invitation for the tournaments.
- Worked closely with Event Management team and also help in planning the tournaments.
Education
Post Graduate Certificate - Sports Business Management
Durham College
Oshawa, Ontario05-2024
Post-Graduate Certificate - Event Marketing- Sports, Entertainment And Arts
Seneca College of Applied Arts And Technology
North York, Ontario08-2023
Masters in Physical Education - Physical Education
Guru Nanak Dev University
Amritsar, India04.2021
Bachelors in Physical Education - Physical Education
Lakshmi Bai National Institute of Physical Education
Madhya Pradesh, India03.2019
Skills
- Proficient in social media management (LinkedIn, Instagram, Facebook and TikTok)
- Skilled in photo and video editing (Adobe, Canva and Photoshop)
- Strong teamwork and collaboration abilities
- Advanced proficiency in MS Word and MS Excel
- Exceptional Event Management capability
- Effective verbal and written communication skills
Languages
English
Full Professional
Hindi
Native or Bilingual
Punjabi
Full Professional
Certification
HubSpot Super Admin Boot Camp-2025 ( Duration: 7 weeks)- In progress
Email Marketing- HubSpot Academy
Proficiency in MS Excel- LinkedIn Learning
Leadership Quality Camp- Lakshmi Bai National Institute of physical education (2018)
Awards
Gold Medal in International Shooting Ball Championship
Gold Medal in All India Inter University Volleyball Championship
Gold Medal and Silver Medal in Senior and Junior National Volleyball Championships
Academic ranked 2nd in Masters Degree (2021)
Timeline
Social Media Manager
Metalogics Inc.
08.2024 - Current
Administrative Assistant
Metalogics Inc.
07.2023 - 07.2024
Digital Intern
Canadian Olympic Committee
01.2023 - 08.2023
Digital Content Creator
Shooting Ball Federation Of India
06.2021 - 12.2021
HubSpot Super Admin Boot Camp-2025 ( Duration: 7 weeks)- In progress
Email Marketing- HubSpot Academy
Proficiency in MS Excel- LinkedIn Learning
Leadership Quality Camp- Lakshmi Bai National Institute of physical education (2018)
Post Graduate Certificate - Sports Business Management
Durham College
Post-Graduate Certificate - Event Marketing- Sports, Entertainment And Arts
Seneca College of Applied Arts And Technology
Masters in Physical Education - Physical Education
Guru Nanak Dev University
Bachelors in Physical Education - Physical Education
Lakshmi Bai National Institute of Physical Education
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