PALLAVI MORYANI

Brands: Bumble, Botim, Swiggy

• Oversaw daily operations, ensuring smooth communication between the agency and its clients.
• Marketing and advertising initiatives were carried out in order to meet client objectives.
• In evaluating creative, analyzing campaign performance metrics, and fine-tuning strategies, demonstrated a strong commitment to precision and detail, consistently ensuring exceptional service quality
• Enhanced team productivity by streamlining communication and implementing efficient project management tools.
• Exceeded sales targets consistently by employing strategic selling techniques and building long-lasting relationships with clients.
• Contributed significantly to campaign success while gaining invaluable experience in client service, brand management, and the marketing industry
• Developed comprehensive marketing campaigns that effectively reached target audiences, driving brand awareness and increasing revenues.

Brands: UTI Banking, Mondelez, Shoppers Stop (Retail)

• Meet and liaise with clients to discuss and identify their advertising requirements
• Monitored industry trends and competition, adjusting sales strategies accordingly to maintain a competitive edge in the market.
• Negotiated contracts successfully, securing favorable terms for both the company and clients.
• Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
• Handle budgets, manage campaign costs, and invoice client
• Boosted client satisfaction by developing and maintaining strong relationships through effective communication.

Brands: SBI Bank, Discovery Plus India

• Maintained detailed records of client interactions, ensuring accurate account management and efficient followups.
• Managed day-to-day communications with clients effectively, maintaining a clear line of contact throughout projects.
• Identified opportunities for upselling additional services or products based on thorough understanding of the clients'' goals and challenges.

Brands: L'Oréal Paris, NYX Cosmetics

• Social content Identification and bank curation for NYX Cosmetics.
• Supported account management team in tracking and analyzing key performance indicators for ongoing projects.
• Maintained detailed records of client interactions using CRM software, improving overall efficiency and organization within the team.
• Worked collaboratively with sales team to identify and target market opportunities.