Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Christian Perroni

Kelowna,BC

Summary

Dynamic and results-driven marketing professional with a background in hospitality leadership and digital performance marketing. Proven track record in managing high-value affiliate portfolios, optimizing campaign performance, and developing data-driven promotional strategies. Experienced in crafting compelling offers, analyzing user behavior, and driving ROI through acquisition and retention initiatives. Brings operational expertise and team leadership from managing a high-performing restaurant, combined with sharp stakeholder management and a strategic mindset that blends analytics with creative execution.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Key Accounts Manager, Affiliate Manager

Online Casino Share
05.2023 - Current
  • Manage a portfolio of high-performing affiliate partners, including top clients generating over $1M+ monthly and multiple six-figure accounts.
  • Analyze campaign performance, traffic sources, landing pages, and offers to optimize for conversion and profitability.
  • Recruit, onboard, and maintain strong relationships with affiliates to ensure sustained traffic quality and revenue growth.
  • Prepare and present weekly, monthly, and annual performance reports to support strategic decision-making.
  • Negotiate and close partnership deals, ensuring competitive terms and long-term account retention.
  • Operate under the alias Chris Taylor in all external communications.

General Manager

Gather Restaurant
01.2021 - 05.2023
  • Oversaw all daily operations, including labor management, payroll, sales tracking, budgeting, and forecasting.
  • Managed all private and corporate event bookings, including large-scale functions, while overseeing reservations and guest communications.
  • Elevated Gather from a casual concept to a full-service dining destination, introducing live jazz and a curated 175+ bottle wine list. Achieved and maintained a 4.9-star rating on both OpenTable and Google for over two years.
  • Collaborated with the Head Chef and Bar Manager to develop and cost new menus, leading seasonal menu launches from concept to execution.
  • Directed all hiring, onboarding, scheduling, and internal communications for front and back-of-house teams.
  • Oversaw all liquor ordering and purchasing, and built a dynamic, digital drink menu featuring curated wine, beer, and spirits selections to support both daily service and custom event offerings.

Education

Bachelor of Arts - Geography

University of British Columbia Okanagan
Kelowna
04-2018

Skills

  • Campaign Performance Analysis & Optimization
  • Digital Promotions Strategy & Execution
  • Traffic Source & Landing Page Evaluation
  • Customer lifecycle management
  • ROI Forecasting & Post-Campaign Reporting
  • CRM & Affiliate Platforms
  • Affiliate Marketing & Partner Relationship Management
  • Offer Mechanics Development (Contests, Incentives, Giveaways)
  • Creative Brief Development & Promotion Planning
  • Competitive Market Research & Promotional Trend Analysis
  • Deadline-Driven Project Management in High-Volume Environments

Certification

  • WSET Level 3 Wine & Spirits
  • WSET Level 1 Sake
  • FoodSafe Level 1
  • Emergency First Aid/CPR/AED
  • Serving it Right
  • Metropolitan Bartending School

Timeline

Key Accounts Manager, Affiliate Manager

Online Casino Share
05.2023 - Current

General Manager

Gather Restaurant
01.2021 - 05.2023

Bachelor of Arts - Geography

University of British Columbia Okanagan
Christian Perroni