Obi Onwudinjo
Kitchener,ON
Summary
Diligent Product Manager offering 7 years of success in product roadmap development, market research and data analysis. Highly skilled in identifying opportunities to maximize revenue. Driven and strategic with proven history of superior market penetration and product launch.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Product Design Manager
Affluence Oak Pty Ltd
11.2019 - 12.2022
- Communicated effectively with team members to deliver updates on project milestones and deadlines.
- Documented user stories, specifications, and product features into detailed work order to communicate across teams and build mandatory requirements.
- Developed product documentation to communicate upcoming features and products to internal teams.
- Collaborated with sales, marketing, and support teams to launch products on time and within budget.
- Thrived in fast-paced, highly-adept team to develop and prioritize product features and build product roadmap.
- Coordinated project planning and execution with team members and team leads.
- Maintained positive vendor relations to build strong partnerships.
- Spearheaded collaborative efforts to bring products to market.
- Analyzed metrics to measure product performance.
- Monitored market trends and competitor performance to update promotional strategies.
- Directed planning and budgeting efforts.
- Brainstormed with peers and other members of design team to determine enhancements and product features.
- Collaborated with team of engineers to develop new products.
- Wrote comprehensive user manuals for new products and additional technical documentation.
- Documented each step in product's design process for use in manuals.
Digital Marketing and Technology Associate
Venia Group
07.2017 - 02.2019
- Leveraged data from reports and real-time analytic to improve campaigns.
- Capitalized on pay-per-click advertising in Google AdWords and Facebook Ads.
- Facilitated digital agency relationships, day-to-day-production and campaign scheduling.
- Customized digital marketing strategies for different implementation strategies and ad programs.
- Managed websites, mobile applications and social networking landing pages.
- Developed creative content and promotional materials based on specific brand or campaign requirements.
- Optimized search marketing strategies based on web analytic detailing visit numbers, time on site and page views per visit.
- Designed and managed Google Ads campaigns and obtained B2B and B2Cleads and conversions for various programs.
- Evaluated hardware, software and new technology to make purchase recommendations.
- Researched current trends to stay abreast with technology and best marketing practices.
- Utilized SEO strategies and Google Analytic to enhance online content.
- Executed pay per click and online display marketing campaigns to enhance traffic results.
- Acquired new qualified leads and elevated revenue by transforming site traffic through calls-to-action, landing pages tracking links and lead generation content.
- Managed social media channels and content on Facebook, Twitter, YouTube and blogs.
- Used data and analytic to enhance lead generation campaigns and improve quality of leads generated.
- Adhered to best practices and innovations for email, mobile, web and online- offline mobilization.
- Produced documentation and road maps for successful processes and promotions through digital channels.
- Drafted fresh website content regularly with high performing keywords.
- Optimized content for SEO search engines and lead generation and calculated results.
- Optimized digital campaigns with current and successful SEO practices
Education
Bachelor in Engineering - Electrical And Electronic Engineering
University of East London
United Kingdom02.2013
Skills
- Product Management
- Project Management
- User experience design
- Data Analysis
- Product strategy
- Creative problem-solving
- Workforce Management
- Marketing
- Customer Relationship Management (CRM)
- Lead Generation
- Project Planning
- Process Improvement
Languages
English
Native or Bilingual
Affiliations
Institute of Information Technology Professionals South Africa (previously: Computer Society South Africa)
Certification
- CPM - Certified Product Manager
- Project Management Professional: Project Management, Google Career Certificate
- Digital Marketing: Digital Marketing, Google Career Certificate
- Data Analysis Using Excel: Data Analysis, Rice University, Huston, United State
Timeline
Product Design Manager
Affluence Oak Pty Ltd
11.2019 - 12.2022
Digital Marketing and Technology Associate
Venia Group
07.2017 - 02.2019
Bachelor in Engineering - Electrical And Electronic Engineering
University of East London
- CPM - Certified Product Manager
- Project Management Professional: Project Management, Google Career Certificate
- Digital Marketing: Digital Marketing, Google Career Certificate
- Data Analysis Using Excel: Data Analysis, Rice University, Huston, United State
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