OKETOBO ADEKUNLE SAMUEL
St. John's,NL
Summary
Results-driven business professional with a strong foundation in financial strategy, market analysis, and econometric research. Adept at leveraging data-driven insights to optimize decision-making, enhance operational efficiency, and drive sustainable revenue growth. Successfully managed financial transactions exceeding $2 million, led market expansion initiatives that boosted sales by 35%, and negotiated supplier contracts that reduced procurement costs by 20%. Highly skilled in econometric modeling, statistical forecasting, and business intelligence, translating complex data into actionable strategies that improve profitability and market positioning. A natural problem-solver with a proven ability to lead cross-functional teams, secure high-value partnerships, and implement innovative solutions. Committed to delivering measurable impact and long-term business success. Open to opportunities where analytical expertise, research acumen, and strategic leadership can drive organizational growth.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Safety & Security Monitor
Newfoundland and Labrador Health Services
12.2023 - Current
- Ensuring a safe healthcare environment by monitoring premises, responding to security concerns, and upholding emergency protocols
- Trained in risk assessment and incident management, providing swift resolutions to ensure patient, staff, and asset safety
- Maintaining regulatory compliance by enforcing hospital policies and coordinating with law enforcement when required
- Committed to emergency preparedness-handling crisis situations with professionalism and efficiency
Market & Strategy Analyst | Business Growth Consultant
Starluv
01.2024 - 04.2025
- Turned insights into action: Led a deep-dive competitive analysis against industry giants like Poshmark, uncovering 5 strategic weaknesses and crafting data-backed solutions to increase Starluv's market presence
- 30% Potential Growth Identified: Designed and recommended high-impact branding & engagement strategies to boost customer acquisition, retention, and brand loyalty
- Data-Driven Decision Making: Developed a SWOT framework, pinpointing key market gaps and expansion opportunities in sustainable fashion and digital resale
- Marketing That Converts: Proposed a multi-channel campaign (social, email, influencer partnerships) projected to lift customer engagement by 25%, helping Starluv tap into new customer segments
Founder & Business Strategist
Sam-Adeket Global Ventures
11.2020 - 09.2023
- Secured and repaid a $100,000 CAD business loan with profit, demonstrating strong financial acumen and business sustainability
- Launched & expanded a profitable clothing import business, forging key supplier partnerships and entering new markets across Nigeria
- Led and mentored a team of 10+, driving operational efficiency, sales growth, and customer satisfaction
- Negotiated international supplier contracts, reducing procurement costs by 20% while increasing product variety
- Boosted annual revenue by 35% through strategic multi-channel marketing, B2B partnerships, and customer retention strategies
- Secured long-term contracts with distributors, ensuring a steady revenue pipeline and business scalability
Sales Manager
Abimat Global Concept
06.2016 - 08.2017
- Led & motivated a high-performing sales team of 15, exceeding revenue targets through customer-driven strategies
- Identified market gaps & expansion opportunities, driving new business growth and increased market share
- Enhanced customer experience, resolving escalations and increasing satisfaction ratings by 25%
- Developed & trained new sales reps, optimizing workflow and boosting team efficiency & productivity
Financial Administrator (Auditing Unit)
Ondo State Oil Producing Area Development Commission (OSOPADEC)
05.2015 - 05.2016
- Managed and analyzed financial transactions worth over $2M CAD, ensuring proper fund allocation and budget adherence
- Led financial audits, identifying and rectifying 10+ compliance gaps, reducing financial risks and inefficiencies
- Compiled and presented detailed financial reports to senior management, driving data-backed decision-making
- Ensured 100% compliance with organizational financial policies, safeguarding assets and optimizing budget utilization
Education
Master of Business Administration -
Memorial University of Newfoundland
CanadaM.Sc. - Economics (First Class Honors)
University of Lagos
NigeriaB.Sc. - Economics (Honors)
Bells University of Technology
NigeriaB.Sc. - Economics (Honors)
Bowen University
NigeriaSkills
- Financial Analysis & Reporting
- Data & Econometric Analysis
- Business Development
- Market Research
- Project & Operations Management
- Staff Training & Development
- Negotiation
- Leadership
- Problem-Solving
- Customer Engagement
- Adaptability & Multitasking
- Detail orientation
- Emergency preparedness
- Health and safety compliance
Additional Information
Authorized to work in Canada, Open to relocation & diverse job opportunities, Available upon request
Core Skills
Financial Analysis & Reporting ($2M+ managed), Data & Econometric Analysis (35% revenue growth), Business Development ($100K+ contracts secured), Market Research (30% market penetration increase), Project & Operations Management (20% efficiency boost), Staff Training & Development (10+ employees trained), Negotiation (20% cost reduction), Leadership (10+ team members managed), Problem-Solving (15% risk reduction), Customer Engagement (30% repeat business growth), Adaptability & Multitasking (Fast-paced execution)
Certification
- Google Data Analytics Certification
References
References available upon request.
Timeline
Market & Strategy Analyst | Business Growth Consultant
Starluv
01.2024 - 04.2025
Safety & Security Monitor
Newfoundland and Labrador Health Services
12.2023 - Current
Founder & Business Strategist
Sam-Adeket Global Ventures
11.2020 - 09.2023
Sales Manager
Abimat Global Concept
06.2016 - 08.2017
Financial Administrator (Auditing Unit)
Ondo State Oil Producing Area Development Commission (OSOPADEC)
05.2015 - 05.2016
Master of Business Administration -
Memorial University of Newfoundland
M.Sc. - Economics (First Class Honors)
University of Lagos
B.Sc. - Economics (Honors)
Bells University of Technology
B.Sc. - Economics (Honors)
Bowen University
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