OTHMANE SERAR
Edmonton,AB
Summary
Experienced banking professional with 12 years of expertise in client portfolio management, strategy execution, and workflow automation. Skilled in relationship marketing and campaign optimization to boost engagement and results. Proficient in French, Arabic, and intermediate English, with strong communication abilities to connect with diverse audiences. Passionate about supporting social initiatives and mobilizing resources for humanitarian causes
Overview
11
11
years of professional experience
Work History
E-commerce Activities
Vendreplus.online
08.2018 - Actuel
- Designed, launched, and managed online stores using popular platforms to sell various products, while implementing marketing strategies to attract and retain customers.
- Automated workflows and business processes using CRM tools and marketing automation solutions to enhance efficiency and engagement.
- Managed customer relationships through CRM platforms, segmenting audiences to deliver personalized service and improve client retention.
- Gained extensive experience in e-commerce, digital marketing, SEO, and data-driven analysis, leveraging automation tools to optimize processes and maximize results.
Client Advisor
Bank of Africa
01.2010 - 01.2016
- Managed a diverse client portfolio, ensuring strong relationships and high satisfaction levels.
- Analyzed financial data to recommend tailored banking products, consistently achieving sales targets.
- Utilized CRM tools to enhance client interactions, track performance metrics, and improve retention.
- Provided advisory services on financial products, loans, and investments, contributing to business growth.
Head Cashier
Bank of Africa, Morocco
07.2004 - 12.2009
- Processed deposits, withdrawals, transfers, and payments while ensuring accuracy and compliance with procedures.
- Oversaw cash flow and conducted audits to verify balances and address discrepancies.
- Delivered exceptional customer service by addressing client needs and inquiries efficiently.
- Collaborated with branch managers and suggested process improvements to enhance operational efficiency and service quality.
- Managed and supervised cash operations, including scheduling, task distribution, and team performance improvement through training and feedback.
Education
Bachelor of Science - Bachelor's Degree in Financial Management
Moroccan Institute of Management
Casablanca Morocco09-2009
Associate of Arts - Diploma in Business Administration
AL KHANSA High School
Casablanca Morocco 09-2003
Skills
- Digital Marketing
- Innovative
- Client engagement
- Business planning
- Goal setting
- Partnership building
- Community outreach
- Revenue growth
Languages
French
Bilingue
English
Professional Working
Arabe
Langue maternelle
Espagnol
Notions
Accomplishments
- Achieving and Exceeding Sales Goals and Successfully Deploying New Bank Branches
- Successful Transition to a New Career in Advanced Technologies
Interests
- Volunteering for community initiatives to give back to local communities and make a positive impact
- Volunteering
- Tech enthusiast, passionate about exploring the latest advancements and innovations
Timeline
E-commerce Activities
Vendreplus.online
08.2018 - Actuel
Client Advisor
Bank of Africa
01.2010 - 01.2016
Head Cashier
Bank of Africa, Morocco
07.2004 - 12.2009
Bachelor of Science - Bachelor's Degree in Financial Management
Moroccan Institute of Management
Associate of Arts - Diploma in Business Administration
AL KHANSA High School
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