Obi Onwudinjo

Job Description

At Affluence Oak, I have been privileged to work closely with some hardworking and creative developers, marketers & growth hackers to design and deliver viable software solutions.

1. Smart Maid: An on-demand maid app (Android & iOS), that allows you to request for a Maid service and gets you connected in secs. We are the first to launch an on demand maid app in South Africa.

2. Affluence learning: An E-learning platform. A market place for knowledge, growth and development. With over 5000+ registered students and tutors, 1600+ enrolled students and counting. We have designed a place to train or learn from anywhere. Visit to add your own educational content or learn from the available contents. www.affluencelearning.com

3. Affluence Quiz: A mobile app available on Google play store that allow users to answer questions across various educational categories (math, Geography, general knowledge, politics etc). With over 60k+ registered users and 5k+ active players.

• Managed various IT projects to meet deadlines and customer requirements.
• Implemented innovative tracking systems for monitoring progress on multiple simultaneous projects, enabling better decision-making and resource allocation.
• Ensured seamless communication between developers, QA engineers, and stakeholders, fostering a collaborative work environment.
• Prioritized tasks and features based on company's requirements, project timelines, and resource availability to ensure successful project completion.
• Developed and introduced IT strategies to improve operational efficiency.
• Spearheaded quality assurance efforts by implementing rigorous testing protocols that resulted in a significant reduction in post-release issues.
• Managed cross-functional teams for successful delivery of complex software projects within budget and timeline constraints.
• Streamlined software development processes by implementing Agile methodologies, leading to reduced project timelines and improved efficiency.
• Managed budget allocations for software development projects, ensuring cost control measures were in place and financial targets were met.
• Collaborated closely with the UX/UI design team to ensure a user-centric approach was maintained throughout the development process.
• Developed detailed project plans, including scope definition, resource allocation, and risk assessment for successful project execution.
• Delivered top-notch software solutions by collaborating closely with developers, QA testers, and business analysts during all stages of a project''s lifecycle.
• Created and implemented contingency plans to address potential risks.

Job Description

At Venia Group, I worked across the various strategic Business Units (SBUs) of the organization working closely with the strategy department to ensure all SBUs are getting the relevant exposure and the right communication through our digital platforms.

SBUs:

1. Auto Genius (Cover Genius): An insurtech for embedded protection.
2. Venia Business Hub: Nigeria’s premier serviced, virtual and Co-working space in Lekki, Lagos. Providing practical, affordable, and flexible solutions to the common difficulties that come with running a business in Nigeria.

• Leveraged data from reports and real-time analytics to improve campaigns.
• Capitalized on pay-per-click advertising in Google AdWords and Facebook Ads.
• Facilitated digital agency relationships, day-to-day production, and campaign scheduling.
• Customized digital marketing strategies for different implementation strategies and ad programs.
• Managed websites, mobile applications, and social networking landing pages.
• Developed creative content and promotional materials based on specific brand or campaign requirements.
• Optimized search marketing strategies based on web analytics detailing visit numbers, time on site,e and page views per visit.
• Designed and managed Google Ads campaigns and obtained B2B and B2C leads and conversions for various programs.
• Researched current trends to stay abreast with technology and best marketing practices.
• Utilized SEO strategies and Google Analytics to enhance online content.
• Executed pay-per-click and online display marketing campaigns to enhance traffic results.
• Acquired new qualified leads and elevated revenue by transforming site traffic through calls-to-action, landing pages tracking links and lead generation content.
• Managed social media channels and content on Facebook, Twitter, YouTube, and blogs.
• Used data and analytics to enhance lead generation campaigns and improve the quality of leads generated.